11 Gotomarket Strategies Jobs

As a Digital Marketing Professional at YASH Technologies, you will play a crucial role in strategizing, conceptualizing, and executing diverse Go-to-market strategies in close collaboration with YASH's horizontal and vertical service lines. Your focus will be on improving the efficiency and effectiveness of marketing campaigns to enhance branding, lead generation, and conversion rates. You will serve as the primary point of contact for all Go-to-market activities specific to YASH service lines and geographies. Your responsibilities will include driving end-to-end marketing activities such as targeted campaigns, social media campaigns, Account-Based Marketing (ABM), content marketing, digital advertising campaigns, and account mining initiatives. To excel in this role, you should have 4-7 years of relevant B2B marketing experience with a proven track record of developing and managing successful integrated campaigns. Your ability to consistently apply growth mindset behaviors, such as curiosity, analysis, creative thinking, networking, and ownership, will be essential. You should also possess strong project management skills and demonstrate a creative and innovative approach to marketing. At YASH, we offer an inclusive team environment where you can shape your career path while leveraging career-oriented skilling models and collective intelligence supported by technology for continuous learning and growth. Our Hyperlearning workplace is built on flexible work arrangements, emotional positivity, trust, transparency, open collaboration, and all the necessary support for achieving business goals. Join us at YASH Technologies to work in a stable employment environment with a great atmosphere and an ethical corporate culture.,

As a Partner Account Manager at Snowflake, you will play a crucial role in strategically planning and delivering cross-functional strategies to achieve sales and development goals with our Global and Regional SI, Cloud, and ISV partners. You will leverage your understanding of the Partner and Alliances ecosystem to effectively grow and manage a specific region. In addition to driving sales and development with partners, you will also focus on increasing brand awareness and product adoption through collaborative marketing activities. In this role, you will have the opportunity to identify, recruit, and enable Snowflake Partners, including Regional Services, GSI, and Boutique partners. Your responsibilities will include evangelizing, enabling, and developing go-to-market strategies with Snowflake partners, as well as incubating partners to build a sustainable co-sell business. You will collaborate with various internal teams such as sales, solution engineering, and professional services to drive business with identified partners and support joint wins. To succeed in this role, you should have 15+ years of industry experience within partnership/alliances, sales, marketing, or business development, along with 5+ years of direct channel sales/management experience in the data, cloud, or SaaS space. You should be able to design and present business plans, track program progress, and articulate program guidelines effectively. A Bachelor's Degree is required, and willingness to travel up to 25% is expected. At Snowflake, we are dedicated to enabling and accelerating our growth, and we seek individuals who are aligned with our values and are passionate about innovation. If you are ready to challenge the status quo and drive impact, we invite you to join our team and contribute to building a successful future for yourself and Snowflake. For more information on salary and benefits for jobs located in the United States, please visit the Snowflake Careers Site at careers.snowflake.com.,

