Content Writer Specialist

3 - 6 years

4 - 9 Lacs

Posted:1 week ago| Platform: Naukri logo

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Work Mode

Hybrid

Job Type

Full Time

Job Description

Key Responsibilities

Content Creation & Thought Leadership

  • Review and sanitize historical proposals and commercial documents, removing sensitive content and aligning with branding.
  • Tag sanitized content with relevant metadata and support ingestion into companies centralized content management system (CMS).
  • Maintain document hygiene, formatting, and clarity for easy reuse by global teams.
  • Ghostwrite articles and viewpoints for leaders and consultants for external publication.
  • Translate complex technical and environmental topics into clear, engaging content for varied audiences.
  • Ensure content aligns with company tone of voice, brand guidelines, and credibility as a global sustainability leader.

Marketing & Campaign Content

  • Develop case studies, client success stories, service brochures, and campaign messaging for global initiatives.
  • Write for integrated marketing campaigns including website, social media, email, brochures, and videos.
  • Collaborate with designers, digital marketers, and SEO teams to create performance-driven, visually compelling assets.

Proposal & Bid Support

  • Support the pursuit and bid teams by developing or sanitizing content for RFPs, proposals, and sales presentations.
  • Standardize proposal language and messaging to maintain consistency and strengthen commercial storytelling.
  • Collaborate with subject matter experts (SMEs) to simplify technical content for client-facing documents.

Internal Communications

  • Draft internal newsletters, leadership messages, intranet articles, and engagement content.
  • Collaborate with internal stakeholders to communicate commercial initiatives, and updates.
  • Ensure tone consistency and global alignment in internal messaging across regions.

Required Skills & Experience

  • 3-6 years of experience in B2B content writing, ideally within consulting, professional services, or sustainability domains.
  • Exceptional writing, editing, and communication skills.
  • Experience supporting proposal teams, marketing campaigns, or internal communication functions.
  • Ability to collaborate with global stakeholders and translate technical input into client-centric messaging.
  • Familiarity with tools like Microsoft Word, PowerPoint, SharePoint, and basic CMS platforms.

Preferred Qualifications

  • Experience in content sanitization, metadata tagging, or CMS migration projects.
  • Exposure to Salesforce, Pardot, or marketing automation platforms.
  • Understanding of ESG, decarbonization, or environmental sustainability topics is an advantage.
  • Comfortable working in a matrixed and fast-paced environment.

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