79 Clevertap Jobs - Page 3

We are seeking a dynamic Assistant Manager for CRM & Retention to join our Retention Marketing team This role is pivotal in driving innovation and executing data-driven CRM strategies across our portfolio of apps—Tata Cliq, Tata Cliq Luxury, and Tata Cliq Beauty The ideal candidate will combine strong marketing acumen with technical expertise to deploy innovative retention strategies and optimize communication channels such as push notifications, SMS, WhatsApp, in-app notifications, and email In this role, you will be responsible for driving new customer engagement tactics, improving existing campaigns, and collaborating with cross-functional teams to enhance our CRM platform’s capabilities to meet ambitious revenue and retention targets Key Responsibilities: Innovative Marketing Strategies: Lead and implement cutting-edge CRM strategies that enhance customer engagement across multiple digital channels (Push Notifications, SMS, WhatsApp, In-App notifications, Email). Channel Optimization & Innovation: Explore new technologies, integrate advanced features (e.g., colored background push notifications, rich SMS, dynamic recommendations), and optimize cross-sell/upsell journeys to improve engagement and conversion rates. Collaboration with Tech Teams: Work closely with the tech and product teams to create new campaign triggers, manage data requirements, and implement system upgrades. CRM Platform Ownership: Manage the CRM platform’s performance, ensuring data integrity, tool capability, and overall sustainability. Continuously look for improvements in workflows, journeys, and tools. Campaign Development & Execution: Develop and execute innovative campaigns and customer journeys designed to increase Click-Through Rates and Conversion Rates. Benchmarking & Research: Stay ahead of industry trends by conducting primary and secondary research, benchmarking best practices, and applying insights to improve CRM efforts at Tata Cliq. Analytics & Reporting: Track KPIs, measure the success of CRM campaigns, and evaluate the impact of new initiatives. Provide actionable insights to optimize performance across campaigns. Stakeholder Management: Build strong relationships with cross-functional teams (Tech, Product, Third-Party Vendors) to ensure alignment and smooth execution of CRM initiatives. Requirements: 2-3 years of experience in CRM, Retention Marketing, or Analytics. Hands-on experience with CRM tools such as CleverTap, WebEngage, MoEngage, Netcore, AppsFlyer, HubSpot, or similar platforms. Strong understanding of campaign delivery processes and the ability to interpret campaign data to drive actionable insights. Proven track record of successfully managing and optimizing multi-channel CRM campaigns (Push, SMS, Email, WhatsApp, In-App). Ability to innovate and think outside the box when designing marketing strategies. Strong stakeholder management skills, with the ability to collaborate effectively across teams and negotiate with tech, product, and third-party vendors. Excellent communication skills, with the ability to present complex findings in a clear and actionable manner. Desired Skills: A passion for customer engagement and retention. Knowledge of the latest trends in CRM and digital marketing. Data-driven mindset with a focus on continuous optimization and performance improvement. Familiarity with e-commerce platforms and digital marketing tools.

Will create & manage promotions, programs, & campaigns aimed at retaining, engaging, & monetising users across all our products. Exp on retention, revenue, P&L management Mail- info@a1selectors.com

About PhonePe Group PhonePe is India s leading digital payments company with 50 crore (500 Million) registered users and 3.7 crore (37 Million) merchants covering over 99% of the postal codes across India. On the back of its leadership in digital payments, PhonePe has expanded into financial services (Insurance, Mutual Funds, Stock Broking, and Lending) as well as adjacent tech-enabled businesses such as Pincode for hyperlocal shopping and Indus App Store which is India's first localized App Store. The PhonePe Group is a portfolio of businesses aligned with the company's vision to offer every Indian an equal opportunity to accelerate their progress by unlocking the flow of money and access to services. Culture At PhonePe, we take extra care to make sure you give your best at work, Everyday! And creating the right environment for you is just one of the things we do. We empower people and trust them to do the right thing. Here, you own your work from start to finish, right from day one. Being enthusiastic about tech is a big part of being at PhonePe. If you like building technology that impacts millions, ideating with some of the best minds in the country and executing on your dreams with purpose and speed, join us! Responsibilities Primary job is to coordinate with product, compliance and engineering teams to ensure smooth functioning of all CRM channels - PN, sms, VMN, email, Push, RCS, in-app banners & WhatsApp campaigns. Own the business relation with channel partners for PhonePe platforms - PhonePe, Share.Market, Indus Appstore & Pincode Benchmark our capabilities and performance against third party tools and companies globally and share learnings with internal teams Collaborate with product development teams to chart a product roadmap in line with business expectations Work on automating repetitive campaigns with tech ops and CRM ops team. Design workflows, triggers, and alerts to minimize manual tasks Develop and present reports on merchandising and CRM performance to stakeholders. Track and measure campaign effectiveness to maximize ROI, delivery & conversions Collaborate with cross-functional teams to create targeted marketing campaigns and promotions Required Experience & Skill set: Engineering/MBA degree from a Tier 1/2 college Proven experience (3+ years) in CRM (or related field such as Martech) in a consumer tech company Should have worked on one of the CRM platforms like Clevertap, Moengage etc. Basic understanding of how data engineering, analytical queries & product teams work in a tech company is a must. Strong analytical ability and logical reasoning Proficiency in Excel, Google Sheets, Slides, and Docs. PhonePe Full Time Employee Benefits (Not applicable for Intern or Contract Roles) Insurance Benefits - Medical Insurance, Critical Illness Insurance, Accidental Insurance, Life Insurance Wellness Program - Employee Assistance Program, Onsite Medical Center, Emergency Support System Parental Support - Maternity Benefit, Paternity Benefit Program, Adoption Assistance Program, Day-care Support Program Mobility Benefits - Relocation benefits, Transfer Support Policy, Travel Policy Retirement Benefits - Employee PF Contribution, Flexible PF Contribution, Gratuity, NPS, Leave Encashment Other Benefits - Higher Education Assistance, Car Lease, Salary Advance Policy Working at PhonePe is a rewarding experience! Great people, a work environment that thrives on creativity, the opportunity to take on roles beyond a defined job description are just some of the reasons you should work with us. Read more about PhonePe on our blog . Life at PhonePe PhonePe in the news

