315 Brand Strategy Jobs - Page 2

Description We are seeking a dynamic and experienced Digital Marketing Head to lead our digital marketing initiatives in India. The ideal candidate will have a proven track record in developing and executing successful digital marketing strategies that drive brand growth and customer engagement. Responsibilities Develop and implement effective digital marketing strategies to increase brand visibility and customer engagement. Oversee and manage all digital marketing channels including SEO, SEM, social media, email marketing, and content marketing. Analyze and report on performance metrics to assess effectiveness of digital campaigns and identify areas for improvement. Collaborate with cross-functional teams to align marketing strategies with business goals. Manage the digital marketing budget and allocate resources effectively. Skills and Qualifications Bachelor's degree in Marketing, Business Administration, or a related field. 3-6 years of experience in digital marketing or a related field. Proficiency in digital marketing tools such as Google Analytics, AdWords, social media platforms, and email marketing software. Strong understanding of SEO, PPC, content marketing, and social media marketing best practices. Excellent analytical skills with the ability to interpret data and make data-driven decisions. Strong communication and leadership skills to manage a team and collaborate with other departments.

Join a leading Poultry division in Bangalore as a Brand Marketing Manager! Drive brand strategy, product launches, and campaigns in the animal healthcare space. Onsite role for BVSc/MVSc grads with 3–7 yrs experience. Required Candidate profile BVSc/MVSc with 3–7 yrs in Poultry marketing. Must have experience in brand strategy, campaigns, new product launches, and customer engagement in animal healthcare. Local/Bangalore-based candidates.

Roles and Responsibilities : Driving Organization Culture : - Play an active and supportive role in driving the vision for the company in coordination with the Copy and SM and communicating the same to the employees within the Team - Focus on Leadership actions impacting team members' performance to create better customer experiences and business results. - Key focus on trying to plug any existing issues within the Organization as a whole - Setting the democratic leadership tone for the organization Business Strategy/Direction & Positioning: - Involvement in existing brand strategy discussions and brainstorming sessions - Develop creative programs and design concepts that meet the business objectives of the organization and that advance the brand strategies - Lead initiatives and define future brand design direction - Ensure design quality and that design directives are followed. - Knowledge of the strategic direction of all accounts handled by his/her team Account Mining & Partnerships: - Work collaboratively with the SMM and strategy team to develop innovative concepts identify potential problems, and formulate recommendations - Contributing to pitch presentations Account Management: - Detailed knowledge of the design strategy formulated for different brands. - Ensure effective and timely implementation of strategies - Communicate and represent the brand from the design perspective, in and outside the design team - Briefing and managing social media and development teams - Take regular feedback from the client regarding the quality of work and areas of improvement - Attend important and strategic Client meetings Team Management: - Foster growth and skill development of team members - Creative Direction. Helping to drive innovation and creativity within the team - Internal communication to streamline and standardize service quality in line with Moshi Moshi's positioning - Provide leadership of the account team and client, and ensure best-in-class work is delivered consistently. Planning and prioritizing the team's work: - Improving the tracking and monitoring of team members as they progress through their work and skill set, and providing support such as counseling and extra training, where needed - Project Manage work and ensure all deadlines are met - Actively participate in the hiring process as part of interviewing and assessing candidates for their team as per the requirements of the accounts. - Keep a tab/lower the attrition factors within the team and advise and inform the management accordingly - Training Needs Analysis and other Employee Development activities of new joiners and team members - Track and report the length of time for the training required on various training modules and suggest improvements to the company - Perform Quarterly Evaluations and Annual Appraisals for the team members periodically and update the HR and Management on the progress - Strong Inter - department coordination to avoid any confusion

We are seeking a dynamic and result-driven Marketing Manager to lead our marketing team and drive brand growth, digital presence, and sales support strategies. The ideal candidate will have a strong background in real estate marketing, campaign execution, and team leadership. Role & responsibilities Follow the rules and regulations of the company Developing and implementing strategic marketing plans and forecasts in co-operation with sales team to achieve corporate objectives for products and services Promoting property through marketing initiatives, maintaining ATL/BTL at product level and at a corporate or brand level Updating knowledge of sales related legal documentation and property management, as well as updating and managing social media profiles Maintaining accurate information on company website, and designing promotional web landing pages to track effectiveness of other marketing initiatives Providing guidelines and guidance to personnel on the application of procedures, and monitoring and following up on specific tasks and project deliverables Drafting press releases, representing the company to media outlets, developing annual forecasts, and seeking to minimize marketing expenses Managing overall marketing activities that include market research, marketing presentations, analysis of sales and marketing trend, and advertising and marketing promotional events. Planning and executing launches, exhibitions, CP events, sponsorship events as well as any other events required for branding and marketing Co-ordinating and negotiating with agencies and vendors for regular work as well as specific planned events with regards to rate and deliverables. Assist in preparing branding collateral with help of graphics team and agencies as and when required for various marketing activities. Experiment with a variety of organic and paid acquisition channels like, event management, publicity, copywriting Assist in preparing and monitoring the marketing budget on a quarterly and annual basis and allocate funds wisel Preferred candidate profile Bachelors/Masters degree in Marketing or related field. Male Candidates Prefered. To Apply Share your Resume on: recruitment@svbpl.in

