Area Head - Rural Branch Banking

The role of an Area Head - Rural Branch Banking within the Rural Banking department involves the task of establishing, nurturing, and strengthening relationships with Rural Banking accounts while ensuring top-notch service delivery to customers. The primary objective is to drive business expansion, maintain branch profitability, and adhere to audit and compliance standards. Collaboration with external stakeholders is vital to enhance the bank's presence in the designated area, in alignment with the overall organizational goals. Additionally, the role encompasses managing the branch's workforce, nurturing their skills, and enhancing their capabilities. Key Responsibilities include: - Concentrating on acquiring new customers and enhancing existing relationships, particularly focusing on expanding the Liabilities book in rural areas. - Ensuring the maintenance of Average Monthly Balance (AMB) levels. - Upholding superior levels of Customer Service and Compliance. - Advocating and implementing Digital initiatives. - Mentoring and developing team members. - Cultivating leadership qualities in Branch managers. - Functioning as an Area leader, transcending functional boundaries. - Adhering to the principles of the Code of Conduct and the Employer Value Proposition. - Strategic thinking to form robust teams with the objective of fostering a positive organizational culture. The ideal candidate for this role should hold a Graduation degree in BA, BCom, BBA, BSc, BTech, BE, or any other relevant field. Moreover, a minimum of 10-18 years of experience in the industry is required to effectively carry out the responsibilities associated with this position.,