Digital Marketing Specialist

CAREER COLLEGE BHOPAL

0 years

0 Lacs

Bhopal Madhya Pradesh India

Posted:1 day ago| Platform:

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Skills Required

marketing ads seo design video automation php wordpress server configuration saas capture reports analytics onboarding engagement crm content messaging

Work Mode

On-site

Job Type

Full Time

Job Description

Strategize, manage, and optimize digital marketing campaigns on
Google Ads, YouTube, Meta (Facebook/Instagram), and LinkedIn
to meet business objectives.
Lead
SEO/SEM efforts
to increase organic visibility, keyword rankings, and ROI from paid search.
Design and execute effective
YouTube marketing
campaigns for channel growth and video promotions.
Plan, launch, and monitor
drip marketing campaigns
via email or SMS using automation tools to nurture leads through the funnel.
Manage website projects using
PHP, WordPress, and MERN stack
, ensuring optimal user experience and performance.
Oversee
server-side operations
for web hosting, domain configuration, CDN, SaaS tools, and email delivery.
Build and manage marketing funnels, landing pages, and forms for lead capture and conversion optimization.
Track KPIs, generate reports using
Google Analytics, GA4, Tag Manager, Search Console
, and provide actionable insights.
Develop and implement
email marketing workflows
(nurturing, onboarding, re-engagement) integrated with CRM or automation platforms.
Collaborate with internal teams (designers, content creators, developers) to align campaigns with brand messaging and goals.

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