88 Conversion Optimization Jobs - Page 2

Responsibilities: * Lead digital marketing strategy & execution * Manage SEO, SMM, Google Ads, SEM, Analytics * Optimize conversion rates & lead gen * Develop content & manage online reputation

Role & responsibilities Location: Hyderabad, Telangana (On-site) Experience: 2 to 5 years Industry: Healthcare / Hospitals Employment Type: Full-Time Salary: As per industry standards Job Description: We are looking for a highly skilled and performance-driven Google Ads Manager to join our in-house digital marketing team. The ideal candidate should be passionate about generating quality leads through strategic ad campaigns and driving ROI for our multi-location dental network. Key Responsibilities: Plan, execute, and manage Google Ads campaigns (Search, Display, Video, Remarketing, YouTube, etc.) Plan, execute, and manage Meta Ads campains ( Instagram, Facebook ) etc. Conduct keyword research and audience segmentation for targeted ad delivery Optimize campaign performance for CPC, CTR, conversion rate, and lead quality Design A/B testing strategies for ad copies, landing pages, and creatives Analyze campaign performance reports and provide actionable insights Collaborate with the creative and content teams to align messaging with branding goals Track budgets and allocate spends efficiently across campaigns Stay updated with Google Ads trends, policies, and new features Required Skills: 2+ years of hands-on experience managing Google Ads campaigns Proven track record of generating high-quality leads in the healthcare or service industry Proficiency with Google Ads, Google Analytics, Google Tag Manager, and Keyword Planner Strong analytical and reporting skills Experience with YouTube Ads and Local Services Ads is a plus Google Ads Certification preferred

About the company Straction Consulting helps businesses grow through effective digital marketing strategies. Our team of experienced professionals focuses on performance marketing to improve ROI and acquisition costs. Location: Sector 3, Noida I Work from Office I Full-time I 5 Days working With over 7 years of expertise, we specialize in SEO, PPC, performance marketing, eCom ads, social media marketing, and more. Key Responsibilities: Strategize and plan monthly PPC campaigns across Google, Amazon & eCom platforms. Analyze historical campaign data and optimize based on insights. Monitor and optimize campaigns daily to improve RoAS and performance. Manage ad groups, copies, keywords, bids, and budgets. Collaborate with clients and internal teams to align on KPIs like RoAS, CPC, and conversion rates. Track and report campaign performance on a regular basis. Coordinate for accurate analytics and GA4 tracking setup. Requirements: 2-4 years of hands-on experience in Google Ads and/or Amazon/eCom ads. Strong understanding of optimization techniques for scaling campaigns. Analytical mindset and ability to interpret data trends. Good communication skills (written and verbal). Graduate or higher qualification. Google Ads/Analytics/Amazon Ads certifications preferred. Proficiency in Excel, Google Sheets & PowerPoint. Interested? Send your resume to "shraddha@straction.in" with the subject "Performance Marketing" Learn More: Website - https://straction.in/ LinkedIn - https://lnkd.in/gcSUmDC5 Interested - https://lnkd.in/gYbAUfSe Join us to turn clicks into conversions and strategy into success.

As a UI Tech Lead with 10-14 years of experience, you will be responsible for leading the development of user interface solutions. Your role will involve utilizing your expertise in React, Typescript, Javascript, GraphQL, and the Ecommerce domain to deliver high-quality outcomes. You must possess strong customer interfacing skills and demonstrate excellent leadership abilities with over 8 years of experience in the IT industry. Your proven architectural exposure in building and scaling frontend solutions in an eCommerce environment will be crucial in defining and delivering cohesive results while working closely with offshore and onsite teams. In this role, you will leverage your experience in technologies such as Shopify, NextJS, React, and GraphQL. Proficiency in HTML5, CSS3, JavaScript (ES6+), and modern frontend tooling like Webpack and Babel is essential. Your responsibilities will also include providing guidance and mentorship to developers, aiding in their technical growth. An understanding of conversion optimization, A/B testing, and analytics tools for eCommerce websites is required. Additionally, familiarity with cloud-based technologies such as AWS, Azure, and Google Cloud is beneficial. Knowledge of CI/CD pipelines and DevOps practices will also be advantageous in this role.,

