CRM Executive

As the CRM Executive at Marut Drones, you will be responsible for optimizing and managing ZOHO CRM and ERP platforms to enhance customer engagement, operational efficiency, and team collaboration. Your role will involve acting as the primary liaison between customer-facing teams, technical stakeholders, and management to ensure a seamless flow of information and deliver exceptional customer experiences. Your key responsibilities will include managing and administering ZOHO CRM platforms to maintain smooth operations, data integrity, and system optimization. You will customize and configure CRM modules, workflows, and automation to align with business processes and reporting requirements. Conducting CRM training workshops, providing support to internal teams, and analyzing CRM data to derive actionable insights for lead analysis, customer behavior, sales trends, and operational performance will also be part of your role. Furthermore, you will design and execute customer retention and engagement campaigns using integrated CRM tools such as email, SMS, and loyalty programs. Collaborating closely with pre-sales, marketing, and sales teams will be essential for coordinated customer communication, pipeline tracking, and campaign execution. Staying updated on ZOHO platform enhancements, recommending upgrades as needed, and ensuring accurate lead management and workflow transparency within the CRM will be crucial aspects of your responsibilities. To excel in this role, you should possess hands-on expertise with ZOHO CRM, including workflows, automation, and MIS reporting. An in-depth understanding of customer acquisition, retention, and segmentation strategies, along with strong analytical skills for interpreting complex data and generating actionable insights, will be vital. Excellent written and verbal communication skills, proven problem-solving abilities, attention to detail, and organizational skills are also required. Experience in digital transformation, CRM training/support, or analytics is preferred, along with a track record of successful collaboration within diverse, cross-functional teams. Qualifications for this position include a Bachelor's degree in Business, Marketing, IT, or a related field, along with a minimum of 3 years of experience in ZOHO CRM administration or customer relationship roles. Demonstrated ability to deliver results in fast-paced, growth-oriented environments is essential. The compensation for this role is competitive and open to discussion based on your qualifications and experience.,