Key Responsibilities Brand Standardization: Execute brand standardization initiatives for Narayana Hospitals and other verticals. Creative Development: Create compelling content (written, visual) that resonates with the target audience and amplifies the brand message. Manage and oversee brand assets, ensuring consistent brand identity across all marketing materials. Work closely with design and content teams to develop compelling and consistent brand materials. Campaign Management: Develop group-level campaigns aimed at increasing Brand Awareness (Top-of-Mind & Unaided) and Consideration. Coordinate and manage units marketing initiatives to ensure consistent brand messaging and enhance overall brand awareness and consideration. Stakeholder Management: Collaborate with internal/cross-functional teams to ensure consistent brand messaging across all channels. Monitoring: Track and analyze key performance indicators to measure the success of corporate and unit marketing initiatives and the execution of marketing campaigns and events. Liaise with internal finance and purchase teams to ensure timely approvals and payments. Knowledge, Skills, and Experience Education: Graduation/Post Graduation in Marketing & Communication. Experience: 6-10 years of experience. Communication: Excellent written communication skills. Campaign Expertise: Experience in campaign designing, planning, and execution. Agency Collaboration: Worked closely with advertising/design and media buying agencies

An Ideal Candidate: Branding experience in a manufacturing setup (preferably printing) is required. 7+years of experience is necessary. An MBA in Marketing is preferred. The candidate will develop and implement brand strategies that align with business goals and the needs of the target audience. Key Competencies: Develop and implement brand strategies that align with business goals and target audience needs. Planned, executed, and managed marketing campaigns to drive brand awareness and engagement. Conduct market research to understand consumer trends, and competitor activities, and identify opportunities. Ensure consistent brand messaging and identity across all marketing materials, customer interactions, and channels. Manage brand-related budgets and track expenditures to ensure effective resource allocation. Work with various departments, including product development, marketing, sales, and customer service, to ensure brand alignment. Monitor competitor activities and analyze their branding strategies to identify opportunities for differentiation. Identify and implement brand growth and innovation opportunities, including new product launches and marketing initiatives. Utilize category and consumer insights to drive product development and marketing initiatives.

Our client is hiring Sr Product Manager Acute segment. Jobs Location : Govandi,Mumbai Experience : Acute theropy or similar segment experience in Mandatory. Mail CV at pmt@jobsguru.in Neha Jobsguru Consultant Pvt. Ltd. Required Candidate profile Working as Product Manager for the Acute segment for more then 2 yrs.

Our client is hiring Marketing Manager for Ortho care segment. Jobs Location : Andheri,Mumbai Experience : Ortho or similar segment experience in Mandatory. Mail CV at pmt@jobsguru.in Neha Jobsguru Consultant Pvt. Ltd.

About Kia Kaha MMA Kia Kaha MMA is a vibrant and dynamic fitness center located in the heart of Bengaluru, Karnataka, India. We specialize in Mixed Martial Arts (MMA), Kickboxing, and Yoga, with a strong commitment to promoting holistic health and fitness. Our mission is to empower individuals through physical discipline and mental well-being, fostering a strong community spirit. Job Summary/Overview Kia Kaha MMA is seeking a highly creative, proactive, and results-oriented Marketing Associate to significantly enhance our brand image, presence, and community engagement, both online and offline. This role is perfect for a marketing professional who is passionate about health and fitness and thrives on generating innovative ideas, leading impactful campaigns, and building strong brand connections. You'll be instrumental in elevating Kia Kaha MMA's profile, attracting new members, and fostering a strong, positive brand reputation through imaginative and effective marketing strategies. Key Responsibilities Brand & Content Strategy : Serve as the guardian of the Kia Kaha MMA brand, ensuring consistency and high quality across all marketing materials. Provide creative direction and guidance to our dedicated videographer, and performance manage them, to conceptualize and produce visually stunning, professional, and engaging video content for our social media platforms. Public Relations & Event Management : Lead all PR efforts and take ownership of organizing and executing a variety of events. This involves comprehensive planning, coordination, promotion, and execution to maximize brand visibility and positive public perception. Community Outreach & Demonstrations : Proactively engage with external organizations, including colleges, schools, and corporate entities. Conduct engaging demonstrations (e.g., mini-workshops, basic technique showcases) to generate leads, build strategic partnerships, and increase brand awareness. Creative Campaign Development : Generate innovative and impactful ideas for marketing campaigns, events, and content that effectively stand out in a competitive market. Performance Measurement: Track and analyze the effectiveness of marketing initiatives, providing insights and recommendations for continuous improvement. Qualifications Required: Proven experience in a marketing role, with a strong portfolio showcasing creative campaigns and initiatives. Demonstrated experience in event management, from planning to execution. Exceptional creativity and a proven ability to generate innovative ideas. Strong communication and interpersonal skills for effective PR and community outreach. Ability to work independently and as part of a team in a fast-paced environment. Proficiency in English and local languages (Kannada, Hindi) is highly desirable for effective community engagement. Knowledge of marketing automation workflows (Zapier, Make).' Preferred Qualifications: Experience in the fitness or sports industry. Proficiency in managing email marketing campaigns and other digital marketing initiatives. Experience managing small video teams or influencers endtoend. Basic motiongraphics skills (CapCut, AfterEffects). Familiarity with video content creation workflows and providing creative direction to videographers. Skills & Attributes Highly Creative: Consistently generates fresh, original, and impactful ideas. Proactive & Self-Starter: Takes initiative and drives projects forward with minimal supervision. Results-Oriented: Focused on achieving measurable outcomes and impact. Strong Communicator: Articulates ideas clearly and persuasively, both verbally and in writing. Excellent Organizational Skills: Manages multiple projects and deadlines effectively. Passionate about Fitness: Genuine interest in health, fitness, MMA, Kickboxing, and Yoga. Team Player: Collaborates effectively with colleagues and external partners. Why Join Kia Kaha MMA? At Kia Kaha MMA, you'll be part of a passionate and growing team dedicated to making a real difference in people's lives through fitness. You'll have the creative freedom to shape our brand's narrative, lead exciting initiatives, and see the direct impact of your work on our community. We offer a dynamic work environment where innovation and personal growth are highly valued.

