Promo Editor (Trailer Editor)

About the Role

creatively driven and AI-savvy Video Editor

a curiosity for integrating emerging tech

What You’ll Do

Trailers, Teasers & Show Edits

• Edit engaging trailers, teasers, and episodic highlights aligned with release cycles.
• Build emotionally compelling narratives using a combination of traditional and AI-assisted tools (e.g., auto scene selection, script-to-edit workflows).
• Collaborate with content and post-production teams to identify standout moments and visual themes.
• Stay updated on

  OTT, trailer, and AI content trends

  across regional and international platforms.

Promos for Performance Marketing

• Edit ad-promos for platforms like Meta and Google, optimized for key KPIs such as

  Hook Rate

  ,

  View Through Rate

  (VTR), and

  CAC

  .
• Design performance-driven motion graphics, thumbnails, hooks, and headlines that

  maximize scroll-stopping potential

  .
• Collaborate closely with Performance and Acquisition teams to test and iterate based on real-time data.
• Develop and test hook formats- text-led, visual, meme-style, character-led, contradiction, mystery, etc.
• Use AI tools to auto-generate variations, test multiple hooks, and optimize content efficiency at scale.

Creative Design, AI & Brand Consistency

• Design motion graphics, visual transitions, and animated elements using both Adobe Suite and AI-based tools (e.g., Runway, Pika, Kaiber, etc.).
• Act as a creative thought partner who brings AI-powered efficiency, hook-first ideation, and performance storytelling to every brief.
• Support 360° marketing campaigns with static and video assets for digital and offline distribution (e.g., posters, thumbnails, social creatives).

Cross-Functional Collaboration & Innovation

• Work cross-functionally with teams across Marketing, Content, and Product.
• Bring

  a strong point of view on how AI can improve workflows, save time, and open up new creative possibilities

  .

Requirements

• 3+ years of experience in video editing, preferably in the entertainment Industry.
• Familiarity with concepts like

  hook points, cold opens, retention triggers

  , and

  performance-optimized visuals

  .
• Proficiency in

  Adobe Premiere Pro, After Effects, Photoshop, Illustrator

  , with added experience in tools like

  DaVinci Resolve, Runway ML, Pika Labs, or similar AI creative tools

  .
• Strong understanding of video storytelling, editing rhythms, sound design, transitions, typography, and motion graphics.
• Demonstrated use of

  AI in areas like video upscaling, text-to-video generation, smart editing, or automated versioning

  .
• Ability to interpret creative feedback from multiple stakeholders and translate data insights into sharper edits.
• A

  growth and experimentation mindset

  - excited by the future of AI in editing and designing.
• Awareness of

  performance metrics

  in digital advertising and enthusiasm for optimizing content for impact.