Social Media Specialist

Job Overview
We are seeking a creative and results-driven Social Media Specialist to join our dynamic marketing team. The ideal candidate will have a passion for digital marketing and a strong understanding of social media platforms. This role involves developing engaging content, managing social media campaigns, and analyzing performance metrics to enhance our online presence and brand awareness.

Duties

• Create, curate, and manage published content across various social media platforms including Facebook, Instagram, Twitter, and LinkedIn.
• Develop and implement social media strategies to increase engagement and drive traffic to our website.
• Monitor social media channels for trends, customer feedback, and competitive analysis.
• Collaborate with the marketing team to align social media efforts with overall marketing goals.
• Utilize tools such as Google Analytics to track performance metrics and generate reports on campaign effectiveness.
• Conduct research on industry trends and audience preferences to inform content creation.
• Proofread all content for accuracy and brand consistency before publication.
• Design visually appealing graphics using Adobe Creative Suite, including Adobe Illustrator, to enhance social media posts.

Skills

• Proficiency in digital marketing strategies and advertising techniques.
• Strong knowledge of social media platforms and best practices for engagement.
• Experience with Adobe Creative Suite is essential; familiarity with Adobe Illustrator is a plus.
• Excellent research skills to stay updated on industry trends and audience insights.
• Exceptional proofreading abilities to ensure high-quality content output.
• Strong communication skills, both written and verbal, with the ability to convey ideas clearly.
• Ability to work collaboratively in a fast-paced environment while managing multiple projects simultaneously.

Join us in shaping our brand's voice online while engaging with our audience in meaningful ways!

Job Type: Full-time

Pay: ₹12,000.00 - ₹20,000.00 per month

Work Location: In person