Digital Marketing Specialist

Job Title: Digital Marketer
Experience Required: 1–2 Years
Location: Indore, MP
Employment Type: Full-Time

Company: Firstina Overseas Pvt. Ltd.
Brand: Miorrah – Trendy Women's Wear

About Us:

Miorrah, a brand under Firstina Overseas Pvt. Ltd., is a growing fashion label offering trendy women's tops, bralettes, and festive dresses. We cater to both online and offline customers, delivering unique, quality-driven styles with a strong focus on design and customer satisfaction. We’re looking for a passionate Digital Marketer who can drive our online sales, manage our digital campaigns, and grow our brand presence.

Key Responsibilities:

• Run paid ad campaigns on platforms like Google, Meta (Facebook & Instagram), and others to boost product sales.
• Manage and schedule regular posts on all major social media channels (Instagram, Facebook, Pinterest, etc.) to engage with our audience and showcase our latest collections.
• Work with our team to create blog content that enhances SEO and tells the Miorrah brand story.
• Execute link-building strategies to increase website traffic and search engine visibility.
• Monitor performance using tools like Google Analytics, Meta Ads Manager, and generate reports with actionable insights.
• Collaborate with the design team to create visual content (posts, reels, banners, etc.).
• Stay up-to-date with fashion trends, digital marketing updates, and platform algorithm changes.

Requirements:

• Bachelor’s degree in Marketing, Communications, or a related field.
• 1–2 years of hands-on experience in digital marketing.
• Experience with social media management and paid advertising.
• Basic knowledge of SEO, content writing, and link-building.
• Strong communication and organizational skills.
• Creative thinking and a growth mindset.

Nice-to-Have:

• Experience with fashion or D2C brands.
• Knowledge of tools like Canva, Mailchimp, or Klaviyo.
• Understanding of influencer marketing.

Job Types: Full-time, Internship

Pay: ₹5,000.00 - ₹20,000.00 per month

Education:

• Bachelor's (Preferred)

Experience:

• Digital marketing: 1 year (Preferred)

Work Location: In person