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6.0 - 8.0 years

6 - 10 Lacs

Noida

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[{"Designation":null , "Salary":null , "Remote_Job":false , "Posting_Title":"Ad Operations - Publisher Managment" , "Is_Locked":false , "City":"Noida" , "Industry":"Ad Operations","Job_Description":" JOB/COMPANY SUMMARY: Born in India, built for the world Xapads is a 19-year-strong programmatic force with offices in New York, London, Dubai, Singapore, Jakarta, and more. Were not just present in global markets were making waves. With our in-house platforms like Xerxes (Mobile 1st Performance DSP), Xaprio (Mobile & Web DSP) and Unwire (CTV DSP), we empower 200+ leading brands and agency partners including GroupM, Publicis, OMD, and Dentsu. Our supply operations span across Banner, Native, Video, In-App, CTV, and Web and we pride ourselves on quality, scale, and speed. Backed by deep integrations with top-tier publishers, OEMs and App Developers. Recognized as a Great Place to Work for four consecutive years and ranked among the Top 100 Companies for Women, we believe in building not just careers, but legacies. Xapads Media, an AdTech leader with a global presence, operates out of India with additional offices in the USA, UK, Russia, China, Singapore, MENA, and Indonesia. We specialize in Connected TV (CTV), video (both web and in-app), and display advertising, leveraging our advanced proprietary technology stacksXaprio, Xerxes, and Moments. We are looking for a Senior Operations Publisher Management to join our team. This role will be instrumental in providing technical and operational support to enhance the performance and yield of our diverse publisher portfolio. JOB RESPONSIBILITIES: Develop and maintain strong technical relationships with publishers to ensure a robust and diverse inventory. Collaborate closely with the media buying team to understand their needs and ensure alignment with publisher offerings. Implement and oversee technical integrations with publishers across various platforms, including CTV, video, web, and in-app. Monitor and analyze performance metrics to identify opportunities for optimization and increased yield. Lead troubleshooting efforts for any issues related to publisher integration or performance. Stay updated with industry trends and best practices in publisher management and ad technology. Conduct regular reviews with publishers to discuss performance, challenges, and growth opportunities. Implement and manage quality assurance protocols to maintain high standards and compliance across all platforms. Develop strategies for fraud detection and prevention, ensuring the integrity and security of our digital advertising operations. QUALIFICATIONS AND SKILLS: Bachelordegree in Marketing, Business, Information Technology, or a related field. Minimum of 6-8 years of experience in operations or publisher management, with specific expertise in CTV, Web, and In-App publishers. Strong technical acumen with hands-on experience in ad-serving technologies and digital advertising platforms. In-depth knowledge of Programmatic supply onboarding using VAST and ORTB integrations. In-depth knowledge and experience with video ad serving tools such as Aniview, SpringServe, Adkernel, and VDO.Ai. Proven expertise in using quality assurance and fraud detection tools like IAS, Pixalate, Moat, Double Verify, and other MRC-accredited tools. Excellent analytical skills and the ability to derive insights from data. Strong communication and presentation skills. Ability to work independently and in a team-oriented, collaborative environment. LOCATION: Noida, Uttar Pradesh HOW TO APPLY: To apply for this position, send an email to our careers mailbox ( careers@xapads.com ). In the email make sure to include your resume and any additional information you would feel relevant for this role. " , "Work_Experience":null , "Job_Type":"Full time","Job_Opening_Name":"Ad Operations - Publisher Managment","State":"Uttar Pradesh" , "Country":"India" , "Zip_Code":"201301" , "id":"684741000002855239" , "Publish":true , "Date_Opened":null , "Keep_on_Career_Site":false}]

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9.0 - 14.0 years

15 - 19 Lacs

Bengaluru

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Roles and Responsibility Develop and implement comprehensive digital marketing strategies to achieve business objectives. Manage and optimize online advertising campaigns across various platforms. Analyze market trends and competitor activity to stay ahead in the industry. Collaborate with cross-functional teams to align marketing efforts with sales goals. Monitor and report on key performance indicators to measure campaign effectiveness. Stay up-to-date with the latest digital marketing trends and technologies. Job Requirements Proven experience in digital marketing with a focus on performance management. Strong understanding of real estate industry dynamics and trends. Excellent analytical and problem-solving skills with attention to detail. Ability to work independently and as part of a team to achieve common goals. Strong communication and project management skills with the ability to prioritize tasks. Experience with digital marketing tools and platforms, including social media management and ad analytics.

