Social Media Executive

Job Description

Company Description Ubuy is an online e-commerce portal that delivers unique products to India from around the world. Known for offering items that are not easily available locally, Ubuy provides a wide range of products to meet diverse customer needs. Job Description: We are seeking a dynamic Social Media Executive to join our team. This role is ideal for someone who is passionate about social media, has a creative flair, and is up-to-date with the latest trends and platform functionalities. The ideal candidate will have a proven track record in managing social media channels, particularly in creating and posting reels and other creative content. Key Responsibilities: 1. Content Creation and Management: ● Develop and manage a content calendar for social media platforms. ● Create engaging and innovative content, including reels, images, and text posts, tailored for each social media platform. ● Ensure content is aligned with our brand voice and marketing goals. 2. Platform Management: ● Manage and update social media accounts on platforms such as Instagram, Facebook, Twitter, LinkedIn, and others. ● Stay informed about platform updates and limitations to optimize content reach and engagement. ● Monitor social media trends to ensure our content is relevant and engaging. 3. Engagement and Analytics: ● Interact with our online community and respond to comments and messages. ● Analyze social media metrics to gauge the effectiveness of campaigns and strategies. ● Provide reports on social media performance and suggest improvements. ᐁ 4. Collaboration: ● Work closely with the marketing team to develop integrated marketing campaigns. ● Collaborate with other departments to ensure a cohesive brand message. Qualifications : ● 1 year of experience in a social media role, with a focus on content creation and platform management. ● Strong understanding of social media platforms, particularly in the area of reels and creative content. ● Excellent communication and writing skills. ● Proficient in content creation tools and software. ● A bachelor’s degree in Marketing, Communications, or a related field is preferred.