Lead Generation Specialist

JOB TITLE: Lead Generation Specialist

Location: New Delhi

Experience Level: 1-3 years

Industry: SaaS / B2B / Enterprise Solutions

About the Role

Geotrackers, is looking for a Leads Generation Specialist to support the organization with various responsibilities including content creation, lead generation and e-mail campaign management. Our ideal candidate is a self-starter with strong communication (both verbal and written), negotiation and execution skills.

Key Responsibilities

Ø Proactive Prospect Outreach: Independently generate qualified leads every week through email, cold calling, and social media engagement. Craft compelling pitches to build relationships and secure meetings with key decision-makers

Ø Lead Generation: Identify, research, and target potential leads across LinkedIn, industry platforms, events, tailored email campaigns, and professional networks

Ø Target Achievement: Take full ownership of lead generation metrics and consistently meet growth-oriented goals

Ø Market Research: Stay current with industry developments, competitor activity, and market trends to discover new business opportunities

Ø Lead-Nurturing Programs: Create and execute strategic nurturing campaigns to move leads through the funnel using tailored content and timely follow-ups

Ø Act as a key bridge between prospective client needs and the organization's service-based offerings

Ø Provide valuable market intelligence to support strategic decision-making

Skills Required

Ø Education Qualification: B.Tech / BBA / MBA

Ø High degree of proficiency in content creation, communication, social media management, LinkedIn outreach and email campaigns.

Ø 1-3 years of experience in related activities in social media management, growth hacking and related fields.

Ø Natural problem solver who can uncover client pain points and effectively position offerings as solutions through market research

Ø Experience in digital integrated marketing and sales skills with the ability to convert leads into customers

Ø Experience in managing social media account and also email campaigns

Ø Excellent written and verbal communication skills and fluency in English

Job Type: Full-time

Pay: ₹33,333.00 - ₹50,000.00 per month

Benefits:

• Provident Fund

Schedule:

• Day shift

Experience:

• Lead generation: 1 year (Preferred)

Location:

• New Delhi, Delhi (Preferred)

Work Location: In person