Graphic Designer (Performance Marketing Agency Experience)

You MUST HAVE graphic design experience in creating ad creatives for performance marketing

campaigns.

Brandslane is a Performance Marketing agency that helps Direct-To-Consumer eCommerce, and

information product businesses grow their revenue with more acquisitions and sales. Over the last

4 years, we have worked with some notable brands in India & outside the D2C space including -

Oceedee, Gehna, Bummer, MDNT45, DiamondLady, BombaySweetShop, SwissTimeHouse, and

others. In this time we have created over 400 Cr+ for 100+ brands combined.

About The Role:

We’re looking for a skilled Graphic Designer who has experience in designing ad creatives that drive

conversions. The ideal candidate will have expertise in designing visually appealing ads for various

digital platforms (Facebook, Google, TikTok, Snapchat, etc.) and will be responsible for working

closely with the marketing and creative teams to produce top-tier ad creatives.

Here are the key responsibilities in a nutshell:

1. Design high-quality ad creatives for digital marketing campaigns across multiple platforms.

2. Collaborate with the performance marketing team to understand campaign goals and translate

them into visually compelling ad designs.

3. Ensure all designs are optimized for different ad platforms and meet specific platfo

requirements.

4. Maintain consistency in design and branding across all client accounts.

5. Stay updated on design trends and provide innovative ideas for ad creatives to maximize

conversions.

6. Work closely with the Creative Strategist & Media Buyer to ensure all visual assets are aligned

with overall marketing strategy.

Requirements that are must to have –

● Proven experience as a Graphic Designer in a performance marketing agency, particularly with

ad creatives.

● Expertise in design software (Adobe Photoshop, Illustrator, Figma, etc.) and tools for digital ad

creation.

● Strong understanding of digital marketing and design principles that drive conversions.

● Ability to quickly adapt to feedback and adjust designs accordingly.

● Strong attention to detail and ability to meet tight deadlines.

● Great communication skills for cross-team collaboration and feedback handling.

• Must have about 2 years of experience in working for a performance marketing agency.

Day-to-Day

● Start the day by reviewing ongoing campaigns and identifying ad creative requirements.

● Design, revise, and optimize ad creatives based on client needs and feedback.

● Stay in constant communication with the performance marketing and account management

teams for creative briefs.

● Monitor ad performance to ensure the creatives are delivering results and iterate based on

performance data.

● Ensure timely delivery of all ad creatives for campaigns.

● Participate in weekly team meetings and provide input on creative improvements for clients.