Sr.Manager- Sales (Dairy products)

To act as the central coordinator for milk product sales operations across multiple locations within the assigned region. This role, based at the Corporate Office, is responsible for driving overall sales performance, ensuring alignment of regional execution with strategic plans, and supporting Location Sales Managers (LSMs) in delivering volume, market share, and revenue targets.

Key expectations:

Strategic Sales Coordination

Promotions & Scheme Rollout

Track secondary sales data and distributor performance through LSMs

Drive expansion in underserved markets through strategic initiatives

Monitor product-wise performance, pricing adherence

Ensure adoption of digital tools, reporting systems, and performance dashboards

Reviews with LSMs on sales, distributor performance, and competition intelligence

Key Competencies

Strong business acumen and cross-location coordination skills

Good communication, reporting, and presentation abilities

Data-driven mindset with strong analytical orientation

Mandatory requirements:

Min., 3 years in a regional sales role or multi-location oversight role

Working experience in Sothern region

FMCG field sales systems and distributor management