Key Responsibilities: Marketplace Management: End-to-end ownership of operations across all major e-commerce marketplaces (Amazon, Flipkart, TataCliq, etc.) Product Listing: Manage accurate, SEO-friendly listings, catalog creation, and content uploads across platforms. Advertising & Promotions: Plan and execute ad campaigns, promotions, and sponsored listings to boost sales and visibility. Team Management: Lead a team of 3 to manage listings, ad performance, and customer responses. Order & Inventory Coordination: Sync inventory with platforms and coordinate with the warehouse and retail teams for smooth order processing. Analytics & Reporting: Track KPIs, monitor account health, analyze sales trends, and share weekly performance reports. Optimization: Regularly optimize listings, keywords, creatives, and pricing for maximum visibility and conversion. Cross-category Growth: Expand presence in new categories and identify sales growth opportunities across different verticals. Requirements: Minimum 4 years of hands-on experience in e-commerce marketplace management. Strong knowledge of listing tools, ads dashboard, and marketplace policies. Proficient in Excel, marketplace backend portals, and data-driven decision making. Experience in jewellery, fashion, or luxury category is a plus (not mandatory). Good communication and team management skills. Self-starter with the ability to take initiative and drive results independently. Perks & Benefits: Competitive salary with growth from your current package. Opportunity to lead and build a fast-growing vertical. Be a part of a legacy brand scaling its digital presence. Performance-based incentives.

Ecommerce Platform Manager About the job We are looking for a driven Ecommerce Platform Manager to optimize the performance and conversion rates of our D2C website. This role will be pivotal in driving revenue growth, enhancing customer experiences, and ensuring the seamless operation of our ecommerce platform. Key Responsibilities: Performance Analysis & Optimization: Conduct in-depth analysis of website performance, user behaviour, and conversion metrics. Identify opportunities for improvement and implement strategies to optimize the customer journey. Develop and execute A/B tests to validate hypotheses and improve conversion rates. Strategic Planning & Execution: Collaborate with the marketing, content, and product teams to develop and implement ecommerce strategies. Manage the optimization roadmap, prioritizing initiatives based on impact and feasibility. Stay up to date with industry trends, emerging technologies, and best practices in ecommerce optimization. Content & Campaign Management: Work closely with the in-house content creation team to ensure that all digital content is optimized for performance. Coordinate the execution of marketing campaigns on the platform, ensuring alignment with overall business objectives. Optimize landing pages, product pages, and other key touchpoints to enhance user experience and drive conversions. Data-Driven Insights: Utilize analytics tools to track and report on key performance indicators (KPIs) and overall ecommerce health. Provide actionable insights and recommendations based on data analysis. Monitor and analyse competitor activities and market trends to identify new opportunities. Qualifications: Exceptional communication and interpersonal skills and fluent in English. MBA in Marketing, Business, Analytics, or a related field. Excellent project management skills and the ability to manage multiple projects simultaneously. Strong analytical skills with the ability to interpret data and make data- driven decisions. Proven experience in ecommerce optimization, digital marketing, or a similar role. Experience with Shopify or other ecommerce platforms is a plus. A proactive, results-oriented mindset with a passion for continuous improvement.

You are an experienced and strategic Brand Manager in Digital Marketing who will play a crucial role in establishing and enhancing the brand presence of Edvia.ai, an AI-powered overseas education platform. With over 5 years of proven experience in building and scaling products or brands, you will focus on data analysis, performance monitoring, and conversion optimization. Your expertise in lead analysis, funnel tracking, and data-driven decision-making will be instrumental in improving conversion rates and crafting compelling brand narratives. Your responsibilities will include developing and evolving Edvia's digital brand strategy, creating performance reports, ensuring brand consistency across all digital touch points, optimizing the customer journey, executing high-impact digital campaigns, and collaborating with design and content teams. Additionally, you will conduct market research, analyze competitor benchmarks, and use data and analytics tools to generate actionable insights for continuous improvement. Requirements for this role include a Bachelor's degree in Marketing, Communications, Business, or a related field, a minimum of 5 years of experience in brand management and digital marketing, a deep understanding of digital marketing funnels, proficiency in analytics tools, and excellent strategic thinking and project management skills. Strong communication and leadership abilities are essential to align teams and achieve results under tight deadlines. This is a full-time position located in Mohali, Punjab, with a work schedule of Monday to Saturday, from 10:00 AM to 6:00 PM. Your role will be focused on onsite work, and you will be responsible for fostering cross-functional collaboration and guiding external agencies or freelancers if needed to drive brand growth and success.,

