Digital Marketing Specialist - Vaikom

Job Title: Digital Marketing Executive / Social Media Marketing Executive
Location: Gentleman Group of Companies, Thalayolaparambu, Kerala
Employment Type: Full-Time
Compensation: Fixed Salary + Performance-Based Incentives (Lead Conversion Commission)

Company Overview

Gentleman Group of Companies is a fast-growing business group based in Thalayolaparambu, Kerala, with a strong presence across multiple sectors. We are committed to excellence, innovation, and delivering value to our customers. As we continue to expand, we are looking for a dynamic and results-driven Digital Marketing Executive / Social Media Marketing Executive to join our growing team.

Job Summary

We are seeking a highly creative and strategic individual to manage and execute our digital marketing and social media initiatives. The ideal candidate will be responsible for generating qualified leads, increasing brand visibility, and driving online engagement across platforms.

Key Responsibilities

• Develop and implement digital marketing strategies to drive traffic and generate leads.
• Plan, create, and manage content across social media platforms (Facebook, Instagram, WhatsApp, YouTube, etc.).
• Run paid ad campaigns on Facebook, Google, and other digital platforms with a focus on ROI.
• Monitor and analyze campaign performance using tools such as Google Analytics, Meta Ads Manager, etc.
• Optimize website and content for SEO and SEM.
• Create engaging visual and written content for digital campaigns.
• Coordinate with sales teams to align digital efforts with business goals.
• Track leads generated through online campaigns and support the sales conversion process.
• Regularly report campaign performance and suggest improvements.

Key Requirements

• Bachelor’s degree in Marketing, Business, or a related field.
• Minimum 1-2 years of experience in digital or social media marketing (freshers with strong portfolios may be considered).
• Hands-on experience with Meta Ads Manager, Google Ads, SEO/SEM tools, and social media platforms.
• Strong creative, analytical, and communication skills.
• Ability to work independently and as part of a team.
• Knowledge of local market trends and digital consumer behavior is a plus.

Compensation & Benefits

• Fixed Monthly Salary
• Attractive Commission-Based Incentives on lead conversions
• Opportunities for career growth and skill development
• Friendly and professional work environment

Location & Work Timing

• Work Location: Gentleman Group of Companies, Thalayolaparambu

Job Types: Full-time, Permanent

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:

• Leave encashment
• Paid time off

Schedule:

• Day shift
• Fixed shift

Supplemental Pay:

• Commission pay
• Performance bonus

Work Location: In person