Digital Marketing Manager

Job Title: Digital Marketing Executive

Experience: 3+ Years

Company: GMTA Software Solutions Pvt. Ltd.

Location: Jaipur

Working Days: Monday to Friday (5-Day Working)

Work Mode: On-Site (Work from Office)

Job Description: We are looking for a Sr. Digital Marketing Executive to lead and manage high-performing digital marketing campaigns across various channels. The candidate should bring a strategic mindset, deep platform knowledge, and a results-oriented approach.

Roles & Responsibilities:

● Plan and execute all digital marketing campaigns including SEO, SEM, email marketing, social media, and display advertising.

● Optimize content and landing pages for search engine marketing (SEO).

● Manage and improve company’s social media presence across all platforms.

● Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).

● Identify trends and insights, and optimize spend and performance based on the insights.

● Brainstorm new and creative growth strategies.

● Collaborate with internal teams to create landing pages and optimize user experience.

● Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and touchpoints.

● Conduct competitor analysis and stay up-to-date with the latest digital marketing trends and best practices.

● Lead and mentor junior digital marketing team members.

Requirements:

● Bachelor’s degree in Marketing, Digital Media, Communications, or related field.

● 3+ years of hands-on digital marketing experience.

● Proven experience in leading successful digital marketing campaigns.

● Solid knowledge of Google Analytics, Google Ads, Facebook Business Manager, and SEO tools (Ahrefs, SEMrush, etc.).

● Excellent understanding of social media platforms (LinkedIn, Instagram, Facebook, Twitter, YouTube).

● Strong analytical skills and data-driven thinking.

● Up-to-date with the latest trends and best practices in online marketing and measurement.

● Excellent communication, leadership, and project management skills.

Required Skills:

● SEO

● SEO-tools

● SEM

● Analytics

● Research

● Leadership

● Content Writing

● Trends

● GoogleAds

● FacebookAds

● Communication

● Optimization

● Trends

Tools Knowledge:

● Semrush

● Ubersuggest

● Canva

● Excel

● GoogleAnalytics

● Moz