Posted 18 hours ago

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2.0 - 6.0 years

0 Lacs

haryana

On-site

The role involves planning and executing various digital marketing campaigns including web, SMM, SEM, database marketing, email, social media, and display advertising. Performance of these campaigns needs to be measured and reported against goals such as ROI and KPIs. It is essential to identify trends and insights for optimizing spend and performance. Brainstorming new growth strategies and conducting experiments and conversion tests are also key responsibilities. Collaborating with internal teams to enhance landing pages and user experience is crucial. The position requires a strong analytical ability to assess the end-to-end customer experience across different channels and touchpoints, identifying conversion points and drop off points for optimizing user funnels. Collaboration with agencies and vendors, evaluation of emerging technologies, and providing thought leadership for their adoption are integral parts of the role. Desired Candidate Profile: - Creating and maintaining client relationships - Self-motivated and customer-focused - Proficient in marketing research and statistical analysis - Highly creative with the ability to identify target audiences and create engaging digital campaigns Education, Experience, and Licensing Requirements: - Bachelor's or master's degree in marketing or a related field - Proven 2-3 years of working experience in digital marketing - Demonstrable experience in leading and managing various digital marketing campaigns - Experience in optimizing landing pages and user funnels - Familiarity with A/B and multivariate experiments - Strong knowledge of website and marketing analytics tools - Working knowledge of ad serving tools and setting up PPC campaigns - Understanding of HTML, CSS, and JavaScript development is advantageous CTC: Best in industry,

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2.0 - 6.0 years

0 - 0 Lacs

chhatarpur, madhya pradesh

On-site

You are a creative and analytical Digital Marketing Specialist ready to join our team in Chhatarpur, New Delhi, Delhi, India. Your primary responsibility will be to lead all digital marketing campaigns, from designing and creating marketing programs to generating leads, conducting market research, and optimizing digital strategies. Proficiency in graphics, web advertising, social media, and web development is essential for this role. As a Digital Marketing Specialist, you will need to be familiar with a wide range of field practices, concepts, and procedures. Your expertise and judgment will be crucial in planning and executing marketing strategies to achieve defined goals effectively. Your key responsibilities will include planning and executing digital marketing initiatives such as Search Engine Optimization, Search Engine Marketing, Social Media, Display Re-marketing advertising campaigns, and updating website enhancements. You will also create HTML files for email deployment, set up and test email campaigns, and analyze the performance of email and web products to identify areas for improvement. Moreover, you will be responsible for setting up and managing PPC/Digital Advertising campaigns, conducting daily account reviews, and making recommendations for program optimization based on analytical findings and best practices. Monitoring and reporting on the performance of all digital marketing campaigns and website traffic flow using various web analytics tools will also be part of your role. To excel in this position, you should have proven experience as a Digital Marketing Executive or in a similar role. Proficiency in Google AdWords, Display ads, Bing Advertising, Social media advertising, Email campaigns, and Search Engine Marketing is essential. Basic knowledge of HTML, CSS, and JavaScript, along with experience in retargeting/remarketing, is desired. Fluency in Microsoft Office suite and excellent oral and written communication skills are key requirements. Candidates with a background in Real Estate will be preferred for this position. Any additional qualification in web design or animation will be considered a plus. Join us and be a vital part of our digital marketing team!,

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0.0 - 2.0 years

0 - 1 Lacs

Sonipat

Work from Office

Responsibilities: * Manage social media presence * Optimize SEO * Monitor analytics * Collaborate with team on campaigns * Create digital ads

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2.0 - 6.0 years

5 - 8 Lacs

Jaipur

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Zectagon Technologies is looking for Google and Meta Ads Manager to join our dynamic team and embark on a rewarding career journey Delegating responsibilities and supervising business operations Hiring, training, motivating and coaching employees as they provide attentive, efficient service to customers, assessing employee performance and providing helpful feedback and training opportunities. Resolving conflicts or complaints from customers and employees. Monitoring store activity and ensuring it is properly provisioned and staffed. Analyzing information and processes and developing more effective or efficient processes and strategies. Establishing and achieving business and profit objectives. Maintaining a clean, tidy business, ensuring that signage and displays are attractive. Generating reports and presenting information to upper-level managers or other parties. Ensuring staff members follow company policies and procedures. Other duties to ensure the overall health and success of the business.