As an Operations & Digital Marketing Manager at Hardoll Enterprises, a fast-growing e-commerce company specializing in solar lighting solutions, you will be responsible for developing and executing digital campaigns to drive customer acquisition, engagement, and retention. Your primary focus will be on managing and optimizing digital marketing channels such as SEO/SEM, social media, and email campaigns. You will analyze the performance of Google and Meta campaigns, adjust strategies accordingly, and provide detailed reports on ROI and KPIs. Collaboration with cross-functional teams will be essential to enhance user experience and optimize conversion paths. It is crucial to stay updated with the latest digital marketing trends and tools to ensure the success of our campaigns. The ideal candidate for this role should have a Bachelor's degree in marketing or a related field, along with proven experience in digital marketing and strong analytical skills. Proficiency in website analytics and digital advertising platforms is required. Creative thinking coupled with a strategic, data-driven approach will be key to driving effective digital marketing initiatives. This is a full-time position based in Mundur, Thrissur, and male candidates are preferred. The benefits include Provident Fund, and the work location is in person at Thrissur, Kerala. Join our team and play a pivotal role in shaping the digital marketing strategies of a dynamic e-commerce company in the solar lighting industry.,

Responsibilities: Take complete ownership of SEO campaigns from planning to execution, including setting KPIs, monitoring progress, and reporting results Design and execute comprehensive SEO strategies aligned with business objectives and target audience needs Lead technical SEO initiatives including site architecture optimization, crawlability improvements, and performance enhancements Develop and implement advanced on-page SEO strategies including content optimization, off-page and technical SEO part Manage off-page SEO efforts including link building, digital PR, and authority building campaigns Drive lead generation through organic search optimization and conversion rate optimization (CRO) Conduct bimonthly technical SEO audits, website reports and implement solutions for identified issues Analyze website architecture and implement improvements for better search performance and user experience Create and optimize content strategies based on keyword research, user intent, and market trends Monitor and analyze SEO performance using tools like SEMrush, Google Search Console, Google Analytics and more Provide strategic recommendations for website improvements based on data analysis Requirements: 5+ years of hands-on SEO experience Ability to work collaboratively in team and independently Strong project management skills with proven ability to own and drive initiatives independently Expertise in technical SEO, CRO, Lead Generation Proven experience in website architecture optimization and CRO Proficiency in SEO tools Experience in developing and implementing content strategies Track record of improving organic search visibility and driving lead generation Experience with A/B testing and conversion optimization Capable of balancing technical expertise with business objectives Good in communication and experienced in mentoring team members and sharing SEO best practices Education- Bachelors/Masters preferred Location - Pune

*Conduct keyword research & competitor analysis *Monitor performance,manage bids & budgets on Amazon platform *Optimize ad spend for conversions through data analysis *Report results & provide recommendations *Manage Amazon PPCcampaigns from Scratch Maternity benefits in mediclaim policy Employee Assistance Program (EAP) Accidental insurance Maternity policy Annual bonus Gratuity

Key Responsibilities Develop and execute digital marketing strategies to boost brand awareness and lead generation Manage and optimize email, social media, Google Ads, Facebook Ads, and remarketing campaigns Analyze performance data and apply insights to improve campaign effectiveness Collaborate with internal teams to plan and create compelling content across digital platforms Track and report key marketing metrics regularly to measure campaign impact Stay informed about the latest trends and best practices in digital marketing