This is a critical role for a well-established Data Care SaaS Business, with 30+ years of history. You will be working with senior stakeholders to enlarge & maintain customer base to increase renewal business, by delivering first class retention strategy like customer loyalty program to reduce churn, grow MRR (monthly recurring revenue), communication ,deals & promotion. Upselling & cross selling program. This is an end-to-end role, both with strategic and implementation. You will be utilizing your experience not exclusively for the subscription business but to work and improve our E- commerce platforms. Key Deliverables: You will be driving Annual Recurring Revenue (ARR) & Monthly Recurring Revenue (MRR) growth for Data Care Program (DIY Software) You will responsible for increasing the Life-Time Value of the Customer Managing Customer Life-cycle management after sales Create a system and process to identify customers who have high potential of churn,up-sell, and down-sell. Work with marketing to design and implement campaigns to educate our customers to minimize churn You will be responsible to increase the Average Revenue per User (ARPU) everyyear, thus increasing the net ARR growth. You will be responsible for setting & managing the Products on all our E-commerce platform. Key Skills : Demonstrable evidence of ability to make things happen in a cross functional matrix environment Numerate and Articulate tell the story using data and vice versa Demonstrated experience building strong relationships with key internal and external stakeholders, with experience working cross-functionally to drive results Experience: Total 6 to 8 years of experience with 5+ years of relevant experience, with demonstrated success leading in eCommerce ideally in an International Business environment Working knowledge of GA4 Qualifications : Any Graduate with good Analytical & Technical bend of mind [MBA preferred]

This is a critical role for a well-established Data Care SaaS Business, with 30+ years of history. You will be working with senior stakeholders to enlarge & maintain customer base to increase renewal business, by delivering first class retention strategy like customer loyalty program to reduce churn, grow MRR (monthly recurring revenue), communication ,deals & promotion. Upselling & cross selling program. This is an end-to-end role, both with strategic and implementation. You will be utilizing your experience not exclusively for the subscription business but to work and improve our E- commerce platforms. Key Deliverables: You will be driving Annual Recurring Revenue (ARR) & Monthly Recurring Revenue (MRR) growth for Data Care Program (DIY Software) You will responsible for increasing the Life-Time Value of the Customer Managing Customer Life-cycle management after sales Create a system and process to identify customers who have high potential of churn,up-sell, and down-sell. Work with marketing to design and implement campaigns to educate our customers to minimize churn You will be responsible to increase the Average Revenue per User (ARPU) everyyear, thus increasing the net ARR growth. You will be responsible for setting & managing the Products on all our E-commerce platform. Key Skills : Demonstrable evidence of ability to make things happen in a cross functional matrix environment Numerate and Articulate tell the story using data and vice versa Demonstrated experience building strong relationships with key internal and external stakeholders, with experience working cross-functionally to drive results Experience: Total 6 to 8 years of experience with 5+ years of relevant experience, with demonstrated success leading in eCommerce ideally in an International Business environment Working knowledge of GA4 Qualifications : Any Graduate with good Analytical & Technical bend of mind [MBA preferred]

Interested candidates share resume to sanjay.behera@thyrocare.com or whatsapp to 8928285213 About the Role: We are looking for a proactive and detail-oriented Executive level employee to join our B2B team and manage communication workflows via platforms such as WhatsApp, SMS, and Push Notifications using Clever Tap and Brand Asset Management for Website and App. This role is ideal for someone who is enthusiastic about marketing automations and wants to build a career in B2B customer communication and engagement. Key Responsibilities: Assist in the execution of campaigns via WhatsApp, SMS, Push Notifications, In-App messages, etc., through the CleverTap platform. Set up and schedule one-time, recurring, and triggered communications based on business needs. Coordinate with internal teams to gather content, audience segments, and campaign requirements. Optimize creative assets for best performance on various devices and screen sizes, ensuring high visual quality and load efficiency on both the app and website. Monitor campaign performance and assist in generating basic reports. Ensure timely delivery and accuracy of all outgoing communications. Conduct basic QA of messages to ensure grammar, formatting, and targeting accuracy. Maintain logs and documentation of campaign executions. Requirements: Bachelors degree & Digital Marketing Knowledge. Strong analytical skills. Basic understanding of digital platforms, mobile apps, or customer communication tools. Good written communication and organizational skills. Ability to work independently and in collaboration with cross-functional teams.