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4.0 - 6.0 years

3 - 7 Lacs

Jaipur

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D3 LOGICS is looking for Digital Marketing Executive to join our dynamic team and embark on a rewarding career journey Build, plan and implement the overall digital marketing strategy Manage the strategy Manage and train the rest of the team Stay up to date with the latest technology and best practices Manage all digital marketing channels Measure ROI and KPIs Prepare and manage a digital marketing budget Oversee all the company's social media accounts Manage and improve online content, considering SEO and Google Analytics Build an inbound marketing plan Forecast sales performance trends Motivate the digital marketing team to achieve goals Monitor competition and provide suggestions for improvement

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3.0 - 4.0 years

4 - 7 Lacs

Noida, New Delhi, Delhi / NCR

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Job Title: Digital Marketing Manager Department: Marketing Employment Type: Full-Time Location: Noida Experience Required: 3-4 Years IMMEDIATE TO 15 DAYS JOINING REQUIRED About the Role: We are seeking a dynamic and result-driven Digital Marketing Manager with deep expertise in Meta Ads, Google Ads, and multichannel lead generation. The ideal candidate will be responsible for planning, executing, and optimizing digital campaigns across platforms to drive measurable growth across eCommerce, IT Services, Real Estate, and Travel sectors. Key Responsibilities: Design and manage paid advertising campaigns on Meta (Facebook/Instagram) and Google (Search, Display, YouTube). Generate high-quality leads using tools like Apollo.io, LinkedIn Sales Navigator, ZoomInfo, and more. Create, test, and optimize full-funnel marketing strategies across channels including email, WhatsApp, retargeting, and content-based campaigns. Collaborate with content and design teams to build high-converting landing pages and creatives. Analyze campaign performance metrics (CTR, CPC, CPA, ROAS) and create actionable insights. Manage campaign budgets and deliver ROI-focused performance marketing results. Work closely with sales and business teams to align marketing goals with lead quality and business outcomes. Stay updated with the latest digital marketing trends, tools, and best practices. Required Skills & Tools: Expertise in Meta Ads Manager and Google Ads (Search, Display, Video) Strong command over lead generation tools: Apollo.io, LinkedIn Sales Navigator, etc. Working knowledge of CRM platforms (HubSpot, Zoho, etc.) Familiarity with Google Analytics 4, Tag Manager, and Conversion Tracking Ability to run multi-domain campaigns across eCommerce, IT Services, Real Estate, and Travel Strong analytical mindset with reporting capabilities using Excel/Data Studio Preferred Qualifications: Bachelor's degree in Marketing, Business, or a related field Google Ads and Meta Blueprint Certification is a plus Prior experience in agency setup or multi-brand management will be preferred Knowledge of basic SEO principles and landing page CRO