Working with Us Challenging Meaningful Life-changing Those aren't words that are usually associated with a job But working at Bristol Myers Squibb is anything but usual Here, uniquely interesting work happens every day, in every department From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it You'll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams Take your career farther than you thought possible, Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives Read more careers bms,/working-with-us , Role Summary Senior Manager, Cardiovascular Product Management role will be leading the launch of the first of its kind disease modifying drug for a serious cardiac condition The role will require significant market shaping activities across the continuum of care for patients and HCPs The role will involve creating a brand strategy, pre-launch plan, post launch commercial strategy, activation & engagement programs, continuous monitoring and performance tracking, Key Responsibilities Brand Planning and setting strategic priorities for current and future indications of cardiology products, Creating an annual execution plan with activities for various levelsnational, regional and local levelexamples include speaker programs, advisory boards, public relations events, disease education, etc Conceptualizing and execution of integrated brand campaigns with promotional content that brings alive the science behind our products, Collaborating with the sales team to monitor product performance as well as external environment using appropriate tools and taking corrective action, if required, to meet business objectives in compliance with applicable policies, procedures and other regulations, Identifying market insights and opportunities via market research, thought leader/customer interactions; anticipating market development and is responsible for execution, monitoring and analysis of the agreed tactical plans to ensure the growth of the brand(s), Efficiently and effectively allocating brand marketing expenses across initiatives to drive brand objectives, Cross functional Collaboration Liaise closely with multiple cross-functional teams (Sales Team to activate marketing strategy in the local environment; Regulatory & Compliance Teams to ensure adherence to all regulations; Supply Chain and Quality Teams for demonstrating distribution/network efficiencies); Medical Team on speaker programs and speaker training and overall specific strategies, Plan and execute key internal meetings such as Plan of Action and National Sales Meetings Lead development of key strategic partnerships, both internally and externally with local Agencies and local Content/Media Partners Ensure sales team receives appropriate sales training on a regular basis on cardiology brands, Qualifications Minimum +10 years of experience in Pharmaceutical Sales & Marketing with 6+ years in pharmaceutical marketing preferably in Cardiology, Master's degree or MBA is preferred, Experience with cardiology therapy will be an advantage, Languages English (required), Hindi (nice to have) Experience and Knowledge Experience working with thought leaders in cardiology, Ability to translate Patient Journey into meaningful insights / tactics, Experience in Brand Strategy & Planning, Go-To-Market Models, Customer intelligence, brand intelligence and Identifying opportunities to win (HCP segments and patient types), If you come across a role that intrigues you but doesn't perfectly line up with your resume, we encourage you to apply anyway You could be one step away from work that will transform your life and career, Uniquely Interesting Work, Life-changing Careers With a single vision as inspiring as Transforming patients' lives through science, every BMS employee plays an integral role in work that goes far beyond ordinary Each of us is empowered to apply our individual talents and unique perspectives in a supportive culture, promoting global participation in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues, On-site Protocol BMS has an occupancy structure that determines where an employee is required to conduct their work This structure includes site-essential, site-by-design, field-based and remote-by-design jobs The occupancy type that you are assigned is determined by the nature and responsibilities of your role Site-essential roles require 100% of shifts onsite at your assigned facility Site-by-design roles may be eligible for a hybrid work model with at least 50% onsite at your assigned facility For these roles, onsite presence is considered an essential job function and is critical to collaboration, innovation, productivity, and a positive Company culture For field-based and remote-by-design roles the ability to physically travel to visit customers, patients or business partners and to attend meetings on behalf of BMS as directed is an essential job function, BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to adastaffingsupport@bms, Visit careers bms,/ eeo -accessibility to access our complete Equal Employment Opportunity statement, BMS cares about your well-being and the well-being of our staff, customers, patients, and communities As a result, the Company strongly recommends that all employees be fully vaccinated for Covid-19 and keep up to date with Covid-19 boosters, BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area, If you live in or expect to work from Los Angeles County if hired for this position, please visit this page for important additional information https //careers bms,/california-residents/ Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations,

