Google Ads Specialist

We're seeking a talented Senior Digital Marketing Specialist (Google Ads, Meta Ads & SEO) to join the team of one of our prestigious digital marketing clients.

Responsibilities:

• Develop and implement comprehensive digital marketing strategies aligned with overall business objectives.
• Collaborate with cross-functional teams to integrate digital marketing into broader marketing plans.
• Plan, execute, and optimize digital marketing campaigns across various channels, including social media, email, SEO, SEM, and display advertising.
• Utilize marketing automation tools to streamline campaign processes.
• Monitor and analyze key performance indicators (KPIs) to assess the effectiveness of digital marketing campaigns.
• Provide regular reports and insights to stakeholders, highlighting areas for improvement and success.
• Manage digital marketing budgets, ensuring efficient allocation of resources for maximum ROI.
• Make data-driven recommendations for budget adjustments based on campaign performance.
• Oversee search engine optimization (SEO) strategies to improve website visibility and rankings.
• Manage search engine marketing (SEM) campaigns, including pay-per-click (PPC) advertising.
• Develop and implement social media strategies to increase brand awareness and engagement.
• Monitor social media channels, respond to comments, and analyze social media metrics.
• Collaborate with content creators to develop and distribute compelling and relevant content across digital channels.
• Ensure content aligns with SEO strategies and overall digital marketing goals.
• Stay informed about industry trends, emerging technologies, and digital marketing innovations.
• Recommend and implement new strategies and tools to enhance digital marketing efforts.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field.
• Proven experience in digital marketing, typically 3+ years.
• Strong analytical skills with proficiency in digital marketing analytics tools.
• In-depth knowledge of digital marketing channels and best practices.
• Familiarity with marketing automation platforms, CRM systems, and other digital tools.
• Excellent communication and project management skills.
• Ability to lead and collaborate with cross-functional teams.

Additional Skills (Preferred):

• Certifications in digital marketing, such as Google Ads or HubSpot.
• Experience with A/B testing and conversion rate optimization.
• Familiarity with web analytics tools, such as Google Analytics.

Job Types: Full-time, Permanent

Pay: ₹600,000.00 - ₹800,000.00 per year

Benefits:

• Flexible schedule
• Leave encashment
• Paid sick time
• Paid time off

Schedule:

• Day shift

Supplemental Pay:

• Commission pay
• Performance bonus

Ability to commute/relocate:

• Navrangpura, Ahmedabad, Gujarat: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• Would you please share your Current CTC, Expected CTC and Notice Period?

Experience:

• Google Ads: 3 years (Required)
• Meta Ads: 3 years (Required)
• SEO: 3 years (Required)

Work Location: In person