We are looking for a dynamic and entrepreneurial Head of E-commerce to lead the digital growth for our portfolio of beauty and personal care brands in India. This is a high-impact and high visibility P&L role responsible for driving revenue, profitability, and brand visibility across key online platforms. Own the E-commerce P&L for each brand across major marketplaces. Build and nurture strong relationships with platform account managers and category teams to drive visibility, share of voice, and topline growth. Develop and execute go-to-market strategies for both inventory-led and marketplace models, understanding nuances of operations, fulfillment, and platform SLAs. Plan and manage performance marketing campaigns in collaboration with internal and external teams to optimize ROI across channels. Lead pricing, assortment, promotions, and merchandising strategy in line with platform trends and consumer behavior. Collaborate with supply chain, finance, brand, and creative teams to ensure seamless planning and execution. Present business reviews and growth strategies to leadership and external partners with clarity and insight. Build and manage a high-performing ecom team, driving ownership, agility, and performance. Requirements: - 812 years of experience in e-commerce or digital-first roles, preferably in beauty, personal care, or consumer goods. - Proven success in leading e-commerce for high-growth brands with strong platform relationships. - Deep understanding of partner models (inventory vs marketplace), operations, and supply chain levers. - Hands-on experience with performance marketing, platform tools and data analytics. - Excellent communication, storytelling, and presentation skills. - Strong leadership and team management experience, with ability to scale teams and mentor talent. - Education from a Tier 1 business or engineering college is strongly preferred. Founded in 2011, Purplle has emerged as one of Indias premier omnichannel beauty destinations, redefining the way millions shop for beauty. With 1,000+ brands, 60,000+ products, and over 7 million monthly active users, Purplle has built a powerhouse platform that seamlessly blends online and offline experiences. Expanding its footprint in 2022, Purplle introduced 6,000+ offline touchpoints and launched 8 exclusive stores, strengthening its presence beyond digital. Beyond hosting third-party brands, Purplle has successfully scaled its own D2C powerhousesFACES CANADA, Good Vibes, Carmesi, Purplle, and NY Baeoffering trend-driven, high-quality beauty essentials. What sets Purplle apart is its technology-driven hyper-personalized shopping experience. By curating detailed user personas, enabling virtual makeup trials, and delivering tailored product recommendations based on personality, search intent, and purchase behavior, Purplle ensures a unique, customer-first approach. In 2022, Purplle achieved unicorn status, becoming Indias 102nd unicorn, backed by an esteemed group of investors including ADIA, Kedaara, Premji Invest, Sequoia Capital India, JSW Ventures, Goldman Sachs, Verlinvest, Blume Ventures, and Paramark Ventures. With a 3,000+ strong team and an unstoppable vision, Purplle is set to lead the charge in Indias booming beauty landscape, revolutionizing the way the nation experiences beauty.,

As the Zonal Manager of TallyCapital at Tally, your primary responsibility is to manage Tally Capital partners and Referral partners, drive the number of applications, and volume of disbursement from these partners. You will oversee the setting up of the business, managing a team of Business Managers who will handle a set of Tally Certified Partners, whether they are Tally Capital Partners or Referral Partners. It is crucial for you to ensure strong coordination with the zonal and regional teams to drive the business with the core Tally business. You should bring prior experience of working in the financial services industry, specifically in unsecured business loans. Additionally, prior experience of handling partners or DSA channels is required. Your role will involve coaching and mentoring individuals, demonstrating strong people development skills. Business planning skills are essential, along with the ability to multitask, prioritize, and manage time efficiently. Strong leadership skills are a must, as well as a good understanding of exploring market opportunities and dealing with threats in the market to increase and ensure steady growth of sales and revenue. You should possess a strong knowledge of partner development strategies and be well-versed with Go-to-Market strategies to operationalize the same. Your responsibilities will include delivering the new loan disbursement numbers as planned for the zone, working closely with all internal stakeholders, formulating strategies to achieve business targets from TallyCapital partners and referral partners, identifying, onboarding, and sustaining Tally partners as TallyCapital partners and Referral Partners as per planned numbers every quarter, and driving the success of every partner associated with TallyCapital. Hiring resources such as TallyCapital BMs, Business Development Officers (BDOs), executing training programs and schedules for the internal team of Tally, the TallyCapital team, and the partner teams, conducting periodic constructive reviews with the team, and motivating and energizing the sales team to achieve business targets are also part of your responsibilities. This role will involve working in the field 70% of the time and will require extensive travel as per the plan.,