Date 7 Jun 2025 Location: Bangaore, KA, IN Company Astom Req ID:485186 PURPOSE OF THE JOB Oversee earning & competencies deveopment by panning, coordinating and executing the promotiona communication strategy incuding organization of events, from initia concept to fina execution for the bid and project management goba community. Responsibe for ensuring a smooth and successfu promotiona strategy of a goba earning and deveopment activities for the bid and project management community gobay end to end from the design to impementation. Deiver efficient promotiona campaigns via mutipe channes and using innovative formats to reach goba users incuding customized campaigns or events that are region or topic specific according to oca earning chaenges for the community. Support regions with the coordination of key messages, agenda buiding and return of experience for successfu earning events and post-event foow-up to create earning soutions in ine with goba academy strategy. ORGANISATION Organisation structure (job beongs to..) Headquarter/Group PMO (Group Project Management Office) Reports directy to: Bids, PM, Panning and Commercia Academy & Certifications Director Other reporting to: NA Direct reports: 1 Network Animation reportee Network & Links Interna Group PMO/Group Panning/Group Finance Functions PLO-Product Line Offices for RSC, D&IS, SER RPO-Region Project Office Taent/HR Management Astom University Externa Vendors in different countries if required Marketing Conceptuaization and Panning: Deveop marketing strategy to promote earning or specific concepts to the astom goba bid and project management community throughout the year Create promotiona concepts, themes, and objectives in coaboration with invoved stakehoders (organize focus groups, brainstorming etc. as needed) and requirement In case of in-person events, drafting detaied event pans as we as preparation timeine and miestones as we as stakehoder foow-up Deveop academy branding, event ayouts and draft agendas, incuding creating pamphets or event guideswith same theme Draft yeary or specia campaign budget proposas If additiona support is needed, research and identifying suitabe venues, dates, and times with invoved stakehoders Logistics and Coordination: Organize reguar Steerco. or governance routines with stakehoders eading up to the marketing campaign Coordinate with a stakehoders to ensure smooth execution of a aspects in case of an onine or in person event Identify if in-person event any transportation, accommodation, and other ogistica needs and support regions for execution Managing event budgets and ensuring expenses stay within aocated imits. Coordinate PO requests if any vendor is needed Gather return of experience after events for continuous improvement Marketing Campaign Content Design: Brief stakehoders as required on needs and expectations Set-up frequent exchanges with key speakers or eaders of activities to ensure coherence with event pan and agenda Ensure promotiona campaign pan and execution process is cear for a Propose draft of scripts when required to meet program objectives Consoidate presentations, enhance when possibe Create document and promotion common storage area for efficient coaboration Create coatera designs, testimonia video recordings as needed that are designed and created in-house Post-event earning path creation with key highights of the event if reevant, interna newsartice etc. Marketing and Promotion: Support with goba communication strategy to promote academy whether for earning or certification activities Identify fun, network exchange moments or innovative communication types for participants in any type of event Propose pre-campaign reminders, recordings or foow-up engaging materia On-Site Management (when appicabe): Oversee event setup and execution, ensuring everything runs smoothy by coordinating with oca staff/vendors etc. Addressing any issues or probems that arise during the event-probem soving Brief key guest speakers and ensure they can connect easiy if not on-site MAIN REQUIRED COMPETENCES Educationa Mandatory: Bacheor's degree in a reated fied (e.g., Communication, HR, Education, Event Management) or equivaent experience Desirabe: Business Masters degree Experience Mandatory: Corporate communication or marketing in an internationa, muti-region and muti-site corporation Desirabe: Knowedge of Bid/Project/Program Management Competencies & Skis Comfortabe in an internationa and a muti-cutura environment Experience with cross-functiona and cross-regiona coaboration Muti-Tasking in project mode on mutipe projects at once Exceent communication to interact with mutipe stakehodersabiity to buid rapport and foster positive reationships Strong panning and organizationa skis to foow-up mutipe events, miestones, tasks, timeines at once Leadership to ead and motivate event stakehoders from concept definition to execution Strong presentation skis to buid presentations, scripts, event proposa etc. Probem soving skis to identify and resove issues quicky that may arise anytime Abiity to work independenty and as part of a team ocated throughout the word You dont need to be a train enthusiast to thrive with us. We guarantee that when you step onto one of our trains with your friends or famiy, you be proud. If youre up for the chaenge, wed ove to hear from you! Important to note As a goba business, were an equa-opportunity empoyer that ceebrates diversity across the 63 countries we operate in. Were committed to creating an incusive workpace for everyone. Job Type:Experienced

Job Requirements : - Creating Strategies for digital platforms - Interact with brands on a day-to-day basis to understand their requirements - Create and maintain a social media editorial calendar and posting schedule - Seed content into social networks. - Develop creative, innovative and relevant campaigns to achieve business objectives. - Knowledge of various tools that are used for running and analysis social programs. - Act as the main point of contact between the agency and the client. - Co-ordinate with the design team - Should be able to research on clients products, services, plans, competitors and target markets - Report on the effectiveness of the programs and campaigns. - Candidate with prior agency experience required.

You will be responsible for the efficient running of the division in line with Hyatt International's Corporate Strategies and brand standards, whilst meeting employee, guest and owner expectations Qualifications Ideally with a university degree or diploma in Marketing or Hospitality/Tourism management Minimum 2 years work experience as Assistant Manager - Marketing in larger operation Good problem solving, administrative and interpersonal skills are a must

We are seeking a dynamic Brand Promoter to join our team in India. The ideal candidate will be responsible for enhancing brand visibility and driving customer engagement through innovative promotional strategies. Responsibilities Develop and execute promotional campaigns to increase brand awareness. Engage with customers and provide product information to drive sales. Collect and analyze customer feedback to improve brand strategies. Assist in organizing promotional events and product launches. Collaborate with marketing teams to align promotional efforts with overall brand strategy. Skills and Qualifications 1-6 years of experience in brand promotion, marketing, or a related field. Excellent communication and interpersonal skills. Strong understanding of marketing principles and brand management. Ability to analyze market trends and customer needs. Proficient in social media platforms and digital marketing strategies. Creative thinking and problem-solving abilities. Basic knowledge of graphic design tools is a plus.

Develop the complete D2C business strategy Prepare strategies to increase existing and new businesses and identify appropriate vendor for all projects & manage communication for all E Commerce projects. Branding & Strategy

