Digital Marketing Executive

Apas Cosmotech Pvt.Ltd.

1 - 2 years

0 Lacs

Rajkot Gujarat India

Posted:2 weeks ago| Platform:

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Skills Required

marketing communication content writing analytics ads planning engagement seo drive analyze design visual analysis research

Work Mode

On-site

Job Type

Full Time

Job Description

APAS COSMOTECH PRIVATE LIMITED

Role Description

This is a full-time on-site role for a Digital Marketing Executive located in Rajkot. The Digital Marketing Executive will be responsible for marketing, communication, social media marketing, web content writing, and web analytics on a day-to-day basis.

Qualifications

Good Communication skills
Social Media Marketing skills
Plan and execute digital marketing campaigns across platforms including Google Ads, Facebook, Instagram, and YouTube.
Manage daily operations of social media accounts (Instagram, Facebook, LinkedIn, etc.) — including content planning, posting, community engagement, and DMs.
Conduct SEO (on-page and off-page) and manage SEM (Google AdWords) to improve search engine rankings and drive traffic.
Monitor and analyze campaign performance using tools like Google Analytics, Meta Business Suite, and other ad managers.
Work with the design/content team to create engaging visual and written content for ads, posts, and landing pages.
Optimize ad campaigns regularly to improve ROI and reduce cost per acquisition.
Conduct competitor analysis and market research to stay updated with industry trends.
Bachelor's degree in Marketing, Communications, or related field.

Experience

Minimum 1 to 2 year

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