Posted:1 day ago|
Platform:
On-site
Full Time
Role Overview
As a Copywriter, you will be responsible for creating engaging, witty, and trend-driven content for social media, ads, blogs, websites, and video scripts. The role requires a creative thinker who can adapt to different brand voices, develop new content ideas proactively, and ensure all content aligns with marketing objectives.
This position demands a balance of creativity and strategy, requiring someone who can work independently, handle multiple content projects, and deliver high-quality, impactful content with minimal supervision.
Key Responsibilities
1. Social Media & Ad Copywriting
● Develop catchy and conversion-driven copy for social media and ads.
● Research trending topics and competitor strategies to craft engaging, platform-optimized content.
● Collaborate with designers to ensure alignment of copy and visuals.
Success Metrics: ✔ Minimum 80% acceptance of copies with minimal reworks. ✔ Client and team appreciation for creative input.
✔ Timely completion of social media calendars (Half by the 5th, full by the 10th of the month).
2. Long-Form Content Writing (Blogs & Website Copy)
● Write SEO-optimized, engaging blogs and website content.
● Maintain clarity, readability, and brand consistency across all written materials.
● Proofread and refine content for grammar, structure, and accuracy.
Success Metrics: ✔ Timely completion of blogs (ideally within 1 day per blog). ✔ Fewer reworks due to well-structured, error-free content. ✔ Positive feedback from clients.
3. Video Scriptwriting for Corporate Clients
● Create engaging, storytelling-driven scripts for corporate clients (manufacturers, product dealers and service providers). The script can be 1 min long or 7 mins long too.
● Ensure scripts follow a compelling narrative and align with brand messaging.
Success Metrics: ✔ Scripts should be approved in one go or with minimal revisions. ✔ Scripts should have a clear, engaging narrative structure. ✔ High audience engagement on video content.
4. Content Review & Proofreading
● Ensure error-free, high-quality content with proper grammar and structure.
● Verify factual accuracy, brand consistency, and plagiarism-free content.
● Provide constructive feedback to improve content quality.
Success Metrics:
✔ Zero plagiarism and AI under 10% in content. ✔ No spelling mistake, grammar mistake
✔ Ensuring all content suggestions are resolved before final approval.
5. Content Strategy & Calendar Planning
● Stay updated with social media trends and audience engagement tactics.
● Research and propose creative content ideas for various brands.
● Develop and maintain content calendars, securing approvals in advance.
Success Metrics: ✔ All content calendars approved before the start of the new month. ✔ Ensuring no major trends or brand opportunities are missed.
6. Client Communication & Collaboration
● Take client calls, manage approvals, and implement feedback effectively.
● Ensure timely responses and clear communication with clients.
● Work closely with the internal team to align content with business goals.
Success Metrics: ✔ No client complaints about response times. ✔ Ensuring approvals are obtained smoothly without repeated revisions.
Skills & Knowledge Required
Technical Skills:
➔ Strong writing & editing skills (creative, engaging, and error-free).
➔ Ability to craft SEO-optimized website content and compelling ad copy.
➔ Understanding of social media trends and content strategy.
➔ Basic knowledge of AI writing tools (ChatGPT, Grammarly, Copy.ai).
➔ Proficiency in Google Workspace and content management tools.
Soft Skills & Work Approach:
➔ Creative & trend-savvy, with a knack for writing engaging content.
➔ Proactive & adaptable, capable of working across diverse industries.
➔ Strong research skills to ensure accuracy and originality.
➔ Ability to handle multiple projects and meet deadlines.
➔ Receptive to feedback and committed to continuous improvement.
➔ Clear and professional communicator.
Ideal Candidate Traits
➔ A storyteller at heart who can turn ideas into compelling copy.
➔ Highly detail-oriented, ensuring polished and refined content.
➔ Self-motivated, and capable of managing content independently.
➔ Passionate about digital marketing trends and audience engagement.
Job Types: Full-time, Permanent
Pay: ₹25,000.00 - ₹35,000.00 per month
Work Location: In person
ADEO DISTINCTIONS & DIMENSIONS PVT LTD
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