Roles & responsibilities: Set up & optimize nurturing campaigns for new & existing users through CRM channels like in-App merchandising/Push Notification email/WhatsApp/SMS/website etc. Build, execute & optimize user journeys for user-driven actions and user profiles. Coordinating with the creative & marketing team to build assets & content for lead nurturing across different channels. Implement in-app campaigns and share insights and data for improving those campaigns on a daily basis. Qualifications: 2-6 years experience in lead nurturing campaigns through CRM tools preferably Clevertap Experience in understanding user journeys with an aim of nurturing at different conversion funnel stages In-depth understanding of using new & existing features on Clevertap Go-getter attitude to own leveraging content for the program across channels Ability to work in close coordination with senior management on critical time-sensitive business initiatives. Market intelligence around best practices & current trends. Excellent communication and presentation skillsRole & responsibilities Thanks and Regards, Shweta Rawat [HIDDEN TEXT] Website:www.mounttalent.com

Email Marketing Trainee will learn &support the creation of campaigns, list management, targeting&performance tracking.Assist in executing strategies to boost client engagement, work with cross-functional teams&stay updated on email marketing trends Required Candidate profile Bachelor’s in Marketing or related field, strong interest in email marketing, good communication skills,basic marketing knowledge,team player,quick learner,adaptable to new tools and tech

ABOUT / SAADAA We are a direct-to-consumer (D2C) lifestyle brand. Our vision is to advocate the / SAADAA way of living and make / BETTER basics for everyone. #RAHOSAADAA #PEHNOSAADAA In the top 1% of Shopify stores in India, we have been bootstrapped and profitable with industry-leading benchmarks. We have grown from a 100-square-foot garage to a 150+-person team within 4 years. WHAT ARE WE LOOKING FOR? Join us at / SAADAA and play a key role in strengthening our customer engagement and retention efforts. WHAT WILL YOU BE RESPONSIBLE FOR? Assist in executing customer retention and engagement strategies across various channels such as email, SMS, WhatsApp, and push notifications. Support the creation of personalized customer communication based on user segmentation and behavior. Analyze customer data to identify trends, pain points, and opportunities to improve retention. Work closely with the marketing and creative teams to develop content for retention campaigns. Monitor and track campaign performance, reporting key metrics and insights. Help optimize the customer journey by collaborating with product and tech teams to reduce friction and enhance user experience. Stay updated on industry trends and best practices in retention marketing. WHO YOU ARE? 0-3 years of experience in a retention marketing or CRM role, preferably in a D2C environment. Basic understanding of Customer Data Platforms (CDPs) such as WebEngage, CleverTap, or MoEngage. Familiarity with email marketing, push notifications, and customer segmentation. Proficiency in Excel and a data-driven mindset for analyzing retention metrics. Strong communication skills and an eye for detail. A proactive learner with a problem-solving attitude. WHY BE A PART OF / SAADAA? Do you feel out of place in a world full of unnecessary complexities? Do you find joy in little things? Are you an avid reader with a curiosity for understanding how things work and how we got here? Do you believe life is simple and people around you are focusing on the wrong things? Are you excited by the idea of learning new things or solving problems with the simplest solutions? If the answer to all the above questions is yes, you are in the right place. The world is full of unnecessary complexities, & we, as humans, do not understand the burden of unconscious consumption. We at / SAADAA believe simplicity with better basics is the way to live a fulfilling life. WHAT DO WE OFFER? A team of empathetic problem-solvers The Right Compensation A clear growth path within the marketing team An opportunity to drive meaning with products A culture of continuous learning Freedom: freedom to explore, fail, and learn

- As a Strategic Retention Specialist in our dynamic Direct-to-Consumer (D2C) company, you will play a pivotal role in enhancing customer loyalty and maximizing customer lifetime value. Your responsibilities will encompass creating and executing strategies to retain and engage customers, ultimately contributing to the growth and success of our brand. Key Responsibilities : - Manage the company's retention strategy to effectively improve the cohorts performance and LTV - Ensure strategies for building customer relationships as well as for driving repeats for the business - Be responsible for converting registered not-bought customers - Being responsible for effective communications measured via data-oriented approach Loyalty Programs : - Develop and manage customer loyalty programs to incentivize repeat purchases and brand advocacy. - Monitor and assess the effectiveness of loyalty initiatives. Communication and Messaging : - Craft compelling and relevant messaging to keep customers informed, engaged, and excited about our products and brand. - Utilize various communication channels, including email, social media, and in-app messaging. Performance Metrics : - Establish key performance indicators (KPIs) for measuring the success of retention initiatives. - Regularly report on the performance of retention programs and recommend adjustments as needed. Skills and Qualifications : - Expertise in using tools like Clever Tap - Data-orientation and professionalism in work ethic - Proven experience in a retention-focused role within the D2C or e-commerce industry. - Strong analytical skills with the ability to interpret data and make strategic recommendations. - Excellent communication and collaboration skills. - Familiarity with CRM tools and customer segmentation strategies. - Understanding of cohorts and retention metrics - A creative mindset with an understanding of customer behavior and preferences. Work model : Hybrid, twice a week work from office (Co-working spaces)