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1.0 - 5.0 years

0 Lacs

jaipur, rajasthan

On-site

The ideal candidate should possess the following skills and qualifications: Developing strategies based on client needs and business objectives, executing paid online advertising strategies across various platforms such as Google Search, Yahoo, Bing, Display, and YouTube. Optimizing campaigns to achieve objectives and business goals. Guiding, training, and developing associate colleagues and clients. Developing optimization strategies and promoting best practices within the team. Utilizing new advertising technologies and techniques to enhance campaign performance. Requirements include: - Minimum 1 year of experience in Search or Display advertising. - Google AdWords and Analytics certification. - Experience in performance marketing. - Background in Marketing, Finance, Economics, Business Administration, or related fields. - Proficiency in math and Excel. - Strong analytical, structured, and organized approach. - Ability to train and mentor others effectively. - Excellent presentation and public speaking skills. - Fluency in both written and oral English. - Enthusiasm for start-ups and adaptability to a dynamic work environment. - Deep knowledge of Programmatic, AdWords, Analytics, DoubleClick, Kenshoo, or YouTube is preferred. Key Responsibilities: - Learning and collaborating with top online marketers globally. - Building a strong professional network. - Working within a dynamic and motivated team with a flat hierarchy. - Enjoying a positive working atmosphere within an international setting. - Handling challenging tasks with direct accountability. - Gaining valuable insights into online marketing and staying updated on the latest trends. If you are excited about the opportunity and wish to join the JRG team, please send your cover letter and resume to mail@jrgsofttech.in promptly. Interviews will be scheduled within 1-2 weeks of receiving your application.,

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3.0 - 5.0 years

3 - 4 Lacs

Hyderabad

Work from Office

Develop & Execute Strategy Plan and lead digital marketing strategies aligned with business objectives. Manage SEO, Google Ads, Social Media, Email, and other digital platforms. To Apply: Send your Resume/CV . admorepr@gmail.com

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3.0 - 8.0 years

3 - 6 Lacs

New Delhi, Gurugram, Delhi / NCR

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Create and curate social media campaigns, including content creation, publishing, and community management. able to make content writing Manage and optimise PPC campaigns on various platforms, including Google Ads, Facebook Ads, and LinkedIn Ads. Required Candidate profile Graduate 3-5yrs exp. in Digital Marketing and content writing .

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4.0 - 8.0 years

0 Lacs

karnataka

On-site

As a candidate for the role, your primary responsibility will be defining and executing online marketing campaigns across various channels like Search, Social, Display, Native, and more. You will be tasked with building, analyzing, and continuously enhancing campaign performance through activities such as optimizing account/campaign structure, bid & budget optimization, and regular ad & landing page testing. Utilizing a data-driven approach, you will run marketing experiments, implement attribution models, and establish KPIs/reporting systems to facilitate marketing decisions. It will be imperative for you to measure and report on all paid marketing campaign performances, assessing them against predefined goals such as ROI and KPIs. Additionally, you will be required to develop robust A/B and multivariate testing programs to optimize ad copy and landing page performance while exploring new channels and platform features to reduce the cost of customer acquisition. Staying updated on current trends and best practices in digital marketing, including new channels, targeting strategies, features, and methods of analysis, will also be part of your responsibilities. The ideal candidate for this position should hold a Bachelor's or Master's degree in marketing or a related field, along with at least 3 years of hands-on experience in managing campaigns on platforms such as Google, Bing, Facebook, and Instagram. Demonstrable experience in designing and implementing successful digital marketing campaigns is essential. Critical thinking, analytical skills, technical proficiency, curiosity, persistence, and structured problem-solving abilities are highly valued. Strong proficiency in Excel, excellent communication skills (both written and verbal), and the capability to leverage data for developing and optimizing marketing programs are prerequisites. The role demands an ability to thrive in a fast-paced, startup-like environment, being detail-oriented, organized, and comfortable collaborating with cross-functional teams and management. In terms of qualifications, the candidate should be educated to degree level or equivalent, possess intermediate Microsoft Excel knowledge, and have previous experience in a similar role either in an agency or client-side setting. Being smart, motivated, results-driven, analytical, well-organized, and having excellent copywriting skills are crucial traits. Multitasking, teamwork, task prioritization in a fast-paced environment, and adaptability to interruptions are also expected. The candidate should be a confident and clear communicator with the ability to build strong working relationships internally and externally. Excellent networking skills, creative and strategic thinking, and the capacity to identify opportunities and challenge the status quo are highly valued. While training experience is beneficial, it is not mandatory. A minimum of 4 years of marketing experience, including 2+ years of paid media experience, is required for this role. Technical and professional skills such as attention to detail, inquisitiveness, ability to handle pressure, effective organizational abilities, teamwork, interpersonal and communication skills, strong research abilities, and analytical skills are essential for success in this position.,

