Digital Marketing Executive

aquityx (opc) Private limited

0 years

2 - 3 Lacs

India

Posted:1 day ago| Platform: GlassDoor logo

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Skills Required

marketing planning strategies drive engagement content seo schedule metrics support optimization analytics analyze reports

Work Mode

On-site

Job Type

Full Time

Job Description

Job description

As a Digital Marketing Executive at Alkemy EdTech, you will play a key role in planning and executing digital marketing campaigns across various channels. The ideal candidate will have a solid understanding of digital marketing strategies, a creative mindset, and the ability to drive engagement and conversion through online channels.

Key Responsibilities:

Campaign Planning and Execution:
Develop and implement digital marketing campaigns to promote Alkemy EdTech's products and services.
Collaborate with the marketing team to ensure campaign alignment with overall brand messaging.
Content Creation:
Create compelling and engaging digital content, including social media posts, blog articles, and email campaigns.
Ensure content is optimized for SEO and resonates with the target audience.
Social Media Management:
Manage and grow the company's presence on social media platforms.
Plan and schedule social media posts, engage with the audience, and monitor social media analytics.
Email Marketing:
Plan and execute email campaigns to nurture leads, promote events, and drive customer engagement.
Monitor email performance metrics and implement improvements.
SEO and SEM:
Optimize website content for search engines (SEO) to enhance organic visibility.
Support the implementation and optimization of paid advertising campaigns (SEM).
Analytics and Reporting:
Utilize analytics tools to track and analyze the performance of digital marketing efforts.
Provide regular reports and insights to the marketing team, highlighting key metrics and areas for improvement.

Job Type: Full-time

Pay: ₹20,000.00 - ₹30,000.00 per month

Work Location: In person

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