Executive/Senior Executive - Performance Marketing

Job Description

Job Title: Executive – Performance Marketing Company Website: www.adglobal360.com Years of Experience: 1.5 - 4 Years Location: Gurugram Required Skills and Experience: o Experience with Google Ads and Meta Ads platforms, including campaign setup, optimization, and analysis. o Strong analytical and problem-solving skills with a data-driven approach to decision making. o Excellent communication and interpersonal skills, with the ability to work collaboratively across departments and with external partners Key Responsibilities: o Developing and executing comprehensive search engine marketing (SEM) strategies. o Managing and optimizing Google Ads & Meta ads campaigns to maximize ROI and lead generation. o Managing and optimizing social media advertising campaigns to drive lead generation goals. o Conducting keyword research, ad copywriting, and ad targeting optimizations. o Analysing campaign performance metrics and providing regular reporting. o Collaborating with cross-functional teams to ensure alignment of marketing efforts. o Staying updated on industry trends and best practices in SEM and digital advertising. o Specializing in Google Ads and Social Ads for Lead Generation. Show more Show less