Content Writer Specialist

Content Writer

Job Title: Content Writer

Location: Dwarka Sec-12

Experience - 2 to 4 years

Job Summary: We are seeking a talented and versatile Content Writer to join our dynamic marketing team. The ideal candidate will be passionate about storytelling, possess exceptional writing and editing skills, and have a keen understanding of digital marketing principles, including SEO. You will be responsible for creating compelling and relevant content that attracts, engages, and informs our target audience across various channels.

Key Responsibilities:

• Content Creation:
• Produce high-quality, original, and engaging written content for a variety of platforms, including:
• Website copy (landing pages, service pages, product descriptions)
• Blog posts and articles
• Social media captions and posts
• Email newsletters and marketing campaigns
• Case studies, whitepapers, and e-books
• Press releases and company announcements
• Video scripts or podcast outlines
• Research & Strategy:
• Conduct in-depth research on industry-related topics, target audience pain points, and competitor content to develop well-informed and authoritative pieces.
• Collaborate with the marketing, SEO, and design teams to develop content strategies and an editorial calendar that aligns with business goals and marketing objectives.
• Identify content gaps and recommend new topics to attract and engage our audience.
• SEO Optimization:
• Optimize content for search engines (SEO) by conducting keyword research, incorporating relevant keywords naturally, optimizing meta descriptions, titles, and ensuring proper content structure for improved visibility and ranking.
• Editing & Proofreading:
• Rigorously edit and proofread all content to ensure accuracy, clarity, grammatical correctness, consistency in tone, style, and adherence to brand guidelines.
• Incorporate feedback from editors, stakeholders, and clients to refine content.
• Performance Analysis:
• Monitor and analyze content performance metrics (e.g., website traffic, engagement rates, conversions) to identify areas for improvement and optimize future content.
• Collaboration:
• Work closely with designers to create visually appealing content.
• Collaborate with subject matter experts to gather accurate information.
• Stay updated with industry trends, content marketing best practices, and search engine algorithm changes.

Required Skills and Qualifications:

• 2-4 years of proven work experience as a Content Writer, Copywriter, or similar role.
• An impressive portfolio of published articles, blog posts, website content, or other relevant writing samples.
• Exceptional writing, editing, and proofreading skills with a strong command of grammar, punctuation, and style.
• Strong research and analytical skills, with the ability to synthesize complex information into clear, concise, and engaging content.
• Familiarity with SEO best practices and keyword research tools.
• Ability to adapt writing style and tone to suit different audiences and platforms.
• Excellent time management and organizational skills, with the ability to manage multiple projects simultaneously and meet tight deadlines.

Job Types: Full-time, Permanent

Pay: Up to ₹30,000.00 per month

Benefits:

• Flexible schedule
• Paid sick time
• Paid time off

Schedule:

• Fixed shift
• Monday to Friday
• Morning shift

Supplemental Pay:

• Performance bonus
• Yearly bonus

Language:

• Hindi (Preferred)
• English (Preferred)

Work Location: In person