We are looking for an experienced and driven Performance Marketing Lead to lead the growth function at STAGE and drive STAGE's customer acquisition. You will drive these metrics through (i) collaborating with the product team to improve the subscription and payment experience for customers (ii) working with the marketing team to design and execute bespoke marketing programs, and (iii) influencing the strategies of STAGE's product, content and marketing teams. This is a highly matrixed role, requiring you to effectively influence other department heads and senior leaders in order to impact your area of accountability. To be successful, you will need to combine sharp business acumen, crystal clear strategic vision, deep understanding of the priorities of other teams, persuasive written and spoken communication, robust backbone to drive commitment in the face of resource constraints, and sound judgment on when to escalate. What would you do ? - Own the paid media channels Meta, Google etc and deliver monthly targets on customer acquisition with the CAC objectives - Work with different stakeholders to create compelling communication and best in class collateral development - Iterate with Creatives and messaging etc to drive efficient CACs and high CVRs - Manage team of 3-4 marketing managers/analysts, invest in their upskilling and career growth - Lead and manage all digital campaigns - from ideation to planning to optimization and performance analysis. - Establish processes for monitoring, measurement and optimization through institutionalizing performance marketing metrics that correlate to business impact - Manage the marketing budget to achieve monthly and annual customer acquisition targets. - Oversee and direct paid advertising campaigns across various digital channels, including social media, search engines, and programmatic advertising. - Continuously monitor and optimize ad campaigns to achieve and exceed key performance indicators (KPIs), such as ROAS and CAC. - Analyze campaign performance data and provide actionable insights to improve ROI and drive efficiency. - Lead A/B testing and experimentation with new ad creatives, copy, and targeting options to maintain a competitive edge. - Collaborate closely with the content, marketing, and data analytics teams to ensure alignment with content releases, promotions, and data-driven decision-making. - Stay at the forefront of industry trends, emerging advertising technologies, and competitor strategies to adapt and innovate as needed. - Lead and manage all SEO/ASO initiatives to keep organic mix high and blended CAC in control You should apply if you have : - 6 - 9 years experience in performance marketing. - Bachelor's degree in Engineering, Master's degree is preferred. - Strong digital marketing skills across performance and brand marketing including search, content and social. - Proven track record building SEO, Content Marketing strategy from scratch - Thorough understanding and hands on experience of online marketing, audience targeting/segmentation, Web Analytics tools like Google Analytics, Appsflyer, Metabase, Clevertap etc. - Detail-oriented, with excellent analytical and problem-solving skills. Strong communication skills. - Strong analytical skills with the ability to interpret data, generate insights, and drive actionable recommendations. - Creative thinking and strategic mindset with a customer-centric approach. - Excellent communication, project management, and team collaboration skills

Assistant Product Marketing / Growth Manager (3-4 Years Experience, 2 Vacancies) At Fatakpay, we are building a financial super app for the underserved workforce, providing instant loans, insurance, and gold investments. A key focus for us is retaining users, improving engagement, and increasing repeat transactions through data-driven marketing strategies. We are looking for Assistant Product Marketing / Growth Managers who are hands-on executioners in running omnichannel retention campaigns across push notifications, SMS, WhatsApp, email, and web notifications. This is an Individual Contributor (IC) role focused on campaign execution, analytics, and increasing user loyalty. Role Overview: The Assistant Product Marketing / Growth Manager will be responsible for executing retention marketing strategies by leveraging marketing automation platforms like WebEngage, Netcore, and MoEngage. This individual will track user engagement, optimize marketing funnels, and improve first-party data collection for personalized outreach. Key Responsibilities: - Plan, execute, and optimize omnichannel retention campaigns (push, email, WhatsApp, SMS, web notifications). - Track and analyze conversion rates, open rates, CTRs, CR%, and reachability across channels. - Work on user segmentation and behavioral targeting to improve campaign effectiveness. - Enhance first-party data by implementing user attribute grooming strategies and website on-site surveys. - Identify and track active vs. inactive users and implement reactivation strategies. - Collaborate with the product and tech teams to design automated marketing journeys. - Manage marketing automation tools like WebEngage, MoEngage, and Netcore. - Optimize campaigns through A/B testing and performance analysis. Core KPIs for Success: - Increased repeat transactions and user retention. - Higher engagement rates across marketing channels. - Improved conversion rates from registered users to active borrowers. - Better first-party data collection and enriched user segmentation. - Effective use of automation tools to reduce manual execution time. Who You Are: - 3-4 years of experience in product marketing, retention marketing, or lifecycle marketing. - Hands-on experience in marketing automation tools (WebEngage, MoEngage, Netcore, CleverTap). - Strong execution skills in running SMS, push, email, and WhatsApp campaigns. - Experience in analyzing campaign performance metrics and optimizing marketing funnels. - Strong analytical mindset with a passion for user behavior tracking and engagement strategies. - Experience in fintech or consumer-tech companies is a plus. Locations : Mumbai, Delhi / NCR, Bengaluru , Kolkata, Chennai, Hyderabad, Ahmedabad, Pune

- We are looking for Assistant Product Marketing / Growth Managers who are hands-on executioners in running omnichannel retention campaigns across push notifications, SMS, WhatsApp, email, and web notifications. - This is an Individual Contributor (IC) role focused on campaign execution, analytics, and increasing user loyalty. Role Overview: - The Assistant Product Marketing / Growth Manager will be responsible for executing retention marketing strategies by leveraging marketing automation platforms like WebEngage, Netcore, and MoEngage. - This individual will track user engagement, optimize marketing funnels, and improve first-party data collection for personalized outreach. Key Responsibilities: - Plan, execute, and optimize omnichannel retention campaigns (push, email, WhatsApp, SMS, web notifications). Track and analyze conversion rates, open rates, CTRs, CR%, and reachability across channels. - Work on user segmentation and behavioral targeting to improve campaign effectiveness. Enhance first-party data by implementing user attribute grooming strategies and website on site surveys. - Identify and track active vs. inactive users and implement reactivation strategies. Collaborate with the product and tech teams to design automated marketing journeys. - Manage marketing automation tools like WebEngage, MoEngage, and Netcore. Optimize campaigns through A/B testing and performance analysis. Core KPIs for Success. Increased repeat transactions and user retention. - Higher engagement rates across marketing channels. Improved conversion rates from registered users to active borrowers. - Better first-party data collection and enriched user segmentation. Effective use of automation tools to reduce manual execution time. Who You Are: - 2-4 years of experience in product marketing, retention marketing, or lifecycle marketing. - Hands-on experience in marketing automation tools (WebEngage, MoEngage, Netcore, CleverTap). Strong execution skills in running SMS, push, email, and WhatsApp campaigns. - Experience in analyzing campaign performance metrics and optimizing marketing funnels. - Strong analytical mindset with a passion for user behavior tracking and engagement strategies. - Experience in fintech or consumer-tech companies is a plus. If you're an expert in retention marketing and love execution-heavy roles, apply now! Location-Delhi NCR,Bangalore,Chennai,Pune,Kolkata,Ahmedabad,Mumbai,Hyderabad