The Digital Sales Growth Manager at JetLearn will be responsible for leading and owning the zero-human-touch conversion funnel. You will be tasked with transforming the manual B2B-style sales model into a frictionless e-commerce engine, guiding parents from curiosity to checkout without the need for sales representatives. By focusing on sales automation, user journey optimization, conversion strategy, testing & experimentation, and cross-functional collaboration, you will play a key role in driving revenue through digital journeys. JetLearn is a European EdTech startup based in Amsterdam, Netherlands, offering personalized AI, coding, and robotics classes to children aged 6-16 through live one-on-one Zoom sessions. The company's mission is to empower children globally with future-ready technology skills to thrive in a tech-first world. With customers in over 30 countries, JetLearn is now creating an e-commerce-style experience to streamline the enrollment process for parents. As the Digital Sales Growth Manager, you will have the opportunity to work with a high-performing international team on a meaningful mission. You will lead the creation of an industry-first sales automation engine in the EdTech sector, influencing how parents choose tech education for their kids. This role offers a competitive salary, creative freedom, and opportunities for career advancement, with the position based in the Delhi office providing global exposure. Key Responsibilities: - Develop seamless product flows to enhance customer experience and drive online sales - Collaborate with content, product, and marketing teams to optimize the parent journey - Utilize data and behavioral triggers to enhance conversion rates and drive sales - Conduct A/B testing on various elements to maximize conversion rates - Work closely with cross-functional teams to ensure seamless integration and alignment of sales automation processes Qualifications: - Demonstrated experience in digital sales, growth, or D2C e-commerce funnel building - 3-6 years of experience in a high-growth tech or EdTech company - Proficiency in self-serve SaaS or consumer journey design - Expertise in CRO tools, funnel builders, and marketing automation platforms - Hands-on experience with web analytics tools such as GA4, Mixpanel, and HubSpot - Strong user empathy and persuasive UX skills - Bonus: Experience with AI-led personalization and recommendation engines Location: Delhi NCR Start Date: ASAP Please note that only shortlisted candidates will be contacted during the application process.,

The Assistant General Manager (AGM) - Digital Marketing position based in Banjara Hills, Hyderabad, is an exciting opportunity for an experienced digital marketing professional with 5+ years of experience to lead and execute comprehensive digital marketing strategies. As the AGM - Digital Marketing, you will be responsible for developing and implementing multi-channel campaigns, brand positioning, performance marketing, SEO/SEM, content strategy, and digital analytics. The ideal candidate should be hands-on, data-driven, and possess a strong understanding of modern digital marketing tools, platforms, and best practices. Key Responsibilities: - Lead the development and execution of the overall digital marketing strategy, encompassing performance marketing, SEO, content, branding, and automation. - Plan and implement 360 marketing campaigns across various platforms such as Google, Meta (Facebook, Instagram), YouTube, and others. - Manage and optimize paid ad campaigns (PPC, Display, Retargeting, etc.) to ensure maximum ROI. - Oversee content strategy to maintain consistency across all digital touchpoints. - Analyze data and track performance using tools like Google Analytics, Search Console, Meta Business Manager, etc. - Collaborate with cross-functional teams including design, product, tech, and sales to achieve marketing objectives. - Monitor market trends, competitor strategies, and customer insights to enhance marketing plans. - Build and manage internal teams as well as agency/vendor relationships. - Conduct regular A/B testing and implement conversion optimization initiatives. - Drive lead generation, engagement, and brand growth metrics. If you are interested in this role, please share your resume at 8826660313 or nisha.mishra@prakharsoftwares.com.,

As a member of our team at PlanetSpark, you will be responsible for engaging qualified, high-intent leads and creating a tailored, consultative enrollment journey that provides real value from the very first touchpoint. You will have the opportunity to host engaging, high-energy video consultations that build instant rapport and enhance our brand credibility. Your role will also involve navigating objections, uncovering true customer motivations, and successfully transforming hesitations into enrollments. At PlanetSpark, we are dedicated to building the next generation of confident speakers and creative writers. We operate globally, impacting over 11 countries by offering live 1:1 personalized classes on public speaking and creative writing taught by the top 1% of teachers. Our students actively participate in gripping debates, create viral content, start their own podcasts, perform stand-up comedy, write captivating stories, and develop into confident and fearless speakers. PlanetSpark is striving to become the global leader in the communication skills segment, with a "Series-A" startup status and significant month-on-month growth. With a presence in India, the Middle East, North America, and Australia, we are a team of over 500 passionate and energetic individuals, along with 400+ expert teachers, working together to create a beloved brand that empowers children to make a positive impact on the world. Join us on this exciting journey and be part of our mission to inspire and empower the youth to reach their full potential through effective communication and creative expression.,

