Google Ads Specialist (Remote) – Experience in Education Sector Required

About Us

ApplyAZ is a mission-driven EdTech platform helping students from India and South Asia access tuition-free and scholarship-funded degree programs in Italy and across Europe. We provide white-glove admission, scholarship, and visa support — and we’re growing fast.

We are now hiring a Google Ads Specialist with proven experience in the education industry — specifically the study abroad or EdTech space — to drive qualified student leads and optimize campaign performance in key markets.

⚠️ Please note: Only candidates with hands-on Google Ads experience in the education or study abroad sector will be considered.

What You’ll Do

• Plan, launch, and manage Google Search campaigns targeting international students (primarily from India and South Asia)
• Conduct detailed keyword research aligned with student search intent and cost-efficiency
• Perform ongoing A/B testing and conversion rate optimization
• Track and report performance metrics (CPC, CPL, CAC, ROAS, etc.)
• Work closely with our internal team to optimize landing pages and funnel performance
• Allocate and manage ad budgets to maximize lead volume and ROI

What We’re Looking For

✅ Minimum 3 years of experience running Google Ads for the study abroad, higher education, or EdTech industry

✅ A track record of generating high-quality student leads with low customer acquisition cost

✅ Strong understanding of student search behavior in India and South Asia

✅ Excellent skills in audience targeting, performance tracking, and reporting

✅ Results-oriented with a performance marketing mindset

How We Work

This is a remote, contract-based role. Compensation will be structured either as a flat monthly fee or as a percentage of ad spend — depending on your preferred model and performance outcomes.