We are on the lookout for smart, hardworking, go-getters who thrive in a fast-paced environment that requires a high degree of personal accountability, initiative and follow-through. You should have a passion for our product, an eagerness to learn and a strong commitment to serving our growing customer base. The candidate will execute the Customer Retention Strategies and will be responsible for improving the overall experience for users in an effort to maximize user retention, engagement and monetization. Job description - Responsible for program development and execution, including segmentation, testing, and deployment, and continually evaluate these for improvements. - Maintain Marketing Automation integration with CRM and assist in the integration of additional platforms into the marketing automation software - Understand and evaluate campaign metrics and distribute campaign performance to the marketing team. - Work with management to define KPIs, create reporting, analyze campaign performance. Create recommendations to improve campaigns continuously. - Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards - Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth Pre-requisites: - 3+ years of Marketing Automation experience with Clevertap / MO engage / or similar automation tools. - Proficiency in Google Analytics - Expert knowledge of database management concepts and best practices - Must have superior communication skills, both written and verbal. What's in it for you? - Immense growth, continuous learning - Work with some of the most innovative brains - Open culture where your creative bug gets activated

Execute targeted campaigns via Email, WhatsApp, SMS, etc., using tools like MoEngage/Clevertap. Analyze CTRs, conversions, manage cohorts, run A/B tests, and coordinate across product categories to drive personalized, data-driven communication.

Key Responsibilities: As a Lead Product Manager, you will be responsible for: Defining and owning the product roadmap, prioritizing features and initiatives based on customer needs, business goals, competitive analysis, and data-driven decision-making. Working closely with engineering, design, and other cross functional teams to bring new products and features to market. Empowering your team by giving context, setting direction and building alignment across stakeholders. Measuring and tracking the performance of products and features, and make necessary adjustments to improve results. Working closely with the marketing team to ensure the successful acquisition and retention of users for the product. Being the spokesperson of the product and create awareness and understanding of the product among target customers and stakeholders. Key Requirements: 8+ years of experience in a product management role in a fast-growing startup. Strong domain knowledge of capital markets, Indian stock markets, trading, and investing. Deep understanding of product lifecycle management, product analytics, and data-driven decision-making. Experience using analytic platforms such as Google Analytics, Clevertap etc. Excellent communication and interpersonal skills, with the ability to collaborate with cross-functional teams effectively. Excellent strategic thinking and problem-solving skills. Ability to work independently and as part of a team.

- As a Strategic Retention Specialist in our dynamic Direct-to-Consumer (D2C) company, you will play a pivotal role in enhancing customer loyalty and maximizing customer lifetime value. Your responsibilities will encompass creating and executing strategies to retain and engage customers, ultimately contributing to the growth and success of our brand. Key Responsibilities : - Manage the company's retention strategy to effectively improve the cohorts performance and LTV - Ensure strategies for building customer relationships as well as for driving repeats for the business - Be responsible for converting registered not-bought customers - Being responsible for effective communications measured via data-oriented approach Loyalty Programs : - Develop and manage customer loyalty programs to incentivize repeat purchases and brand advocacy. - Monitor and assess the effectiveness of loyalty initiatives. Communication and Messaging : - Craft compelling and relevant messaging to keep customers informed, engaged, and excited about our products and brand. - Utilize various communication channels, including email, social media, and in-app messaging. Performance Metrics : - Establish key performance indicators (KPIs) for measuring the success of retention initiatives. - Regularly report on the performance of retention programs and recommend adjustments as needed. Skills and Qualifications : - Expertise in using tools like Clever Tap - Data-orientation and professionalism in work ethic - Proven experience in a retention-focused role within the D2C or e-commerce industry. - Strong analytical skills with the ability to interpret data and make strategic recommendations. - Excellent communication and collaboration skills. - Familiarity with CRM tools and customer segmentation strategies. - Understanding of cohorts and retention metrics - A creative mindset with an understanding of customer behavior and preferences. How to Apply : - If you are passionate about fostering customer loyalty and have a proven track record in retention management, we'd love to hear from you! Please submit your resume and a cover letter - Join us in building lasting connections with our customers and driving the success of our D2C brand! #RetentionManager #D2C #CustomerLoyalty Location Mumbai only Industry Ecommerce/D2C startup only Work model Hybrid, twice a week work from office (Co-working spaces) This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

