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Assistant Manager - Marketing

4 years

0 Lacs

Posted:1 day ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

We’re seeking a creatively charged and execution-driven brand marketer to join our growing team. As

Assistant Manager – Brand Marketing, you

will play a pivotal role in building and amplifying brand love across channels. If you can turn ideas into scroll-stopping stories and campaigns into real-world impact, this one's for you.

Key Responsibilities

Creative Strategy & Campaigns

  • Own 360° brand campaign planning and execution across product launches and seasonal moments
  • Collaborate with internal creative teams and external agencies to develop thumb-stopping creatives, scripts, and copy
  • Drive narrative consistency across channels—digital, offline, influencer, PR, and packaging
  • Track campaign performance and content effectiveness with clear KPIs and reporting

Social Media & Digital Presence

  • Lead content calendars and publishing across Instagram, LinkedIn, YouTube, and emerging platforms
  • Work closely with design, video, and content teams to craft platform-first content
  • Monitor trends and memes to keep the brand voice fun, relevant, and real-time
  • Collaborate with performance and SEO teams to ensure content is aligned with business goals

Brand Assets & Identity

  • Maintain and evolve brand tone of voice, visual identity, and storytelling guidelines
  • Brief and manage shoots (photo/video) for campaigns, content, and brand properties

What We’re Looking For

  • 2–4 years of experience in brand marketing, social media, or creative strategy
  • Demonstrated experience in running social media accounts or brand campaigns end-to-end
  • Creative thinker with strong visual and copy instincts
  • Passion for consumer brands, pop culture, and internet trends
  • Excellent organisational and stakeholder management skills

Location:

Thane, Mumbai

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