Digital Marketing Specialist (SEO & SMO)

Company Description

Aabasoft is a leading provider of comprehensive IT and ITES services, offering innovative solutions to a diverse global clientele for over two decades. Known for its commitment to quality and timely delivery, Aabasoft serves as a trusted partner for many top corporations worldwide. The company’s extensive service portfolio includes web, desktop, and mobile application development, call center services, e-commerce solutions, digital marketing, IT consulting, IT infrastructure, and data center services. With a global team of 1,500 professionals spread across five countries, Aabasoft leverages technical expertise and industry knowledge to deliver transformative digital solutions.

Role Description

This is a full-time on-site role for a Digital Marketing Specialist (SEO & SMO) located in Ernakulam. The Digital Marketing Specialist will be responsible for developing and implementing SEO and SMO strategies, managing social media marketing campaigns, analyzing web traffic and performance data, and optimizing online content and marketing strategies. The role involves daily collaboration with the marketing team to enhance the company's digital presence, increase brand awareness, and drive traffic and conversions.

Qualifications

• Digital Marketing, Online Marketing, and Social Media Marketing skills
• Proficiency in Web Analytics and analyzing performance data
• Excellent communication skills
• Experience with SEO and SMO best practices
• Ability to work on-site in Ernakulam
• Bachelor's degree in Marketing, Communications, or related field
• Experience in the technology or business solutions industry is a plus