Managing Consultant, Advisors & Consulting Services, Marketing

5 - 9 years

0 Lacs

Posted:1 week ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As a Managing Consultant in the Advisors & Consulting Services group at Mastercard, you will be responsible for leading the strategy development and implementation of digital marketing campaigns and engagements for clients. Your role will involve using customer data to provide deep direct marketing expertise across various channels, evaluating campaign results, and adapting the approach to optimize marketing performance. In this pivotal role, you will be instrumental in driving a thrilling marketing services transformation, embracing change, and balancing traditional marketing endeavors. Your dynamic environment will require you to contribute innovative ideas and actively steer the transformational journey. **Roles and Responsibilities:** **Client Impact:** - Deliver exceptional digital marketing initiatives guided by data analytics to ensure measurable business impact. - Take ownership of client projects, collaborating on conceptualizing and executing impactful campaigns. - Lead the end-to-end execution of Marketing Services projects with a focus on financial performance and impact. - Implement data-driven digital marketing solutions such as campaigns, marketing automation, and lifecycle management initiatives. - Ensure operational project execution within agreed milestones and budget. - Manage creative development and media planning to meet high-quality standards aligned with client needs. - Assess, recommend, and enhance the performance of clients" marketing activities using data insights and visualization tools. **Team Collaboration & Culture:** - Collaborate with internal and external marketing partners to support business growth. **Qualifications:** - Hands-on experience in integrated marketing with a strong focus on digital marketing planning and data-driven implementation. - Proven track record in managing client accounts and leading digital marketing solutions. - Ability to plan and execute marketing strategies and campaigns across key marketing channels to drive impactful outcomes. - Thrive in a matrix organization structure, managing internal and external stakeholders effectively. - Excellent communication and presentation skills, capable of influencing colleagues and clients on the value of digital marketing projects. - Ability to ideate, manage, and roll out complex and competitive digital marketing initiatives. - Relevant marketing degree or equivalent experience required. - Ability to communicate effectively in English and the local office language (if applicable). - Eligibility to work in the country where you are applying and apply for travel visas as required. **Corporate Security Responsibility:** All activities involving access to Mastercard assets, information, and networks come with inherent risks to the organization. Therefore, you are expected to: - Abide by Mastercard's security policies and practices. - Ensure the confidentiality and integrity of the information being accessed. - Report any suspected information security violation or breach. - Complete all periodic mandatory security trainings as per Mastercard's guidelines.,

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