Digital Marketing Executive

Job Title: Digital Marketing ExecutiveLocation: [Pune] Department: Marketing Reports To: Marketing Manager Job Summary:We are looking for a dynamic and creative Digital Marketing Executive to manage our online presence and digital campaigns. The candidate will be responsible for developing, implementing, and managing marketing campaigns that promote our products and services. Key Responsibilities:Plan and execute all digital marketing campaigns, including SEO/SEM, email marketing, social media, and display advertising. Manage company websites and update content regularly. Create engaging content for blogs, social media, and advertisements. Optimize content for website and social media platforms to improve traffic and engagement. Perform keyword research and implement SEO strategies. Run paid campaigns on Google Ads, Facebook, Instagram, and LinkedIn. Monitor, analyze, and report performance of all digital marketing campaigns. Stay updated with the latest digital marketing trends and technologies. Coordinate with designers, sales, and other departments to execute marketing strategies. Key Skills:Strong understanding of SEO, SEM, and Google Analytics. Expertise in social media platforms (Facebook, Instagram, LinkedIn, YouTube, etc.). Hands-on experience with Google Ads and Meta Ads. Knowledge of content management systems (WordPress preferred). Creative thinking and problem-solving skills. Excellent communication skills (written & verbal). Basic graphic designing skills (Canva, Photoshop) are a plus. Qualifications:Bachelor’s degree in Marketing, Digital Marketing, Business, or related field. 2-4 years of experience in digital marketing. Certifications in Google Ads, Google Analytics, or Meta (Preferred).