As the General Manager/Director of Marketing in Delhi, you will be responsible for driving our growth engine across Meta, Google, and key digital channels. With a focus on paid marketing, your expertise will be crucial in managing performance campaigns that deliver measurable ROI. Your role will involve overseeing lead acquisition, funnel management, and conversion optimization to ensure the efficiency of our digital marketing efforts. Your core responsibilities will include leading performance marketing initiatives by managing Meta Ads, Google Ads, and other paid platforms. You will be tasked with owning the digital funnel from ad creatives to conversion, utilizing analytics tools to monitor performance, and implementing strategies to reduce drop-offs. Additionally, you will be responsible for developing and managing remarketing journeys to enhance customer lifetime value and retention. Collaboration with design, content, tech, and call center teams will be essential to improve workflows and enhance user experience. You will also play a key role in optimizing ad spend efficiency and driving continuous performance improvements to meet our growth targets. While your primary focus will be on performance marketing, having experience with organic and owned channels such as social media and web content, as well as brand and offline presence strategies, will be beneficial. Your proven track record in managing Meta and Google campaigns, strong understanding of digital funnels and analytics tools, and hands-on approach to optimization will be critical for success in this role. Additionally, your ability to work cross-functionally and translate data-driven insights into actionable strategies will be highly valued. If you are a results-driven marketing leader with 5-8 years of experience in digital marketing, a passion for driving growth through paid marketing channels, and a data-first mindset, we encourage you to apply for this exciting opportunity.,

Job Title : AEM Author Experience Required : 57 Years Location : [Remote/Hybrid] Employment Type : [Full-time] About the Role We are looking for a Senior AEM Author with over 5 years of experience who is proficient in AEM authoring,and Digital Asset Management (DAM). The candidate should have a strong understanding of SEO, be able to manage and maintain content within AEM, and conduct quality assurance (QA) for web pages. The role involves collaborating with cross-functional teams to ensure the quality, accuracy, and performance of web content. The ideal candidate will also be responsible for creating and maintaining testing checklists for content quality assurance. Key Responsibilities Manage AEM authoring tasks, including content creation, updates, and optimizations. Organize and maintain a DAM for efficient asset management. Ensure SEO best practices are implemented in content structure and metadata. Perform QA on web pages, ensuring content is accurate, error-free, and aligned with business requirements. Create and maintain testing checklists for QA purposes and ensure consistent quality of web pages. Work closely with development, design, and marketing teams to execute content changes. Utilize AEM components, templates, and workflows to support content management processes. Regularly audit content for compliance with SEO guidelines and performance metrics. Coordinate with stakeholders to gather content requirements and prioritize projects. Required Qualifications & Must Have Skills 3+ years of experience as an AEM Author or similar role. Expertise in AEM (6.4 or higher), including authoring, taxonomy, and DAM management. Strong understanding of SEO principles and implementation within AEM. Proven experience in QA of web pages, with the ability to create and maintain testing checklists. Content Fragments /Experience Fragments Knowledge of HTML and CSS for content management and web design purposes. Excellent organizational skills and attention to detail in managing web content and assets. Strong communication skills and the ability to work with cross-functional teams. Preferred Qualifications (Good to Have) Experience with AEM Forms, AEM Sites, and other AEM modules. Experience working in agile development environments. Experience with digital marketing strategies and conversion optimization.

As a freelance UX/UI designer at Crebos, you will be responsible for designing clean, high-converting websites that are not only visually appealing but also strategically crafted to turn browsers into buyers. We are a company that focuses on building smart software for fast-growing companies, and we are currently seeking a talented individual to join our team on a project basis. We are looking for more than just a designer - we need a storyteller, a strategist, a digital architect who comprehends the psychology behind what motivates people to click. The ideal candidate understands that creating beautiful websites is not enough; the ultimate goal is to create websites that not only look good but also drive conversions effectively. This is not a generic call for portfolios - we are specifically seeking out individuals who can deliver exceptional work that captures attention and delivers results. If you are a UX/UI wizard with a strong portfolio showcasing high-performing websites, experience in UX flows, wireframes, responsive design, and a keen eye for clean, clear UI design with a focus on conversion optimization, we want to hear from you. As part of our team, you will lead the design of websites that are not just aesthetically pleasing but are strategically designed to convert visitors into customers. You will collaborate closely with our strategy and development teams, taking the lead on all UX/UI aspects of the projects you are involved in. In addition to a strong portfolio and relevant experience, we are looking for candidates who are fast, independent, and reliable. We value effective communication and a streamlined workflow, without unnecessary bureaucracy. Experience working with development teams or in a SaaS/startup environment is a plus. Join us at Crebos and work on projects that have a real business impact, receive fast feedback, and have the opportunity for future collaboration if you excel in your role. If you are ready to showcase your skills and be part of a dynamic team that values innovation and results, apply now as we are looking to fill only one spot and are moving quickly. If you are passionate about creating websites that not only look great but also drive conversions, we want to hear from you. Apply now and be part of a team that values quality, impact, and efficiency.,