YASH Technologies is a leading technology integrator specializing in helping clients reimagine operating models, enhance competitiveness, optimize costs, foster exceptional stakeholder experiences, and drive business transformation. At YASH, you will be part of a team of bright individuals working with cutting-edge technologies. Our purpose is to bring about real positive changes in an increasingly virtual world, transcending generational gaps and disruptions of the future. We are currently seeking Digital Marketing Professionals for the following areas: **What You Will Do:** - Strategize, conceptualize, and execute diverse Go-to-market strategies in close collaboration with YASH horizontal and vertical service lines. - Enhance the efficiency and effectiveness of marketing campaigns to improve branding/positioning, lead generation, and conversion rates. - Act as a central point of contact for all Go-to-Market activities specific to YASH service lines and geographies. - Drive end-to-end marketing activities, including targeted campaigns, social media campaigns, Account-Based Marketing (ABM), content marketing, digital ad campaigns, and account mining initiatives. **What You Will Bring:** - 4-7 years of relevant B2B marketing experience with a proven track record of developing and managing successful integrated campaigns. - Consistent application of growth mindset behaviors such as curiosity, analysis, out-of-the-box thinking, networking, and deep ownership. - Creative and innovative thinking with a focus on actionable strategies. - Excellent project management skills. At YASH, you will have the opportunity to shape a career that aligns with your aspirations while working in an inclusive team environment. We offer career-oriented skilling models and harness collective intelligence with technology for continuous learning, unlearning, and relearning at a rapid pace and scale. Our Hyperlearning workplace is grounded in four principles: - Flexible work arrangements, free spirit, and emotional positivity. - Agile self-determination, trust, transparency, and open collaboration. - Comprehensive support to achieve business goals. - Stable employment in a great atmosphere with an ethical corporate culture.,

As an Assistant Product Marketing Manager, you will have the opportunity to contribute to the success of our mobile applications by engaging in new product ideation, go-to-market strategy execution, competitor research, user lifecycle management, A/B testing, App Store Optimization (ASO), and stakeholder management. Your role will involve collaborating with cross-functional teams to generate innovative ideas for new mobile app products. You will conduct market research and analysis to identify emerging trends and opportunities that align with our business objectives. In addition, you will be responsible for developing and executing comprehensive go-to-market strategies for new products, ensuring successful product launches. Your ability to work closely with the product development team to align marketing initiatives with product features and benefits will be crucial for achieving our goals. To stay ahead in the market, you will conduct thorough competitor analysis to understand market trends, identify competitive advantages, and position our products effectively. This will require strategic thinking, creativity, and analytical skills to drive the success of our mobile applications. Furthermore, you will be involved in developing and implementing strategies to optimize the user lifecycle, from acquisition to retention. By utilizing data-driven insights, you will enhance user experience and engagement, leading to increased user satisfaction. Your role will also include designing and executing A/B testing initiatives to optimize marketing campaigns and improve key performance indicators. Additionally, you will implement effective ASO strategies to enhance the visibility and discoverability of our mobile apps on various app stores. Stakeholder management is another key aspect of your role, where you will collaborate with internal teams such as product development, design, and sales to ensure alignment and successful product launches. Building and maintaining strong relationships with external stakeholders, including partners and vendors, will be essential for the overall success of our products. The ideal candidate for this role will possess excellent written and verbal communication skills, a strong understanding of product analytics, experience with app media buying platforms, knowledge of app monetization models and strategies, and a keen eye for design and messaging. If you are a results-driven individual with a passion for mobile apps and possess the skills outlined above, we invite you to apply for this exciting opportunity.,

You are looking for an Innovation Analyst to join your team for a Contract, Hybrid role based in Delhi. As an Innovation Analyst, your key responsibilities will include playing a significant role in establishing and managing the Startup Tunnel. This will involve sourcing startups, organizing events, and setting up the infrastructure for the Startup Tunnel. An ideal candidate will have a proven track record of successfully bringing in startups, particularly in the field of AI/ML, and building a robust pipeline of 100+ startups. You will actively contribute to the design, delivery, and overall management of the Startup Tunnels acceleration program and its portfolio. Additionally, you will be responsible for assembling startup cohorts, mentoring them on growth hacking strategies, and developing effective Go-to-Market plans. Furthermore, you will have experience in establishing virtual events verticals and leading the conceptualization of incubation-acceleration programs. Building strong relationships with investors, mentors, and ecosystem partners will be a key aspect of your role. You will collaborate closely with business leaders to identify challenges, define problems, and source external solutions to drive innovation within the organization. If you are a proactive, results-driven individual with a passion for innovation and a strong background in startup ecosystems, this role offers an exciting opportunity to make a significant impact and drive growth within the Startup Tunnel.,

