Business Manager- International Market

8 years

0 Lacs

Posted:1 week ago| Platform: Linkedin logo

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Work Mode

Remote

Job Type

Full Time

Job Description

About Us:

Timelessly inspired, endlessly enhanced – RENÉE Cosmetics is an Indian makeup brand that's redefining beauty with its range of high-quality, cruelty-free, and FDA-approved innovative products. RENÉE believes in empowering women to own and enjoy their bold, ambitious persona and let their glam do the talking.


Job Overview:

Job Title: Business Manager – International Market

Location:

Reports To:

Experience Required:

Industry:

Employment Type:


Role Overview:

Business Manager


Key Responsibilities:

1. Business Ownership:

  • Own the P&L for the USA market – revenue, margins, growth targets
  • Develop and execute the go-to-market strategy tailored for the U.S. audience

2. eCommerce & Marketplace Management:

  • Manage and grow D2C (Shopify/Brand Website) & online marketplaces (Amazon US, Walmart.com, Target.com, etc.)
  • Ensure seamless cataloging, pricing, listing optimization, and SEO performance

3. Marketing & Growth:

  • Partner with performance marketing teams to plan and execute campaigns on Meta, Google, TikTok, etc.
  • Drive influencer and affiliate collaborations specific to the U.S. audience
  • Leverage CRM, retargeting, and loyalty programs to improve repeat purchases

4. Cross-functional Collaboration:

  • Work with Product, Operations, Design, and Customer Service teams to localize offerings and experience
  • Coordinate with logistics & 3PL partners for smooth international fulfillment

5. Consumer Insights & Trends:

  • Monitor competitive landscape, consumer preferences, and category trends
  • Use data and insights to improve product-market fit and campaign effectiveness

6. Compliance & Regulatory:

  • Ensure product, packaging, and marketing claims comply with FDA & US regulatory standards
  • Work with legal consultants for trademark/IP/labeling guidelines


Must-Have Skills & Experience:

  • 5–8 years of experience in managing international D2C businesses, with

    2–3+ years focused on the USA market

  • Experience in color cosmetics, skincare, or personal care categories is

    essential

  • Strong analytical and commercial acumen with a growth mindset
  • Proficiency in eCommerce tools (Shopify, Amazon Seller Central, GA4, Klaviyo, etc.)
  • Understanding of cross-border logistics, customs, and local fulfillment models
  • Ability to think both strategically and execute hands-on


Nice-to-Have:

  • Exposure to brand collaborations or partnerships with U.S.-based influencers or retailers
  • Experience with subscription or bundle-based D2C models
  • Knowledge of U.S. beauty regulations and compliance standards


How to apply:

careers@reneecosmetics.in

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