Business Development - AM / Manager

Key Leadership Responsibilities:

1. Market Mapping and Prospecting:

- Conduct comprehensive market research to identify potential prospects in the Accounts Receivable domain.

- Map key target industries, geographies, and organizational profiles for outreach.

- Identify the appropriate stakeholders, including decision-makers and influencers (e.g., CFOs, Finance Heads, AR Managers).

2. Data Gathering and Lead Generation:

- Utilize various sources (e.g., LinkedIn, industry databases, company websites, and professional networks) to gather accurate and up-to-date contact details.

- Build and maintain a comprehensive database of prospects and stakeholders.

3. Engagement and Outreach:

- Initiate outreach through personalized LinkedIn messages, emails, and phone calls to engage prospects effectively.

- Schedule and conduct follow-ups to maintain engagement and build relationships.

- Ensure communication aligns with the company's value proposition and addresses prospects' pain points.

4. Product Demonstration Coordination:

- Schedule product demos by liaising with prospects and the internal demo team.

- Ensure smooth execution of demos, highlighting the Managed services as well as the SaaS products' value in addressing accounts receivable challenges.

5. Pipeline Management and Deal Closure:

- Monitor and manage the sales pipeline, ensuring timely follow-ups post-demo to address queries and concerns.

- Build strong relationships with prospects to nurture trust and increase conversion chances.

- Collaborate with the sales team and senior management to close deals effectively.

6. Reporting and Feedback:

- Maintain detailed records of interactions, prospects responses, and sales progress in CRM tools.

- Provide insights and feedback on market trends, customer needs, and product positioning to help refine the sales strategy.

Qualifications & Experience

• 5-6 years of experience in B2B Sales / Business Development/SAAS
• Masters is Mandatory
• Strong understanding of financial terminology and concepts (mandatory)
• Prior experience with SaaS or service-led solutions (preferred)
• Confident engaging with mid to senior-level finance stakeholders
• Self-starter with high ownership and initiative
• Strong written/spoken communication
• Willingness to travel