Job Description: Digital Marketing Manager Job Title: Digital Marketing Manager Location: Ahmedabad Department: Digital Marketing Reports To: Chief Operating Officer (COO) Position Summary: We are looking for a proactive and strategic Digital Marketing Manager to lead our marketing efforts and brand positioning in the luxury travel space. Based in Ahmedabad, this role demands a blend of creativity, leadership, coordination, and digital fluency. You will be responsible for managing a small internal team, coordinating with an external digital marketing agency, and aligning daily with the COO to ensure timely execution and brand consistency across all channels. Key Responsibilities: 1. Strategy & Planning Develop and execute integrated marketing plans aligned with business goals and luxury brand positioning. Define clear marketing KPIs in line with lead generation, brand engagement, and ROI objectives. 2. Digital & Social Media Management Oversee marketing activities across Meta (Facebook), Instagram, LinkedIn, YouTube, and WhatsApp Business API (WABA). Coordinate with the digital marketing agency to execute targeted paid campaigns, content calendars, and performance tracking. Monitor platform analytics and optimize content strategies for engagement and conversion. 3. Internal Coordination & Stakeholder Management Serve as the marketing liaison with internal departments including Sales, Product, Operations, and Customer Experience. Ensure timely collection and dissemination of information required for marketing activities. Report daily to the COO with key updates, campaign status, and departmental progress. 4. Content & Creative Direction Supervise content development including social media posts, blogs, newsletters, and campaign creatives. Ensure messaging reflects the brands tone, values, and premium positioning in the luxury travel segment. Coordinate with designers, content creators, and agency partners for timely deliverables. 5. Campaign Management & Lead Generation Execute and monitor brand and lead generation campaigns across digital platforms. Track inquiries, engagement, and conversions through CRM tools, and share actionable insights with the Sales team. Assist in planning client engagement activities, online contests, and promotional strategies. 6. Reporting & Analysis Analyze campaign performance data and share concise reports with the COO. ecommend improvements based on marketing trends, analytics, and competitor benchmarking. Required Qualifications & Skills: Bachelor's or Master's degree in Marketing, Communications, or related field. 4-6 years of relevant marketing experience, preferably in the luxury, hospitality, or travel industry. Strong understanding of digital and social media marketing tools and analytics. Prior experience managing external agencies and small in-house teams. Excellent communication, time management, and multitasking skills. Highly organized with a strong sense of accountability and ownership. Creative flair with an eye for design, luxury aesthetics, and storytelling. What We Offer: Competitive salary and growth opportunities A high-performance, brand-led environment with exposure to luxury markets Opportunity to shape the digital voice and visual identity of a premium travel brand Collaborative workplace culture and leadership visibility To Apply: Send your CV and a brief statement on why you're a great fit to: [careers@yourcompany.com] Subject Line: Application - Digital Marketing Manager

We are seeking an experienced and dynamic Brand Manager to lead and execute brand strategies that drive awareness, equity, and preference. The ideal candidate will be responsible for managing the brand positioning, developing marketing communication, and overseeing all aspects of brand planning and execution to ensure consistent and impactful market presence. Key Responsibilities: Brand Strategy & Positioning: Develop and implement effective brand positioning strategies to enhance visibility, recognition, and competitive differentiation. Brand Equity Enhancement: Plan and execute initiatives that strengthen brand equity and emotional connection with the target audience. Communication & Media Management: Lead the development of brand communication strategies, including creative development, media planning, and deployment across digital and traditional platforms. Competitive Analysis & Micro Marketing: Conduct regular competition mapping and lead micro-marketing activities tailored to specific regions or segments. Annual Operating Plan (AOP): Create and manage the Annual Operating Plan, including goal setting, budgeting, and performance tracking. Evaluate the effectiveness of the brand plan and optimize based on insights. Packaging Design: Collaborate with design and product teams to develop innovative and appealing packaging designs aligned with brand guidelines and consumer expectations. Qualification & Experience: MBA (Marketing) required Exp Min 8 years in FMCG industry ( Any FMCG will do , Food/oil is NOT mandatory) Needs to be an expert in Bengali (reading & writing) Candidate must have Core Marketing Experience, not in category manager.

Role & responsibilities We are looking for a talented and experienced marketing and communication manager to join our team. The ideal candidate will have a proven track record of success in developing and executing marketing campaigns that achieve measurable results for luxury brands. They will also be a creative thinker with a passion for storytelling. Preferably from Luxury Real Estate, Responsibilities: To be the custodian of the brand across all customer touch points. Develop and execute 360 Degree marketing strategies that align with the company's overall business goals Manage the marketing budget and track ROI Work with the creative team to develop marketing materials, Create and manage marketing content Measure and analyze the results of marketing campaigns Creative and Media agency coordination, Vendor Sourcing and Negotiation, BTL activation Planning and execution. Internal And External Stakeholder Management. Strong understanding of marketing principles and best practices Must have knowledge of NCR region. Preferred candidate profile Looking for the immediate joiners Minimum 5 years of experience in real estate industry Good Experience in ATL and BTL Interested candidates can sent the resumes on siddharth.agarwal@godrejproperties.com or call me on 7017929627

Kadam colors is looking for Jr. Brand Manager to join our dynamic team and embark on a rewarding career journey Conducting market research to understand consumer behavior, preferences, and trends, and using insights to inform brand strategy Developing and implementing marketing plans, including advertising, promotions, events, and digital marketing campaigns Collaborating with cross-functional teams, including product development, sales, and design, to ensure that all elements of the brand are aligned and consistent Building and maintaining strong relationships with key stakeholders, including customers, suppliers, and partners Monitoring and analyzing brand performance, including sales, market share, and customer feedback, and making recommendations for improvement Developing and managing brand budgets, and ensuring that marketing programs are delivered on time and within budget Ensuring that all brand communications are consistent and in line with brand guidelines, and working with agencies to develop creative concepts and execute advertising and promotional campaigns Excellent analytical and problem-solving skills, including the ability to analyze market data and make recommendations for improvement Excellent presentation and negotiation skills, including the ability to present complex information clearly and effectively Excellent communication and interpersonal skills

