Content Specialist

Create targeted customer-focused content aligning with marketing goals and strategies
Understand product and competitors and create compelling product messaging and case studies Excellent communication skills to connect & interview customers to create compelling case studies. Collaborate with internal teams on product announcements, releases & campaigns. Manage all digital content and messaging including web and microsites, email campaigns/newsletters, blog posts, educational articles, customer success stories/case studies. Create a content calendar that supports key marketing strategies and priorities. Maintain a consistent brand voice and customer experience across all communication channels Ability to build and create a personalized journey for the user across the entire experience. Preferred knowledge of sales & marketing tech stack Requirements: Excellent written communication skills - ability to write concise, clear, and compelling content for various audiences. B2B Tech Product Background needed Bachelor's/Master's degree (preferred) or equivalent experience in communications, marketing, or creative writing. Strong creative marketing, advertising, and web copywriting skills. Excellent organizational and time management skills. Ability to work creatively and quickly in a fast-paced, deadline-driven environment. Working knowledge of content management tools Knowledge of best practices regarding digital content Portfolio and sample works demonstrating content writing skills and experience