PPC Expert

Job Description

Company Description Gencosys Technologies Pvt. Ltd. supports the top business segment for various aspects of Information Technology. The company has a strong customer base and presence in regions including South Asia, Middle East and Africa, Asia Pacific, Kingdom of Saudi Arabia, and North America. Role Description This is a full-time on-site role for a PPC Expert based in Lucknow. The PPC Expert will be responsible for managing and optimizing pay-per-click campaigns, conducting keyword research, analyzing campaign performance, generating reports, and working with other team members to implement pay-per-click strategies. The role involves creating ad copy, monitoring budgets, performing A/B testing, and ensuring all campaigns are delivered on time and within budget. Qualifications Experience with PPC campaign management, optimization, and keyword research Strong understanding of Google Ads, Meta Ads, and other PPC platforms Analytical skills to analyze campaign performance and generate reports Proficiency in A/B testing and ad copy creation Excellent communication and teamwork skills Ability to manage budgets and monitor campaign spend Bachelor’s degree in Marketing, Business, or a related field Show more Show less