We are looking for a creative and talented Junior Copywriter to join our award winning brand team who can bring the Plush voice to life across platforms. Youll write copy and content thats clear, clever, and never boring. Youll need a pulse on desi internet culture, trending creator content, and the kind of language that makes people pause and double-tap. If you can switch from playful to informative to heartfelt, you’ll fi t right in. What You’ll Write & Ideate (& Own): Plan & write content that is relatable & attention grabbing - for Instagram, X, LinkedIn, YT and other channels. Scripts for reels, infl uencer videos, campaign fi lms & more that make people feel something (and then hit share) Copy for catalogues, descriptions, banners for our website, Amazon, Nykaa, Zepto, Swiggy IM and other platforms that sell without sounding like it’s selling. Performance ad copy (Meta, Google) that stops the scroll and drives serious conversions. Emails and WhatsApp content that builds loyalty. SEO optimized brand blogs, press releases, and articles that position Plush as a bold, culture-fi rst voice in fem-care. Bring big ideas to brainstorms and help shape campaigns, content calendars, and creative strategy. Work closely with our in house creators, designers, video editors, and influencer network to bring words to life, beautifully. Contribute to voice and tone building, ensuring every touchpoint - from packaging to pop-ups - feels unmistakably Plush. What We’re Looking For: A strong grasp on both short and long-form writing. Creativity with clarity - every word must earn its place. Excellent grammar and an ear for how people actually speak. A tone chameleon - funny, informative, empathetic, or quirky as needed. Obsession with desi trends, pop culture, internet lingo, and meme fl uency. You don’t just keep up with the fast paced environment - you welcome the learning that comes with it. Bonus: Experience with SEO, D2C, and e-commerce content formats. Someone who takes ownership, is structured and has good time management skills.

Market Research and Analysis; Brand Manager should conduct in depth Market Research using various analytical tools to generate consumer insights Example outputs: - Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trends - Competitor and customer insights analysis - Analysing the success of marketing campaigns and creating reports - Researching consumer markets, monitoring market trends and identifying potential areas in which to invest, based upon consumer needs and spending habits - Identify research needs, execute research studies and projects, and analyse research in order to identify opportunities - Utilize category and consumer insights to identify growth opportunities and drive innovation in product development as well as marketing initiatives - Brand Strategy and Communication; Brand Manager sets brand planning calendar, coordinates cross-functional activities and planning processes, manages timelines, and ensures timely completion of all deliverables Example outputs: - Developing strategies and managing marketing campaigns across print, broadcast and online platforms to ensure that products and services meet customers' expectations and to build the credibility of brands - Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term - Contribute to annual brand planning process - Plan, implement, and execute successful consumer and trade marketing programs (including brand strategic planning, market positioning, pricing, promotion, advertising) - Planning and execution of all communications and media actions on all channels, including online and social media - Assisting with product development, pricing and new product launches as well as developing new business opportunities - Creating and managing promotional collateral to establish and maintain product branding - Supervising advertising, product design and other forms of marketing to maintain consistency in branding - Define and manage the brand communication strategy using a variety of media - Branding and Customer Outreach ; Brand Manager is the brand champion and expert while ensuring brand integrity in all respects Example outputs: - Own the development and messaging of the brand narrative; create, execute, and manage marketing programs and campaigns - Leads the development of strategies and objectives for building and executing year-round brand engagement through partnerships, social media, fan conventions, and other marketing vehicles - Provides reporting to allow proper measurement of marketing activities and strategic recommendations based on analysis of ongoing trade and consumer promotion programs - Represents the company and provides support as needed at various trade shows and conventions - Plans and executes events and promotions within fan communities - Co-ordinating the launch programme to external customers as well as employees - Organising events such as product launches, exhibitions and photo shoots - Overseeing the production of TV adverts, newspaper and magazine advertisements, direct mail packs, email campaigns, websites, exhibition stands, road shows and liaising with art designers, copywriters, media buyers and printers - Collaboration and Budgetary Controls- Brand Manager should collaborate with necessary stakeholders and exercise full controls with respect to brand budgets Example outputs: - Collaborate with sales team for specific strategies for selling - Meeting with clients and working with colleagues across multiple departments (such as marketing assistants, marketing managers; chief marketing officers; sales team, interiors etc.) - Liaising with legal and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines - Looking at the pricing of products and analysing the potential profitability - Establish and maintain brand budgets; managing budgets and a team of junior assistants - Managing the budget for advertising and promotional items - Positions of Leadership- Brand Manager should have prior experience in team handling roles and should demonstrate excellent leadership and team management skills Example outputs: - Expertise in team handling profile in the previous role- constantly monitoring as well as mentoring subordinates - Provided effective assistance to the team of digital campaign managers and optimized search engine usage to increase customer leads Essential requirements: - Bachelor's degree in Marketing, Business, or related field; MBA from NIRF ranked institute - 5-15 years of experience in brand management, brand marketing, or marketing management - Proven working experience as Brand Manager/ Associate Brand Manager/ Senior Brand Manager - Ability to prioritize when under pressure - Proven ability to develop brand and marketing strategies and communicate recommendations to executives - Experience in identifying target audiences and devising effective campaigns - Excellent understanding of the full marketing mix - Strong analytical skills partnered with a creative mind - Data-driven thinking and an affinity for numbers - Outstanding communication skills - Up-to-date with latest trends and marketing best practices; stay current on market trends and competitive activity