Posted 4 days ago

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1.0 - 5.0 years

0 Lacs

maharashtra

On-site

As a Digital Marketing Executive in Mumbai, you will be responsible for managing social media marketing campaigns, lead generation, and executing digital marketing strategies to optimize results. Your role will involve utilizing your skills in social media marketing, lead generation, web analytics, and digital marketing to drive successful campaigns. To excel in this position, you must possess excellent communication and project management skills. Your experience in digital marketing, particularly in SEO, SEM, display, and social advertising, will be key to your success. Additionally, a Bachelor's degree in Marketing or a related field is required, along with at least 1 year of experience in B2B marketing. If you are a proactive and results-driven individual with a passion for digital marketing, this role offers an exciting opportunity to contribute to the growth and success of our marketing campaigns.,

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3.0 - 5.0 years

2 - 3 Lacs

Ghaziabad

Work from Office

Responsibilities: Designs social media posts, ad creatives, banners, and UI/UX elements, Collaborates with content, Uses tools like Canva, Adobe Suite etc., Tracks reach, engagement, Working on Excel, Managing with co workers, managing emails Annual bonus

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3.0 - 8.0 years

12 - 13 Lacs

Mumbai

Work from Office

Amazon Advertising operates at the intersection of eCommerce and advertising, offering a rich array of digital display advertising solutions with the goal of helping our customers find and discover anything they want to buy. We help advertisers reach customers on Amazon.in, across our other owned and operated sites, on other high quality sites across the web, and on millions of mobile and tablet devices. We put the customer at the heart of everything we do and work backwards, including in advertising. If you re obsessed with being a part of digital advertising that informs instead of interrupts; that helps customers (advertisers) deliver great products and brands, not just impressions; and that empowers customers to be decisive, rather than distract them then we want you to come join us and make advertising even better. -Become an expert on Amazon solutions and adapt recommendations based on advertiser needs -Develop annual brand plans and campaign media plans -Analyze campaign performance against key metrics to identify, recommend, and implement optimizations to increase efficiency, drive high renewal rate and meet clients KPIs -Monitor and communicate campaign progress through regular, in-depth activity reports and insights, using this knowledge as a basis for future campaigns -Consult and educate advertisers with insights and solutions to achieve greater results on Amazon -Strong project management skills to impact process improvements -Work cross-functionally with sales and other Amazon partners to drive revenue and increase advertiser satisfaction -Leverage our suite of rich data, targeting and product channels to collaborate with the other teams in the development of tailored solutions that meet clients goals -Troubleshoot any technical or implementation issues, collaborating with internal teams to develop quick and sound solutions -Serve as a source of market intelligence for other areas of the Advertising team (e.g., product development, product marketing, pricing) and assist in the development of best practices and operational efficiencies -Co-lead monthly and quarterly reviews with advertisers A day in the life The candidate in the role will spend 50% of their time strategizing for the clients, while the other half will be spend on operational and executional elements like setting up campaigns, optimizing for better delivery, tracking, reporting and evaluating. 3+ years of sales experience Experience with sales CRM tools such as Salesforce or similar software Experience in advertising Experience in DSP/ad network sales Experience building high-velocity ad products Experience working in e-commerce

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1.0 - 2.0 years

2 - 6 Lacs

Ghaziabad

Work from Office

Buzzmeeh.com is looking for Digital Marketing Executive to join our dynamic team and embark on a rewarding career journey Build, plan and implement the overall digital marketing strategy Manage the strategy Manage and train the rest of the team Stay up to date with the latest technology and best practices Manage all digital marketing channels Measure ROI and KPIs Prepare and manage a digital marketing budget Oversee all the company's social media accounts Manage and improve online content, considering SEO and Google Analytics Build an inbound marketing plan Forecast sales performance trends Motivate the digital marketing team to achieve goals Monitor competition and provide suggestions for improvement