About Us : Started in 2019, STAGE is India's Premier Entertainment Platform in regional cultures known for producing premium quality content in regional languages to reinforce, protect and validate people's sense of identity for their culture and heritage. We currently focus on Haryanvi, Rajasthani and Bhojpuri dialects. Our mobile apps have 15 Mn+ downloads and 4 Mn+ paying customers globally. That makes STAGE the biggest media platform in these regions. Job Summary : We are looking for an experienced and driven Head of Performance Marketing to lead the growth function at STAGE and drive STAGE's customer acquisition journey. You will drive these metrics through (i) collaborating with the product team to improve the subscription and payment experience for customers (ii) working with the marketing team to design and execute bespoke marketing programs, and (iii) influencing the strategies of STAGE's product, content and marketing teams. This is a highly matrixed role, requiring you to effectively influence other department heads and senior leaders in order to impact your area of accountability. To be successful, you will need to combine sharp business acumen, crystal clear strategic vision, deep understanding of the priorities of other teams, persuasive written and spoken communication, robust backbone to drive commitment in the face of resource constraints, and sound judgment on when to escalate.What would you do - Define the overarching strategy for user acquisition in our current markets - Haryanvi, Rajasthani, Bhojpuri- and future markets- Own the paid media channels Meta, Google etc and deliver monthly growth targets on customer acquisition with CAC guardrails- Manage and mentor performance marketing leads for Haryanvi, Rajasthani & Bhojpuri and build out a high-performing team capable of scaling marketing efforts across geographies. - Work with different stakeholders to create compelling communications and best in class collateral development- Iterate on creatives and messaging etc to drive efficient CACs and high CVRs- Lead and manage all digital campaigns - from ideation to planning to optimization and performance analysis- Establish processes for monitoring, measurement and optimization through institutionalizing performance marketing metrics that correlate to business impact. Leverage insights to optimize campaigns and improve audience engagement.- Manage the marketing budget to achieve monthly and annual customer acquisition targets- Analyze campaign performance data and provide actionable insights to improve ROI and drive efficiency. Continuously monitor and optimize ad campaigns to achieve and exceed key performance indicators (KPIs), such as ROAS and CAC.- Lead A/B testing and experimentation with new ad creatives, copy, and targeting options to maintain a competitive edge.- Collaborate closely with the content, marketing, and data analytics teams to ensure alignment with content releases, promotions, and data-driven decision-making.- Stay at the forefront of industry trends, emerging advertising technologies, and competitor strategies to adapt and innovate as needed.- Lead and manage all SEO/ASO initiatives to keep organic mix high and blended CAC in controlYou should apply if you have :- 6 - 9 years experience in performance marketing.- Bachelor's degree in Marketing, Master's degree is preferred.- Comfortable with a high scale, high pace, growth-centric environment. - Strong digital marketing skills across performance and brand marketing including search, content and social. - Thorough understanding and hands-on experience of online marketing, audience targeting/segmentation, web analytics tools like Google Analytics, Appsflyer, Metabase, CleverTap etc. - Detail-oriented, with excellent analytical and problem-solving skills. Strong communication skills. - Strong analytical skills with the ability to interpret data, generate insights, and drive actionable recommendations.- Creative thinking and strategic mindset with a customer-centric approach.- Excellent communication, project management, and team collaboration skills.How is life at STAGEWe're a bunch of highly passionate individuals driven towards creating pride in regional dialects. We're all customer obsessed and treat every problem at STAGE as our own. Working here would instantly make you realize one thingyou are working for a purpose and a mission. Not just in the role you occupy, but everywhere you go.Hard TruthsPushing oneself comes with the role and we realize pushing oneself is hard work, which is why we have an unlimited leave policy reinstating the trust we have in our employees to make the choices in STAGE's best interest while also finding the time to focus on what matters most to them.ApplySaveSaveProInsights

About RoleLead ROI driven CPC and CPA based, Cost-effective, Google Ads/ Meta Ads/ Linkedin Marketing Campaigns for different Indian and International Clients. Responsibilities :- End to end campaign management (From ideation to execution, monitoring, evaluating and optimizing campaign performance to generate results). - Conduct keyword research, Maintain and monitor keyword bids, budget caps, impression share, quality score and other important account metrics. - Drive campaign optimizations via experiments & new initiatives. - A/B testing ad formats, copies, bidding strategy, channel spend-mix and more. Campaign Analytics: - Measure and report performances of all marketing campaigns against goals. - Research and analyze competitor advertising strategy and tactics. - Collaborate with internal teams to create landing pages and optimize the user experiences. - Optimize the ad copy, landing pages for better results. - Analyse creative performance. - Budget management. - Brainstorm new and creative growth strategies in the digital space and then Plan, Execute and Measure experiments and conversion tests. Job Qualifications and Skill Sets : - Proven 2-5 years of experience in Search Engine Marketing (SEM) and Paid Search (PPC) In-depth knowledge of Google Ads/Meta Ads/ Linkedin. - Search, Display, Discovery, Performance Max, UACs, Youtube Ads and Google Analytics. - Analytical approach + Data-Driven Thought Process + Optimization mindset. - The ability to think creatively, own things and work independently in a fast-paced environment. - A start-up mentality with a bias to action and the ability to flex in a fast-paced environment. - Competency in Excel and PowerPoint for analysis & presentations. - Excellent communication skills and problem-solving abilities. Previous Experience :- Experience in running large scale App Install campaigns. - Exposure and experience to lead marketing in the Middle East, International Markets. - SEO On-Page and Off-Page SEO optimization levers. - Experience with Analytics and Attribution platforms like Branch, CleverTap. - Experience with Ad. - Exchanges like Vserv, Komli, Tyroo, Affle, Resultrix. - Experience with DSPs like DV-360, In-Mobi, Revx. - Experience with content platforms like Taboola, Outbrain. - Experience with re-marketing platforms like Criteo, Adroll.ApplySaveSaveProInsights