Market Research and Analysis; Brand Manager should conduct in depth Market Research using various analytical tools to generate consumer insights Example outputs: - Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trends - Competitor and customer insights analysis - Analysing the success of marketing campaigns and creating reports - Researching consumer markets, monitoring market trends and identifying potential areas in which to invest, based upon consumer needs and spending habits - Identify research needs, execute research studies and projects, and analyse research in order to identify opportunities - Utilize category and consumer insights to identify growth opportunities and drive innovation in product development as well as marketing initiatives - Brand Strategy and Communication; Brand Manager sets brand planning calendar, coordinates cross-functional activities and planning processes, manages timelines, and ensures timely completion of all deliverables Example outputs: - Developing strategies and managing marketing campaigns across print, broadcast and online platforms to ensure that products and services meet customers' expectations and to build the credibility of brands - Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term - Contribute to annual brand planning process - Plan, implement, and execute successful consumer and trade marketing programs (including brand strategic planning, market positioning, pricing, promotion, advertising) - Planning and execution of all communications and media actions on all channels, including online and social media - Assisting with product development, pricing and new product launches as well as developing new business opportunities - Creating and managing promotional collateral to establish and maintain product branding - Supervising advertising, product design and other forms of marketing to maintain consistency in branding - Define and manage the brand communication strategy using a variety of media - Branding and Customer Outreach ; Brand Manager is the brand champion and expert while ensuring brand integrity in all respects Example outputs: - Own the development and messaging of the brand narrative; create, execute, and manage marketing programs and campaigns - Leads the development of strategies and objectives for building and executing year-round brand engagement through partnerships, social media, fan conventions, and other marketing vehicles - Provides reporting to allow proper measurement of marketing activities and strategic recommendations based on analysis of ongoing trade and consumer promotion programs - Represents the company and provides support as needed at various trade shows and conventions - Plans and executes events and promotions within fan communities - Co-ordinating the launch programme to external customers as well as employees - Organising events such as product launches, exhibitions and photo shoots - Overseeing the production of TV adverts, newspaper and magazine advertisements, direct mail packs, email campaigns, websites, exhibition stands, road shows and liaising with art designers, copywriters, media buyers and printers - Collaboration and Budgetary Controls- Brand Manager should collaborate with necessary stakeholders and exercise full controls with respect to brand budgets Example outputs: - Collaborate with sales team for specific strategies for selling - Meeting with clients and working with colleagues across multiple departments (such as marketing assistants, marketing managers; chief marketing officers; sales team, interiors etc.) - Liaising with legal and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines - Looking at the pricing of products and analysing the potential profitability - Establish and maintain brand budgets; managing budgets and a team of junior assistants - Managing the budget for advertising and promotional items - Positions of Leadership- Brand Manager should have prior experience in team handling roles and should demonstrate excellent leadership and team management skills Example outputs: - Expertise in team handling profile in the previous role- constantly monitoring as well as mentoring subordinates - Provided effective assistance to the team of digital campaign managers and optimized search engine usage to increase customer leads Essential requirements: - Bachelor's degree in Marketing, Business, or related field; MBA from NIRF ranked institute - 5-15 years of experience in brand management, brand marketing, or marketing management - Proven working experience as Brand Manager/ Associate Brand Manager/ Senior Brand Manager - Ability to prioritize when under pressure - Proven ability to develop brand and marketing strategies and communicate recommendations to executives - Experience in identifying target audiences and devising effective campaigns - Excellent understanding of the full marketing mix - Strong analytical skills partnered with a creative mind - Data-driven thinking and an affinity for numbers - Outstanding communication skills - Up-to-date with latest trends and marketing best practices; stay current on market trends and competitive activity.

Job Requirements : - Creating Strategies for digital platforms - Interact with brands on a day-to-day basis to understand their requirements - Create and maintain a social media editorial calendar and posting schedule - Seed content into social networks. - Develop creative, innovative and relevant campaigns to achieve business objectives. - Knowledge of various tools that are used for running and analysis social programs. - Act as the main point of contact between the agency and the client. - Co-ordinate with the design team - Should be able to research on clients products, services, plans, competitors and target markets - Report on the effectiveness of the programs and campaigns. - Candidate with prior agency experience required.

Market Research and Analysis; Brand Manager should conduct in depth Market Research using various analytical tools to generate consumer insights Example outputs: -Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trends -Competitor and customer insights analysis -Analysing the success of marketing campaigns and creating reports -Researching consumer markets, monitoring market trends and identifying potential areas in which to invest, based upon consumer needs and spending habits -Identify research needs, execute research studies and projects, and analyse research in order to identify opportunities -Utilize category and consumer insights to identify growth opportunities and drive innovation in product development as well as marketing initiatives -Brand Strategy and Communication; Brand Manager sets brand planning calendar, coordinates cross-functional activities and planning processes, manages timelines, and ensures timely completion of all deliverables Example outputs: -Developing strategies and managing marketing campaigns across print, broadcast and online platforms to ensure that products and services meet customers' expectations and to build the credibility of brands -Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term -Contribute to annual brand planning process -Plan, implement, and execute successful consumer and trade marketing programs (including brand strategic planning, market positioning, pricing, promotion, advertising) -Planning and execution of all communications and media actions on all channels, including online and social media -Assisting with product development, pricing and new product launches as well as developing new business opportunities -Creating and managing promotional collateral to establish and maintain product branding -Supervising advertising, product design and other forms of marketing to maintain consistency in branding -Define and manage the brand communication strategy using a variety of media -Branding and Customer Outreach ; Brand Manager is the brand champion and expert while ensuring brand integrity in all respects Example outputs: -Own the development and messaging of the brand narrative; create, execute, and manage marketing programs and campaigns -Leads the development of strategies and objectives for building and executing year-round brand engagement through partnerships, social media, fan conventions, and other marketing vehicles -Provides reporting to allow proper measurement of marketing activities and strategic recommendations based on analysis of ongoing trade and consumer promotion programs -Represents the company and provides support as needed at various trade shows and conventions -Plans and executes events and promotions within fan communities -Co-ordinating the launch programme to external customers as well as employees -Organising events such as product launches, exhibitions and photo shoots -Overseeing the production of TV adverts, newspaper and magazine advertisements, direct mail packs, email campaigns, websites, exhibition stands, road shows and liaising with art designers, copywriters, media buyers and printers -Collaboration and Budgetary Controls -Brand Manager should collaborate with necessary stakeholders and exercise full controls with respect to brand budgets Example outputs: -Collaborate with sales team for specific strategies for selling -Meeting with clients and working with colleagues across multiple departments (such as marketing assistants, marketing managers; chief marketing officers; sales team, interiors etc.) -Liaising with legal and compliance personnel, ensuring the designs and messages meet the company brand and regulatory guidelines -Looking at the pricing of products and analysing the potential profitability -Establish and maintain brand budgets; managing budgets and a team of junior assistants -Managing the budget for advertising and promotional items -Positions of Leadership -Brand Manager should have prior experience in team handling roles and should demonstrate excellent leadership and team management skills Example outputs: -Expertise in team handling profile in the previous role -constantly monitoring as well as mentoring subordinates -Provided effective assistance to the team of digital campaign managers and optimized search engine usage to increase customer leads Essential requirements: -Bachelor's degree in Marketing, Business, or related field; MBA from NIRF ranked institute -5-15 years of experience in brand management, brand marketing, or marketing management -Proven working experience as Brand Manager/ Associate Brand Manager/ Senior Brand Manager -Ability to prioritize when under pressure -Proven ability to develop brand and marketing strategies and communicate recommendations to executives -Experience in identifying target audiences and devising effective campaigns -Excellent understanding of the full marketing mix -Strong analytical skills partnered with a creative mind -Data-driven thinking and an affinity for numbers -Outstanding communication skills -Up-to-date with latest trends and marketing best practices; stay current on market trends and competitive activity