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5.0 - 9.0 years

25 - 30 Lacs

Bengaluru

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Weekly performance analysis of all APAC countries with special focus on Win Revenue and Pipeline generation Delivering executive level Select Account analysis on a weekly and monthly basis Run ad-hoc and periodic deep-dive analysis on activities’ performance - Monthly and Quarterly Level 1 approval for Co-Marketing activities in collaboration with the Country EMM's and APAC team Run a streamlined reporting management system to help countries and market pace against the pipeline and WR objectives Setting Country level Co-marketing targets for all APAC countries using past and current trends. Ecosystem Operations and Innovation Align investments and activities to strategic business priorities for APAC Work closely with Finance and Ops team to ensure fund utilization (Growth programs 90+% Expense program 95%+) Oversight on agency operations for Geo and market led campaigns to ensure timely payments and streamlined execution Lead biweekly review meetings with country and market teams on performance and optimization Required education Bachelor's Degree Preferred education Bachelor's Degree Required technical and professional expertise Analytical skills Ability to work with multiple stakeholders Performance Reporting Preferred technical and professional experience Enterprise Perfromance Management Comfortable with Analytical tools and advanced excel Strong Communication skills Excellent stakeholder management skills

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0.0 - 1.0 years

3 - 4 Lacs

Kochi

Remote

Role & responsibilities Develop, implement, and manage paid search campaigns across Google Ads, Bing Ads, and other search engine platforms. Conduct keyword research and analysis to identify high-value keywords and opportunities for optimization. Create compelling ad copy and optimized landing pages to improve ad relevance and quality score. Monitor campaign performance, analyze key metrics, and provide actionable insights to optimize performance and maximize ROI. Perform A/B testing of ad creatives, landing pages, and other campaign elements to improve campaign performance. Stay up-to-date with the latest trends and developments in SEM, search engine algorithms, and digital marketing best practices. Collaborate with cross-functional teams including marketing, design, and development to ensure alignment of SEM campaigns with overall marketing strategies and objectives. Provide regular reporting on campaign performance, including key metrics such as impressions, clicks, conversions, and cost per acquisition (CPA). Identify opportunities for expansion and optimization of SEM campaigns, including targeting, bidding, and budget allocation. Monitor and manage campaign budgets to ensure efficient allocation of resources and achievement of performance targets. Professional Skills & Qualifications: Bachelors degree in Digital marketing, business, or related field. Minimum of one year of experience in search engine marketing, with a proven track record of managing successful SEM campaigns. Proficiency in Google Ads and Bing Ads platforms, including campaign setup, optimization, and performance analysis. Strong analytical skills and attention to detail, with the ability to interpret data and draw actionable insights to improve campaign performance. Excellent written and verbal communication skills, with the ability to create compelling ad copy and communicate effectively with cross-functional teams. Experience with Google Analytics or other web analytics platforms preferred. Google Ads certification or other relevant certifications a plus. Ability to work independently and as part of a team in a fast-paced, deadline-driven environment. Strong organizational and project management skills, with the ability to prioritize tasks and manage multiple projects simultaneously. Passion for digital marketing and staying abreast of industry trends and developments.

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3.0 - 8.0 years

4 - 7 Lacs

Thane

Work from Office

JOB INTRODUCTION : Performance Marketing focuses on driving specific, measurable results like clicks, conversions, and sales. A Performance Marketing Specialist plans and optimizes campaigns across digital channels, using data to track key metrics like ROI and CPA. They continuously test and refine strategies to ensure campaigns meet objectives efficiently. Strong analytical skills and digital marketing expertise are essential for success. ROLES & RESPONSIBILITIES Perform daily account management on Google Ads or other search platforms Understand client goals, create and execute strategies to exceed defined goals Provide recommendations and execute strategies for Campaign Structuring, Targeting, Creatives, Betas and other facets of paid search in accordance with client goals for Google channels Manage a team Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives. Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance with client goals. Communication to team and management on project development, timelines, and results. Work with leadership to explain and modify strategic plans Understand and stay current on industry trends, competitive landscape, and internal product development efforts Be accountable for the Monthly/ Quarterly Business Review meetings and showcase business growth. Be responsible for Team Growth and planning personal development programs for subordinates. Are a tech graduate/MBA with experience in Search Engine Marketing (SEM), SEO and Paid Search (PPC)Are passionate about Search and internet marketing Have an outstanding ability to think creatively, and identify and resolve problems Have excellent communication and interpersonal skills, with the ability to be personable yet persistent Have the ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals Have high levels of integrity, autonomy, and self-motivation Have excellent analytical, organizational, project management skills including demonstrated ability to think end-to-end JOB QUALIFICATION & SKILL SETS: Proven 3 - 8 years of experience in Search Engine Marketing (SEM) and Paid Search (PPC) In-depth knowledge of Google Ads - Search, Display, Discovery, Performance Max, UACs, Youtube Ads and Google Analytics Analytical approach + Data-Driven Thought Process + Optimization mindset The ability to think creatively, own things and work independently in a fast-paced environment A start-up mentality with a bias to action and the ability to flex in a fast-paced environment