We are seeking a dynamic and results-oriented Sales Manager to join our fuel business team. The ideal candidate will possess a strong background in consultative sales, client relationship management, and market expansion strategies. This role is divided into two core areas: Managing the Sales Process and Customer Relationship Management. In terms of Managing Sales Process, you will play a crucial role in identifying and establishing business relationships that align with our sales objectives and timelines. You will also be responsible for fostering strong client relationships by serving as the primary point of contact between clients and internal teams, ensuring high levels of customer satisfaction through effective communication and support coordination, and nurturing long-term partnerships with clients. Key Skills Required for this role include a consultative and value-based selling approach, exceptional relationship-building and key account management abilities, proficiency in sales planning, forecasting, and performance evaluation, competence in preparing and presenting MIS reports, robust leadership and team management skills, motivation to enhance sales team performance, effective negotiation and communication skills both written and verbal, and a solid understanding of the fuel/energy market and client needs. Preferred Qualifications for this position include a degree in Business, Sales, or a related field, previous experience in the fuel, petroleum, or logistics sectors, familiarity with CRM software and data analytics tools, expertise in conducting market analysis and providing insights on industry trends and competitor activities, the ability to develop and execute go-to-market strategies for new territories, identifying potential clients and business opportunities, exploring upselling/cross-selling with existing customers, achieving revenue targets through effective sales planning, and preparing and maintaining sales reports, forecasts, and MIS for internal tracking purposes. Join our team as a Sales Manager and be a driving force behind our success in the marketplace! This is a Full-time position requiring fluency in English. The work location is in person.,

The role you will be taking on involves focusing on the implementation of roadmaps for business process analysis, data analysis, diagnosing gaps, defining business requirements and functionalities, applying best practices, facilitating meetings, and contributing to project planning. As a Consultant, you are expected to actively participate in building solutions for clients and the practice. This role requires handling higher scales and complexities compared to a Consultant profile, along with being more proactive in client interactions. Your responsibilities will include acting as the main client contact and leading engagements with 10-20% support from Consulting & Client Partners. You will be involved in developing, assessing, and validating a client's business strategy, including industry and competitive positioning, as well as strategic direction. It will be crucial for you to develop solutions and services that align with the client's business strategy, estimate the scope and liability for delivering the end product/solution, and seek opportunities to generate revenue in both existing and new areas. Furthermore, you will lead engagements, oversee contributions from others at the customer end to ensure meeting or exceeding customer expectations, drive Proposal creation and presales activities for engagements and new accounts, contribute to the development of practice policies, procedures, and frameworks, guide less experienced team members in delivering solutions, lead efforts in building go-to-market/off-the-shelf/point solutions and process methodologies for reuse, and create reusable Intellectual Property (IP) from managed projects. In this role, the key competencies that will contribute to your success include Client Centricity, Passion for Results, Execution Excellence, Collaborative Working, Learning Agility, Problem Solving & Decision Making, and Effective communication.,

