Marketing Manager

1 - 31 years

0 - 1 Lacs

Posted:1 day ago| Platform: Apna logo

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Work Mode

Remote

Job Type

Full Time

Job Description

📝 About Us: Mohsin Textiles is a fast-growing ethnic wear brand specializing in premium Banarasi sarees, suits, and festive wear. We are seeking a performance-driven marketing professional who can take charge of our email and WhatsApp automation to improve retention, repeat purchases, and customer engagement. 🎯 Key Responsibilities:Design, build, and optimize email marketing flows (welcome, abandoned cart, upsell, post-purchase, etc.) Create and manage WhatsApp automation flows using tools like LimeChat and Interakt Segment customer data and personalize campaigns to improve conversions Collaborate with design and content team for email/WhatsApp creatives and copy Monitor campaign performance (open rate, click-through rate, ROI) Manage review flows (like Judge.me integration with WhatsApp) Maintain and update contact lists, lead forms, and opt-in strategies A/B test subject lines, send times, and content for continuous improvement

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