Campaign Data Analyst

Position : Campaign Data Analyst Location : Bangalore Experience : 4+ Years Notice Period : Immediate Joiners or Max 30 Days Preferred Key Responsibilities : Perform audience/list building for marketing campaigns using SQL. Work on the SAS platform to implement selection logic for targeted audience segments. Understand campaign requirements and selection criteria, ensuring accuracy and completeness. Prepare and share waterfall reports for campaign approval. Conduct quality checks and validate campaign data for accuracy and compliance. Collaborate with internal teams and stakeholders to ensure successful execution of marketing campaigns. Monitor campaign performance and suggest data-driven improvements. Analyze results, troubleshoot issues, and provide actionable insights. Maintain daily oversight of campaign inventories to ensure smooth operations. Actively participate in calls/meetings related to campaign planning and delivery. Required Skills : Strong proficiency in SQL is mandatory . Hands-on experience in list/audience building for campaigns. Good understanding of SAS or exposure to working on SAS platforms is a plus . Excellent communication and collaboration skills. Attention to detail and strong analytical abilities. Show more Show less