Influencer Marketing Coordinator

Company Description

Packman Bespoke Gifting is a premium brand offering curated gifting solutions across corporate, wedding, event, and personal occasions. We work across both B2B and B2C segments, specializing in fully customized, high-quality gifts crafted with care and attention to detail. Known for our creativity, reliability, and seamless service, Packman is a one-stop destination for thoughtful and elegant gifting.

Role Description

This is a full-time, on-site role for an Influencer Marketing Coordinator located in Vadodara. The Influencer Marketing Coordinator will be responsible for identifying and building relationships with influencers, developing and executing influencer marketing strategies, and coordinating influencer campaigns. Day-to-day tasks will include researching and vetting potential influencers, negotiating contracts, managing influencer content, and tracking campaign performance to ensure goals are met.

Qualifications

• Experience in executing Influencer Marketing and Social Media Marketing Campaigns
• Strong relationship-building and networking skills with influencers
• Ability to create and implement influencer marketing strategies and campaigns
• Excellent communication and negotiation skills
• Proficiency in using social media platforms and marketing analytics tools
• Ability to work collaboratively with different teams
• Strong organizational skills and attention to detail
• Knowledge of the gifting industry or luxury products is a plus
• Bachelor’s degree in Marketing, Communications, or related field