We are looking for an experienced and driven Performance Marketing Lead to lead the growth function at STAGE and drive STAGE's customer acquisition. You will drive these metrics through (i) collaborating with the product team to improve the subscription and payment experience for customers (ii) working with the marketing team to design and execute bespoke marketing programs, and (iii) influencing the strategies of STAGE's product, content and marketing teams. This is a highly matrixed role, requiring you to effectively influence other department heads and senior leaders in order to impact your area of accountability. To be successful, you will need to combine sharp business acumen, crystal clear strategic vision, deep understanding of the priorities of other teams, persuasive written and spoken communication, robust backbone to drive commitment in the face of resource constraints, and sound judgment on when to escalate. What would you do - Own the paid media channels Meta, Google etc and deliver monthly targets on customer acquisition with the CAC objectives - Work with different stakeholders to create compelling communication and best in class collateral development - Iterate with Creatives and messaging etc to drive efficient CACs and high CVRs - Manage team of 3-4 marketing managers/analysts, invest in their upskilling and career growth - Lead and manage all digital campaigns - from ideation to planning to optimization and performance analysis. - Establish processes for monitoring, measurement and optimization through institutionalizing performance marketing metrics that correlate to business impact - Manage the marketing budget to achieve monthly and annual customer acquisition targets. - Oversee and direct paid advertising campaigns across various digital channels, including social media, search engines, and programmatic advertising. - Continuously monitor and optimize ad campaigns to achieve and exceed key performance indicators (KPIs), such as ROAS and CAC. - Analyze campaign performance data and provide actionable insights to improve ROI and drive efficiency. - Lead A/B testing and experimentation with new ad creatives, copy, and targeting options to maintain a competitive edge. - Collaborate closely with the content, marketing, and data analytics teams to ensure alignment with content releases, promotions, and data-driven decision-making. - Stay at the forefront of industry trends, emerging advertising technologies, and competitor strategies to adapt and innovate as needed. - Lead and manage all SEO/ASO initiatives to keep organic mix high and blended CAC in control You should apply if you have - 6 - 9 years experience in performance marketing. - Bachelor's degree in Engineering, Master's degree is preferred. - Strong digital marketing skills across performance and brand marketing including search, content and social. - Proven track record building SEO, Content Marketing strategy from scratch - Thorough understanding and hands on experience of online marketing, audience targeting/segmentation, Web Analytics tools like Google Analytics, Appsflyer, Metabase, Clevertap etc.- Detail-oriented, with excellent analytical and problem-solving skills. Strong communication skills. - Strong analytical skills with the ability to interpret data, generate insights, and drive actionable recommendations. - Creative thinking and strategic mindset with a customer-centric approach. - Excellent communication, project management, and team collaboration skillsApplySaveSaveProInsights

Responsibilities: - Maintain and execute email marketing calendar for clients assigned, including ideation and concept campaigns, segmenting lists, deploying campaigns, and reporting results. - Diligently the following checklist to ensure the campaigns are delivered right and are result driven concept and test email templates for campaigns using. - Create, execute and analyze A/B test plans to improve campaign performance and conversion rates including all metrics. - Manage ongoing reporting for launched campaigns on all direct marketing channels. - Assist in marketing automation campaigns, retargeting ads and creating journeys. - Collaborate with tech and product teams to design and develop new assets for each touchpoint of the customer journey. - Work on marketing automation tools to manage customer lifecycle and enhance customer experience. - Manage business metrics on a daily, weekly and monthly reporting basis. - Manage stakeholders across the organisation to bring efficiency in driving business. Requirements:- Minimum 4+ years of experience setting up campaigns for product marketing.- Worked on marketing automation tools like clevertap, webengage or moengage.- A technology savvy marketer with exposure and capability of problem solving and data analysis.- Understanding direct marketing channels like Email, WhatsApp, SMS, Notifications etc.- MBA preferred.- Understanding user behaviour and using data to create customer segmentation and user personas.- Experienced in creating customer journeys and visualising product funnels to further optimise journeys and campaigns.ApplySaveSaveProInsights

About Us:Superbottoms is a direct-to-consumer brand that makes functionally smart and sustainable products for parents who are conscious about their parenting choices. Backed by leading investors such as Saama Capital, Titan Capital and DSG Consumer Partners, Superbottoms is poised to establishing the category of cloth diapers in India and other sustainable, functional baby products & Kidswear in India.Job Overview:This role involves working with the website and CRM team closely to drive retention and loyalty with existing customers with the help of automated marketing, loyalty programs, email/sms marketing and more.Primary Responsibilities:- Create monthly strategies.- Ideate, build & execute consumer lifecycle programs to drive retention, reactivation, engagement and onboarding with a focus on Conversions, LTV & repeat purchases.- Innovate, launch, and grow new marketing programs on the platform in areas such as consumer delight, loyalty, recommendation and automated marketing.- Analyzing of retention programs, making continuous improvements based on performance, trends, and insights via tests and iterative optimization- Partner with the product team (website) to translate business goals into short term and long term product roadmaps- Comfortable in generating a strategic vision as well as glide path with product teams.- Stay abreast of new innovations and the latest technology trends and explore ways of leveraging these- Work closely with the Acquisition team to build processes for customer onboarding process in the channel mix to maximize retention- Work closely with Business Analytics and Digital Marketing teams to build prediction models in order to optimize re-engagement strategies.Desired Experience:3 Years - 12 YearsDesired Skills: - 3+ years of experience in user management, consumer lifecycle or CRM roles in consumer oriented businesses- Expertise in using tools like Clever Tap, Moengage, Webengage, etc- Expertise in creating journeys for different customer segments- A hustler and a leader with great attention to detail- A keen sense of ownership, speedy execution and resourcefulness- Demonstrated skills in managing complex processes with multiple business owners, making trade-offs against business priorities- Passion for data, metrics and quantitative/qualitative analysis, and ability to turn analysis into actionable marketing plans- Ability to develop strategies and measurable implications with strong analytical skills- Prior experience in managing and developing people and skills is a must- Prior experience of working with e-commerce, D2C companies will be a plus This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.

