Senior Employer Branding Specialist

Job Description

A Day in Your Life at MKS: We are hiring a dynamic and creative Employer Branding Specialist to join our TA team in Bangalore. This new role is ideal for someone passionate about storytelling, creating engaging content and helping businesses reach their full potential in the talent attraction space. The successful candidate will collaborate with cross-functional teams to develop and execute employer branding strategies that attract top talent and reflect the organization's culture and values. You Will Make an Impact By: Develop and implement strategies to enhance the organization's employer brand in alignment with its mission, vision, and values. Conduct research on industry trends, employee perceptions, and competitor practices to ensure a competitive edge. Monitor sites like Glassdoor, LinkedIn and other platforms and join project teams to continuously improve the MKS’ reputation. Build and nurture industry and university partnerships and organize hiring events, open days and closely collaborate with our emerging careers team. Create compelling content such as photo, video, employee stories and multimedia campaigns representing our company’s values and culture. Collaborate with the Marcomms team to distribute content effectively across all relevant channels and platforms. Develop hiring-related stories and promotional materials for recruitment drives. Apply for awards or recognitions that elevate the company’s employer brand. Encourage employees to share their experiences on digital platforms. Design initiatives that enhance employee satisfaction and promote a positive workplace culture. Connect external pages to our internal ecosystem to drive click-through rates to track the success of campaigns, microsites and other hiring initiatives. Skills You Bring: Bachelor’s degree in Marketing, Communications, Human Resources, or a related field (Master’s degree preferred). 2–5 years of experience in employer branding, recruitment marketing or other relevant experience. Strong written and verbal communication skills with a creative mindset. Proficiency in social media platforms, digital marketing tools, SEO and data analytics-driven decision-making. An ambitious and driven personality who knows how to bridge cultures and does not shy away from collaborating across all levels and responsibilities. Experience in collaborating across departments (HR, Marketing) is highly desirable. #LI-AS2 Globally, our policy is to recruit individuals from wide and diverse backgrounds. However, certain positions require access to controlled goods and technologies subject to the International Traffic in Arms Regulations (ITAR) or Export Administration Regulations (EAR). Applicants for these positions may need to be “U.S. persons.” “U.S. persons” are generally defined as U.S. citizens, noncitizen nationals, lawful permanent residents (or, green card holders), individuals granted asylum, and individuals admitted as refugees. MKS Instruments, Inc. and its affiliates and subsidiaries (“MKS”) is an affirmative action and equal opportunity employer: diverse candidates are encouraged to apply. We win as a team and are committed to recruiting and hiring qualified applicants regardless of race, color, national origin, sex (including pregnancy and pregnancy-related conditions), religion, age, ancestry, physical or mental disability or handicap, marital status, membership in the uniformed services, veteran status, sexual orientation, gender identity or expression, genetic information, or any other category protected by applicable law. Hiring decisions are based on merit, qualifications and business needs. We conduct background checks and drug screens, in accordance with applicable law and company policies. MKS is generally only hiring candidates who reside in states where we are registered to do business. MKS is committed to working with and providing reasonable accommodations to qualified individuals with disabilities. If you need a reasonable accommodation during the application or interview process due to a disability, please contact us at: accommodationsatMKS@mksinst.com . If applying for a specific job, please include the requisition number (ex: RXXXX), the title and location of the role