Roles and Responsibilities 1.) Overall in charge of company's marketing strategies, brand building, marketing plans & budgets, media budgets, media purchase, corporate communication and public relations. 2.) Must be able to incorporate relevant inputs and prepare an annual marketing plan by conducting research, undertaking analysis and deriving inputs from the overall business strategy 3.) Must be able to create and develop a marketing team at KG, when required. 4.) Must be able to coordinate with design agencies to create and deliver artworks / deliverables on a daily basis. 5.) Prepare reports in prescribed MIS / ERP formats for management 6.) Identify market segments, define and execute marketing strategies. 7.) Coordinate with external agencies for generating sales promotional material 8.) Successfully plan and participate in real Estate Exhibitions.Conduct thorough market research through site visits, competitor strategy analysis and comparative studies 9.) Conduct market analysis based on market research to develop pricing and product development & differentiation strategies for KG 10.) Prepare marketing presentation in PPP for KG internal marketing reviews, product development and pricing analysis 11.) Prepare marketing presentation for investors, corporate and fund companies 12.) Prepare brochures/flyer/emailer/floor plans / standees / kiosks and all other marketing material in consultation with management and media / ad agencies 13.) Prepare corporate branding strategies for KG 14.) Make all arrangements for project launches including organising all PR activities such as press conferences 15.) Making all arrangements for project launches including all collaterals required at site such as site signages, hoardings, corporate and project related branding. 16.) Co-ordinating between management to make a marketing program and budget 17.) Prepare a ad schedule and block dates with respective media / publication outlets 18.) Monitor marketing program viz. Email promotion, SMS, phone calls, brokers, day camps at IT Parks, online advertising, overseas advertising, participating in property fairs etc. 19.) Take ownership of the corporate website and provide inputs to its continual design and content 20.) Start and monitor online social marketing programme through facebook/twitter etc and develop a strong online digital presence in terms of advertising, SEO and social media. 21.) Coordinate with Engineering department for marketing related collaterals 22.) In-depth analysis and study of Sales departments reports to analyse and measure the sales response based on the media spends / outlets 23.) Organise events on handing over flats for customers. Coordinate same with Engineering department. 24.) Oversee Customer Service Department to ensure adequate customer support is given post handing over 25.) Prepare marketing kits, handover kits, maintenance kits etc. 26.) Manage sales and marketing schedules 27.) Create and manage content on website 28.) Monitor and register all in/out entries from all sites, marketing leads from websites and ads 29.) Identify various outlets for media coverage in and around Chennai 30.) Execute green initiatives, corporate initiatives and all marketing initiatives 31.) Purchase and manage all marketing collaterals and ensure adequate stocks are maintained 32.) This role will require strong execution skills, and the ability to get things done on the ground, across a wide variety of media, vendors and consumer touch points, including at site. Ensuring the translation of brand strategy into consumer facing delivery will be a key of this role. The ability to navigate across key stakeholders within the organization, as well as working seamlessly with agencies and vendors, will be necessary for success and traction. Desired Candidate Profile 1. Graduate 2. Male / Female 3. English medium schooled from 1st to 12th standard 4. Excellent English written, spoken and comprehension / communication skills 5. Competent in computing skills - MS Office Suite, Internet Explorer, PPP, Corel Draw 6. Must have min. 5 years experience in media design, planning, budgeting and purchasing 7. Must have min. 3-5 years experience in working in a creative / design agency. 8. Must have min. 2 years experience in market research and analysis 9. Prior experience in real estate field will be an added advantage 10. Quality of thinking to be structured and problem solving. 11. Must have strong execution capability 12. Must be ambitious, entrepreneurial in nature, highly self-motivated and results oriented. 13. Smartly attired, pleasant personality & amiable person 14. Must be outgoing and relationship-oriented 15. Honesty and Integrity of character required 16. Negotiation skills, ability to work with vendors across the spectrum Skills: Real Estate Expert / Superior Marketing & Brand Strategy Skills / Excellent PPP, Excel, Word and Social Media interface / Advertising / Brand Management / Corporate Communications / Public Relations / Media Design / Media Planning / Media Purchasing