Position: Campaign Manager Location: Navi Mumbai (Seawoods & Turbhe) Role Summary: The Campaign Manager leads the customer communication campaign vertical, driving the planning, execution, and performance monitoring of campaigns across SMS, Email, and WhatsApp. This role is accountable for strategic alignment with business objectives, vendor oversight, and governance adherence. Key Responsibilities: Lead the campaign team in planning and executing customer communication across channels through various vendor portals etc. Liaise with business teams to gather campaign objectives and finalize message templates in collaboration with marketing team. Oversee regulatory compliance and approval cycles with internal stakeholders Manage vendor relationships and ensure SLA compliance Monitor campaign KPIs such as delivery rates, open rates, and conversions Provide weekly/monthly campaign performance reports to CX and business leaders Implement feedback and continuous improvement practices to enhance campaign ROI Ensure end-to-end documentation and audit readiness for campaign logs Skills and Qualifications: Excellent stakeholder management and communication skills Strong understanding of digital communication workflows Analytical mindset to interpret campaign metrics Time management and team leadership skills Experience Requirements: 4 to 8 years in campaign management, digital marketing, or CRM communications Prior experience in managing cross-channel messaging strategies preferred Reporting Line: Reports to Lead / Head Customer Excellence Tools/Platforms Knowledge: Enterprise CRM systems Campaign orchestration platforms (e.g., WebEngage, Netcore, Salesforce Marketing Cloud, Adobe, CleverTap etc.) WhatsApp APIs, SMS gateways Excel, PowerPoint, and reporting tools Preferred Certifications: Digital Marketing (HubSpot, Meta Blueprint, etc.) Project Management or Agile certifications will be a plus

Interested candidates share resume to sanjay.behera@thyrocare.com or whatsapp to 8928285213 About the Role: We are looking for a proactive and detail-oriented Executive level employee to join our B2B team and manage communication workflows via platforms such as WhatsApp, SMS, and Push Notifications using Clever Tap and Brand Asset Management for Website and App. This role is ideal for someone who is enthusiastic about marketing automations and wants to build a career in B2B customer communication and engagement. Key Responsibilities: Assist in the execution of campaigns via WhatsApp, SMS, Push Notifications, In-App messages, etc., through the CleverTap platform. Set up and schedule one-time, recurring, and triggered communications based on business needs. Coordinate with internal teams to gather content, audience segments, and campaign requirements. Optimize creative assets for best performance on various devices and screen sizes, ensuring high visual quality and load efficiency on both the app and website. Monitor campaign performance and assist in generating basic reports. Ensure timely delivery and accuracy of all outgoing communications. Conduct basic QA of messages to ensure grammar, formatting, and targeting accuracy. Maintain logs and documentation of campaign executions. Requirements: Bachelors degree & Digital Marketing Knowledge. Strong analytical skills. Basic understanding of digital platforms, mobile apps, or customer communication tools. Good written communication and organizational skills. Ability to work independently and in collaboration with cross-functional teams.

Job Title: Assistant Manager - CRM/Marketing Automation Experience: 5+ Years Location: Bangalore Department: Marketing Responsibilities: Marketing Automation: Design, build, and execute automated marketing campaigns (email, SMS, push notifications, etc.) using marketing automation platforms such as Clevertap, Moengage, Webengage, Insider, Salesforce, Netcore Cloud, or Braze. Develop and maintain automated customer journeys, workows, and lifecycle campaigns. Optimize campaign performance through A/B testing, segmentation, and personalization. Monitor campaign analytics and provide regular reports on key performance indicators (KPIs). Troubleshoot technical issues related to marketing automation systems. CRM Management: Develop and implement CRM best practices to ensure data accuracy and completeness. Create and manage customer segments for targeted marketing campaigns. Generate CRM reports and dashboards to track customer engagement and sales performance. Data Analysis and Reporting: Analyze campaign data and CRM data to identify trends and insights. Develop and maintain dashboards and reports to track key marketing metrics. Provide actionable recommendations based on data analysis to improve campaign performance. Monitor and report on the eectiveness of marketing automation and CRM initiatives. Qualifications: Bachelor's degree in Marketing, Business Administration, or a related eld. 5+ years of experience in marketing automation and CRM management. Proven experience with marketing automation platforms (e.g., Clevertap, Moengage, Webengage, Insider, Salesforce, Netcore Cloud, Braze). Strong understanding of email marketing best practices and customer segmentation. Excellent analytical and problem-solving skills. Prociency in data analysis and reporting tools (e.g., Google Analytics, Excel). Strong communication and interpersonal skills. Ability to work independently and as part of a team. Strong understanding of data privacy and compliance regulations. Experience in healthcare or e-commerce is a plus.