The Digital Sales Growth Manager at JetLearn will focus on revolutionizing the sales process by leading the transition from manual B2B-style sales to a seamless e-commerce engine. In this role, you will be responsible for creating a user-friendly online experience that guides parents from initial interest to enrollment without the need for direct sales interaction. By leveraging data-driven strategies and innovative digital tools, you will drive revenue growth through automated sales funnels and optimized user journeys. As the Digital Sales Growth Manager, you will collaborate closely with cross-functional teams to develop and implement sales automation processes that address customer objections, emphasize JetLearn's unique value proposition, and drive online conversions. By utilizing conversion rate optimization (CRO) tools, behavioral triggers, and A/B testing methodologies, you will continuously refine and enhance the digital sales funnel to maximize customer engagement and enrollment rates. The ideal candidate for this role should have a proven track record in digital sales, growth, or direct-to-consumer (D2C) e-commerce funnel building within the tech or EdTech industry. With a minimum of 3-6 years of relevant experience, you should possess a deep understanding of self-serve SaaS products, consumer journey design, and CRO techniques. Proficiency in utilizing CRO tools such as Hotjar, VWO, and Optimizely, along with web analytics platforms like Google Analytics and Mixpanel, is essential for success in this role. In addition to technical skills, the Digital Sales Growth Manager should demonstrate a growth mindset, user empathy, and a talent for persuasive user experience (UX) design. Experience with AI-led personalization, recommendation engines, or interactive quiz-to-checkout flows would be considered a bonus. This role offers a unique opportunity to play a pivotal role in shaping the future of tech education for children globally while working within a dynamic international team. If you are passionate about leveraging digital technologies to drive sales growth, have a keen eye for optimizing user experiences, and thrive in a fast-paced, collaborative environment, we invite you to join us at JetLearn as our Digital Sales Growth Manager based in Delhi NCR. This role offers a competitive salary, creative freedom, and the chance to make a meaningful impact on how parents choose educational opportunities for their children. Apply now to be part of our mission to empower the next generation with future-ready technology skills.,

As a Site Merchandising & Optimization Specialist at Vaibhav Global Ltd (VGL) in Jaipur, your primary responsibility will be to enhance the visual appeal and functionality of product pages. You will be tasked with developing and implementing strategies to optimize product placement for increased visibility and conversion rates. Additionally, you will be required to regularly update on-site banners, promotional content, and product collections. Furthermore, as part of the Product Listings & Catalogue Management team, you will create, manage, and maintain accurate and compelling product listings. This will involve auditing and updating product descriptions, images, and attributes to ensure consistency and branding. You will also manage large volumes of SKUs efficiently and collaborate with content and design teams. In the realm of On-Site Sales & Promotions, your role will encompass planning and executing promotional campaigns and sales events. You will work closely with marketing and analytics teams to maximize the impact of promotions, monitor performance, and make real-time adjustments as necessary. Moreover, as an SEO & Conversion Optimization Specialist, you will implement SEO best practices to enhance organic search visibility. Monitoring keyword performance, conducting SEO audits, and optimizing product pages for improved user experience and conversion will be key aspects of your job. Data Analysis & Performance Tracking will be another crucial component of your role. You will analyze sales metrics, customer engagement, and site traffic to inform strategies. Generating comprehensive reports to assess campaign and product performance, utilizing data insights to optimize on-site strategies, and drive revenue growth will be essential responsibilities. In summary, as a Site Merchandising & Optimization Specialist at VGL, you will play a pivotal role in enhancing the shopping experience for customers across various digital platforms. Your efforts will contribute to the company's mission of delivering joy and vision of being the Value Leader in Electronic Retailing of Jewelry and Lifestyle Products.,

Responsibilities: Lead growth strategy & market research Develop digital campaigns & lead gen plans Optimize conversions through data analysis Manage influencer marketing efforts Analyze competition & market trends Job/soft skill training

Responsibilities: Lead growth strategy & market research Develop digital campaigns & lead gen plans Optimize conversions through data analysis Manage influencer marketing efforts Analyze competition & market trends Job/soft skill training