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0.0 - 4.0 years

0 Lacs

vadodara, gujarat

On-site

As a Digital Marketing professional, you will be responsible for planning and executing various online marketing campaigns including web, SEO/SEM, database marketing, email, social media, and display advertising. Your role will involve designing, building, and maintaining social media presence, as well as measuring and reporting the performance of digital marketing campaigns against set goals such as ROI and KPIs. You will be expected to identify trends and insights to optimize spending and performance, brainstorm innovative growth strategies through digital marketing, and conduct experiments and conversion tests to enhance campaign effectiveness. Collaboration with internal teams to create optimized landing pages and enhance user experience will be a key part of your responsibilities. Utilizing strong analytical skills, you will evaluate customer experience across different channels and touchpoints, identify critical conversion points, and optimize user funnels. Your role will also involve working with agencies and vendor partners, evaluating emerging technologies, and providing thought leadership for their adoption when suitable. You should possess skills in creating and maintaining client relationships, be self-motivated with a customer-centric approach, proficient in marketing research and statistical analysis, and have a creative mindset to devise engaging digital campaigns targeting specific audiences. To qualify for this position, you should hold a Bachelor's or Master's degree in marketing or a related field and have proven working experience in digital marketing, particularly within the industry. Demonstrable experience in leading and managing SEO/SEM, marketing database, email, social media, and display advertising campaigns will be advantageous for this role.,

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1.0 - 5.0 years

0 Lacs

karnataka

On-site

You should have at least 1 year of experience to apply for this position. As a Digital Marketing Specialist, you will be responsible for planning and executing various digital marketing campaigns, including web, SEO/SEM, database marketing, email, social media, and display advertising. Your duties will include designing, building, and maintaining the company's social media presence, measuring and reporting the performance of digital marketing campaigns, and assessing them against goals such as ROI and KPIs. You will be expected to identify trends and insights in order to optimize spending and performance based on these insights. Brainstorming new and creative growth strategies through digital marketing will be a key part of your role, as well as planning, executing, and measuring experiments and conversion tests. Collaboration with internal teams to create landing pages and optimize user experience is essential. Your strong analytical ability will be utilized to evaluate the end-to-end customer experience across multiple channels and customer touch points. You will identify critical conversion points and drop-off points to optimize user funnels. Evaluating emerging technologies and providing thought leadership and perspective for adoption where appropriate will also be part of your responsibilities. This is a full-time position with a day shift schedule, and the work location is in person.,

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3.0 - 7.0 years

0 Lacs

chennai, tamil nadu

On-site

As a Digital Marketing Executive at Softlogic in Chennai, you will play a crucial role in planning and executing various digital marketing tactics such as email, social media, SEO/SEM, and display advertising campaigns. Your responsibilities will include creating, establishing, and maintaining our social media presence, analyzing patterns and insights to adjust strategies accordingly, planning innovative growth methods, and collaborating with internal departments to develop user-friendly landing pages. To excel in this role, you should have 3-5 years of professional experience in digital marketing, with a proven track record of managing successful campaigns across different platforms. You must possess strong creativity skills to develop engaging digital campaigns, a deep understanding of landing page optimization and user funnels, and proficiency in Google Adwords campaigns. Additionally, expertise in JavaScript, WordPress CSS, HTML development, and ad-serving tools is essential. At Softlogic, we value continuous learning and encourage our employees to stay updated with the latest trends and best practices in online marketing. You will have the opportunity to analyze cutting-edge technologies and upskill regularly to enhance your performance in the role. Our recruitment process at Softlogic involves screening and shortlisting based on qualifications, certifications, and skills, followed by an aptitude round to assess technical expertise and English proficiency. The technical round will focus on evaluating your specific skills related to digital marketing, while the HR interview will assess your communication skills, soft skills, attitude, and confidence level. Join us at Softlogic and be a part of a dynamic team that is dedicated to empowering individuals for a competitive future in the technology industry. Let's work together to bring about positive change and drive innovation in the digital marketing field.,

