Field Marketing Executive

Key Responsibilities: Developing and Implementing Field Marketing Strategies: Creating and executing localized marketing campaigns tailored to specific geographic areas or target audiences.  Event Management: Organizing and managing promotional events, trade shows, and product demonstrations to engage potential customers and build brand awareness.  Promotional Activities: Conducting direct marketing activities such as sampling, product demonstrations, and distributing promotional materials.  Customer Engagement: Interacting directly with customers to answer questions, provide product information, and build relationships.  Lead Generation: Identifying and qualifying potential leads through field marketing activities to support the sales team.  Market Research: Gathering feedback on customer preferences, market trends, and competitor activities to inform marketing strategies.  Sales Support: Assisting the sales team by providing leads, product information, and support during sales calls.  Relationship Building: Developing and maintaining relationships with retailers, distributors, and other relevant stakeholders.  Reporting and Analysis: Tracking and analyzing the effectiveness of field marketing activities, reporting on key performance indicators (KPIs), and making recommendations for improvement.  Skills and Qualifications: Strong communication and interpersonal skills. Excellent organizational and planning skills. Ability to work independently and as part of a team. Experience in event management and promotional activities. Proficiency in using marketing tools and technologies. Strong analytical and problem-solving skills. Knowledge of the local market and target audience.