Roles and Responsibilities Develop and execute digital marketing strategies across various channels, including Google Ads, Meta Ads, LinkedIn Ads, Facebook Ads, and retargeting campaigns. Conduct keyword research and implement SEO best practices to improve website visibility on search engines. Create engaging content for social media platforms (Facebook, LinkedIn) and optimize ad performance through A/B testing and experimentation. Analyze campaign results using tools like CPL, ROI tracking, landing page optimization, conversion rate optimization (CRO), etc. Collaborate with cross-functional teams to ensure seamless execution of marketing initiatives. Desired Candidate Profile 1.5-6 years of experience in digital marketing with expertise in lead generation, paid media buying, performance marketing. Strong understanding of Canva design principles for creating visually appealing graphics. Proficiency in managing multiple advertising platforms such as Google Ads, Meta Ads, LinkedIn Marketing.

Roles and Responsibilities Develop and execute digital marketing strategies across various channels, including Google Ads, Meta Ads, LinkedIn Ads, Facebook Ads, and retargeting campaigns. Conduct keyword research and implement SEO best practices to improve website visibility on search engines. Create engaging content for social media platforms (Facebook, LinkedIn) and optimize ad performance through A/B testing and experimentation. Analyze campaign results using tools like CPL, ROI tracking, landing page optimization, conversion rate optimization (CRO), etc. Collaborate with cross-functional teams to ensure seamless execution of marketing initiatives. Desired Candidate Profile 1.5-6 years of experience in digital marketing with expertise in lead generation, paid media buying, performance marketing. Strong understanding of Canva design principles for creating visually appealing graphics. Proficiency in managing multiple advertising platforms such as Google Ads, Meta Ads, LinkedIn Marketing.

Pivot Roots, a Havas company, is looking for a Paid Media Specialist with 2-4 years of experience to manage and optimize digital campaigns across Google and Meta platforms. The ideal candidate should have hands-on experience in performance marketing (lead generation) as well as branding campaigns focused on awareness and engagement. Key Responsibilities: Plan, execute, and optimize paid media campaigns across Google Ads Meta Ads. Manage performance-driven campaigns - including Search, Display, and Lead Generation. Handle branding campaigns - including YouTube, Display, and Video Awareness Campaigns. Monitor, analyze, and optimize campaign performance based on key metrics like CTR, CPA, ROAS, and conversion rates. Conduct A/B testing to improve ad creatives, targeting, and messaging. Work closely with creative teams to develop engaging ad copies and visuals. Generate regular reports and insights to improve campaign effectiveness. Stay updated with industry trends, platform updates, and best practices. Required Skill Set: Proficiency in Google Ads Meta Ads. Strong knowledge of Search, Display, and Lead Generation campaigns. Experience managing YouTube, Display, and Video Awareness campaigns. Analytical mindset with expertise in Google Analytics, Meta Business Suite, and other tracking tools. Hands-on experience in campaign optimization and performance analysis. Ability to work in a fast-paced environment and manage multiple campaigns simultaneously. Previous Experience Industry Background 2-4 years professional experience in strategic planning Media, Brand Qualifications Languages: Bachelor s or Master s degree in Business, Marketing or Advertising Languages: English (Intermediate) Soft skills Competencies Managing execution Being authentic and open Being flexible and adaptable Media and media planning Mx Expert (Connection, Context, Content) Omnichannel Strong knowledge of partners and suppliers (Media / Tech / Data / Content) Advanced Programmatic OSEP

You will be working as a full-time Search Engine Marketing Specialist at New Vision Digital in Noida. Your main responsibilities will include executing paid search campaigns, conducting keyword research, analyzing web analytics, and implementing digital marketing strategies on a daily basis. With 1-3 years of experience, you will be expected to plan, optimize, implement, and manage paid campaigns for various clients on platforms such as Google, Facebook, and Instagram. Your role will involve ensuring that PPC campaigns are set up and optimized according to brief and best practice guidelines, developing both short-term and long-term paid campaign strategies, and managing medium to large-sized PPC budgets. Collaboration with the content team will be crucial to ensure that landing pages are effectively optimized for all PPC campaigns, aiming for maximum ROI and conversions. Additionally, you will be responsible for keyword research, bid management, and aligning all paid search activities with the broader search marketing and digital marketing strategy under the guidance of the PPC Manager. It will be essential for you to stay updated on the latest industry trends, analyze the performance of all paid campaigns, and provide detailed reports to the PPC Manager and clients. Your contribution in defining PPC strategies for a range of clients will be valuable in achieving overall campaign objectives.,