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3.0 - 7.0 years

0 Lacs

karnataka

On-site

As a proactive candidate, you will be responsible for managing and executing paid media campaigns for our clients. Your exceptional marketing skills on the web and experience in handling all aspects of paid media campaigns make you a perfect fit for this role. You will take on the role of a Paid Media Associate, where your primary responsibilities will include planning and executing paid media campaigns from scratch. Your expertise will be crucial in defining Key Performance Indicators (KPI), tracking campaign progress, and demonstrating superior analytical skills. Additionally, you will conduct research on current trends, optimize user funnels, evaluate user experience, and manage client relationships effectively. Your responsibilities will involve: - Planning various digital marketing campaigns across different channels such as web, SEO/SEM, email, social media, display, remarketing, and programmatic. - Defining KPIs and overseeing all aspects of digital campaigns. - Monitoring campaign progress, optimizing campaigns to align with goals, and analyzing trends and insights to enhance performance. - Collaborating with internal and client teams to ensure campaign success. - Using analytical abilities to identify customer touchpoints for optimization and to optimize marketing funnels. - Measuring and reporting on the performance of all digital marketing campaigns. - Managing relationships with publishers and vendors. Qualifications and Skills required for this role: - A graduate with a minimum of 3 years of work experience and relevant certifications. - The ability to identify target audiences and create engaging, informative, and motivational digital campaigns. - Strong relationship-building skills and the ability to manage various processes and activities. - Data-oriented thinking with proficiency in statistical analysis and research. - Experience in planning campaign budgets, landing page optimization, A/B testing, and using analytics tools. - Working knowledge of ad-serving tools. If you are a proactive individual with a passion for digital marketing and a track record of successful paid media campaigns, we encourage you to apply for this role.,

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2.0 - 6.0 years

0 Lacs

haryana

On-site

As a Digital Marketing Specialist, your primary responsibility will be to improve organic ranking through SEO strategies. You will also be in charge of managing social media platforms, planning digital marketing campaigns across various channels such as web, email, social media, and display advertising. It will be your duty to maintain a strong social media presence and measure the performance of all digital marketing campaigns to assess their effectiveness against predetermined goals, including ROI and KPIs. You will need to identify trends and insights, adjusting spend and performance based on these insights. Additionally, you will be expected to brainstorm innovative growth strategies, collaborate with internal teams to create and optimize landing pages, and work closely with agencies and vendor partners to ensure successful campaign execution. In terms of sales, you will play a key role in planning the sales strategy across different cities to drive business growth. To excel in this role, you should possess experience in digital marketing and SEO, social media management, and have strong oral and verbal communication skills. Your creativity will be put to the test as you identify target audiences and develop engaging digital campaigns. Experience in optimizing landing pages and user funnels, as well as a solid understanding of website analytics tools, will be crucial for success in this position. This full-time role requires a minimum of 2 years of relevant experience in the field of digital marketing. The job is based in Gurgaon and falls under the category of Digital Marketing.,

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4.0 - 7.0 years

6 - 10 Lacs

Gurugram

Work from Office

Responsibilities : - Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns - Design, build and maintain our social media presence - Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) - Identify trends and insights, and optimize spend and performance based on the insights - Brainstorm new and creative growth strategies - Plan, execute, and measure experiments and conversion tests - Collaborate with internal teams to create landing pages and optimize user experience - Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points - Instrument conversion points and optimize user funnels - Collaborate with agencies and other vendor partners - Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Posted 5 days ago

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