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Digital Marketing Analyst

4 years

3 - 5 Lacs

Posted:2 days ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Part Time

Job Description

  • Skills:
  • Proficiency in Paid Marketing tools and platforms.
  • Expertise in on-page, off-page, and technical SEO.
  • Strong graphic design skills (Photoshop, Illustrator, etc.).
  • Proficient in video shooting and editing (Adobe Premiere, Final Cut Pro, etc.).
  • Solid understanding of social media platforms and best practices.
  • Experience in creating backlinks and driving organic traffic.
  • Soft Skills:
  • Strong analytical and problem-solving skills.
  • Excellent communication and teamwork abilities.
  • Ability to multitask and manage multiple projects simultaneously.

SEO, SMO, Meta, PPC

Key Responsibilities:

  • Paid Marketing Expertise:
  • Develop, implement, and manage paid marketing campaigns across various platforms (Google Ads, Facebook Ads, etc.)
  • Monitor and optimize campaigns to maximize ROI and meet client objectives.
  • Social Media Management:
  • Manage social media handles for in-house and client projects.
  • Create, shoot, and edit high-quality reels and other visual content.
  • Plan and execute social media strategies to enhance brand presence and engagement.
  • SEO Mastery:
  • Perform comprehensive SEO tasks including on-page, off-page, and technical SEO.
  • Create and implement effective backlink strategies to improve website authority.
  • Drive organic traffic and generate inquiries through organic SEO techniques.
  • Graphic Design:
  • Design engaging graphics for social media, websites, and marketing materials.
  • Collaborate with the team to ensure all visual content aligns with brand guidelines and marketing objectives.
  • Analytics & Reporting:
  • Analyze performance data and provide actionable insights.
  • Prepare and present detailed reports on campaign performance, SEO metrics, and social media engagement.
Qualifications:
Experience: Minimum 4 years in digital marketing, specifically within the IT industry.
  • Skills:
  • Proficiency in Paid Marketing tools and platforms.
  • Expertise in on-page, off-page, and technical SEO.
  • Strong graphic design skills (Photoshop, Illustrator, etc.).
  • Proficient in video shooting and editing (Adobe Premiere, Final Cut Pro, etc.).
  • Solid understanding of social media platforms and best practices.
  • Experience in creating backlinks and driving organic traffic.
  • Soft Skills:
  • Strong analytical and problem-solving skills.
  • Excellent communication and teamwork abilities.
  • Ability to multitask and manage multiple projects simultaneously.

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