Job Overview: We are seeking an experienced and driven Brand Marketing Leader to join our team. This individual will be responsible for developing and executing comprehensive brand strategies, marketing plans, and product innovations to drive revenue and product growth. The ideal candidate is comfortable working cross-functionally, leveraging data-driven insights to ensure brand consistency across all platforms, and optimizing go-to-market (GTM) strategies. Key Responsibilities: Develop and implement brand strategies that align with company objectives and drive growth. Coordinate cross-functionally with product, sales, and technology teams to ensure consistency in brand messaging and decisions across all channels. Lead the execution of go-to-market strategies for new product launches and market expansions. Analyze and report on brand performance metrics, providing data-driven insights and ROI analysis to refine strategies. Monitor consumer trends, competitive landscape, and market shifts to inform strategic decisions. Develop and optimize pricing, positioning, and distribution strategies to maximize profitability and market share. Drive revenue growth by collaborating with sales teams, designing effective marketing campaigns, and expanding customer engagement initiatives. Lead and manage a team of inside sales, PR, and social media professionals to achieve KPIs and enhance brand visibility. Oversee social media and public relations efforts to strengthen brand positioning and reputation in the market. Collaborate with tech and support teams to ensure smooth implementation of marketing campaigns and brand consistency across digital platforms. Ensure continuous innovation by introducing new marketing strategies, channels, and approaches to adapt to changing market conditions. Qualifications: Bachelors degree or equivalent in Marketing, Business, or related fields (MBA preferred). 3+ years of experience in brand management, marketing, or similar roles. Proven track record of developing and executing successful go-to-market strategies. Strong analytical skills with the ability to derive insights from data and adjust strategies accordingly. Experience working cross-functionally with teams across sales, product, and technical departments. Excellent verbal and written communication skills, with the ability to articulate brand vision to stakeholders at all levels. Demonstrated leadership skills, with experience managing and mentoring teams. Strong project management skills and attention to detail. Experience with digital marketing, social media management, and PR. Ability to thrive in a fast-paced, dynamic environment with changing priorities. Preferred Skills: Knowledge of the latest marketing automation tools, CRM platforms, and data analytics software. Experience with influencer marketing and strategic partnerships. Familiarity with performance marketing and customer lifecycle strategies. Experience in B2B marketing, product marketing, or SaaS environment. Ability to innovate and drive new marketing approaches that challenge industry norms. This role offers a unique opportunity to shape and grow our brand while collaborating with key teams to deliver impactful strategies that resonate in the market. If youre passionate about brand building, driving growth, and executing on strategic marketing initiatives, wed love to hear from you!,

Chief Revenue Officer (CRO)Location : Hyderabad Experience: 8+ Years Role Summary: The Chief Revenue Officer (CRO) oversees all revenue-generating functions within the organization, including sales, marketing, customer success, pricing strategy, and strategic partnerships. This role is responsible for aligning teams around clear revenue objectives, driving grow th, optimizing the sales process, and maximizing profitability. Key Responsibilities: Revenue Growth: Develop and implement strategic plans to achieve aggressive revenue targets. Oversee revenue forecasting, budgeting, and financial planning processes. Sales Leadership: Directly manage sales teams, set goals, and drive accountability for performance. Create robust sales processes, playbooks, and methodologies to ensure consistent growth. Marketing Alignment: Ensure alignment between sales and marketing teams to optimize lead generation, nurturing, and conversion processes. Oversee development of compelling go-to-market strategies. Customer Success & Retention: Oversee the customer success function to improve retention, reduce churn, and increase upsell/cross-sell opportunities. Continuously enhance customer lifetime value and satisfaction. Pricing & Monetization: Lead pricing strategies and initiatives, ensuring pricing models align with market demand and profitability objectives. Strategic Partnerships: Identify, negotiate, and maintain strategic alliances and partnerships to expand market opportunities and revenue streams. Data-Driven Decision-Making: Leverage analytics to inform strategic decisions, track performance metrics, and quickly adapt revenue strategies. Qualifications: Bachelors degree (Masters preferred) in Business, Marketing, Finance, or related field. Minimum 8+ years of senior management experience, ideally with progressive responsibility in sales, marketing, or revenue operations. Proven experience scaling revenues and achieving aggressive growth targets. Strong analytical skills with proficiency in CRM, forecasting tools, and data-driven decision-making Tips: Provide a summary of the role, what success in the position looks like, and how this role fits into the organization overall.,