Paid Ad Specialist

Company Description

ThatWare LLP™ is an advanced digital marketing company based in Howrah, India, founded by Tuhin Banik in 2018. The company specializes in AI and ML-based digital marketing solutions and serves over 200 clients across 52 countries. ThatWare offers services in semantic engineering, NLP, machine learning, AI, and more, with a focus on research and technical aspects.

Role Description

This is a full-time on-site role as a Paid Ad Specialist at ThatWare® located in Bally. The Paid Ad Specialist will be responsible for managing and optimizing paid advertising campaigns across various platforms, analyzing campaign performance, and identifying opportunities for improvement.

Qualifications

• Experience in managing paid advertising campaigns
• Proficiency in Google Ads and Facebook ads
• Analytical skills for campaign performance evaluation
• Knowledge of SEO and SEM strategies
• Excellent communication and collaboration skills
• Experience in digital marketing and data analysis
• Certifications in Google Ads or related fields are a plus
• Bachelor's degree in Marketing, Advertising, or related field