Digital Marketing Executive

IT Jobs Factory

3 years

0 Lacs

Sagar Madhya Pradesh India

Posted:1 month ago| Platform:

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Skills Required

marketing training development strategies seo ads content design analytics schedule engagement communication video editing automation

Work Mode

On-site

Job Type

Full Time

Job Description

About the company:

IT Jobs Factory is an emerging EdTech company focused on delivering top-notch IT training and career development solutions to aspiring tech professionals. Our mission is to bridge the gap between education and employment by empowering learners with real-world skills.

Job Title:

Location:

Employment Type:

Job Summary:

Digital Marketing Executive

Key Responsibilities:

Plan and implement all digital marketing campaigns including SEO, SEM, social media, email, and paid ads.
Manage and grow the company’s presence across platforms like Facebook, Instagram, LinkedIn, and YouTube.
Run paid ad campaigns on Google Ads, Facebook Ads, and LinkedIn.
Optimize website content for SEO and regularly track keyword rankings.
Design creatives using tools like Canva or coordinate with designers.
Monitor campaign performance using tools like Google Analytics and generate reports.
Create and schedule engaging content for different digital channels.
Suggest innovative strategies for improving engagement and lead generation.

Required Skills & Qualifications:

Bachelor’s degree in Marketing, Business, or a related field.
1–3 years of experience in digital marketing.
Solid understanding of digital tools and platforms (Google Ads, Meta Ads, Canva, Google Analytics, Mailchimp).
Excellent written and verbal communication skills.
Creative mindset with attention to detail.
Ability to work independently in an offline setup.

Nice to Have:

Experience in the EdTech or education sector.
Video editing or knowledge of basic graphic design.
Understanding of marketing funnels and automation tools.

To Apply:

Send your resume and a brief cover letter to mitali.jatav@ITJobsFactory.com

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Digital Marketing Executive

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