Digital Marketing Executive - Courtesy Honda (Automobile Dealership)

2 - 5 years

3 - 5 Lacs

Posted:1 week ago| Platform: Naukri logo

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Job Description

Branches: Delhi (Okhla & Wazirpur), Chandigarh, Panipat, Karnal
Industry: Automobile - 4-Wheeler DealershipEducation: Graduation (mandatory); Certifications in Digital Marketing preferredJob SummaryCourtesy Honda is seeking a skilled and data-driven Digital Marketing Executive to manage andoptimize our online campaigns, generate leads, and build a strong digital presence across our fivedealership branches. The ideal candidate will have a solid background in automotive digitalmarketing with experience in tools such as Google Ads, Meta Ads Manager, and CRM-basedremarketing.


Key Responsibilities- Plan and execute performance marketing campaigns on Google, Facebook, Instagram, andYouTube.- Generate high-quality leads through targeted digital advertising within defined CPL targets.- Collaborate with CRM and sales teams to drive lead nurturing, follow-ups, and booking conversion.- Manage and update Google My Business profiles for all five Courtesy Honda locations.- Optimize SEO, run email and WhatsApp marketing campaigns, and maintain dealership websites.- Analyze KPIs: CTR, CPL, Cost per Walk-in, Conversion Rate, and suggest performanceimprovements.- Stay up to date with trends in automotive digital marketing and competitor strategies.


Candidate Requirements- Bachelor's degree in Marketing, Digital Media, or related field.- 2-5 years of proven experience in digital marketing, preferably in the automobile or retail sector.- Hands-on experience with Google Ads, Meta Ads Manager, and digital analytics platforms.- Proficiency in handling budgets, lead generation, and digital campaign planning.- Strong communication and analytical skills with a creative edge.


Job LocationMultiple locations: Delhi (Okhla & Wazirpur), Chandigarh, Panipat, Karnal

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