Social Media Marketing Executive

Job Description

Job Description We are seeking a proactive and creative Social Media Marketing Executive to manage and grow our brand presence across various digital platforms. The ideal candidate should have a passion for digital media, strong content creation skills, and a basic understanding of social media marketing strategies. Key Responsibilities: Develop and implement social media strategies to increase brand awareness and engagement Create, schedule, and publish content across platforms such as Instagram, Facebook, LinkedIn, Twitter, and YouTube Monitor social media channels, respond to comments/messages, and build community engagement Collaborate with graphic designers and content writers for creative assets Analyze performance metrics and prepare weekly/monthly reports Stay updated with the latest trends in social media and digital marketing Run basic ad campaigns (Meta Ads/Facebook/Instagram) under guidance Support in influencer outreach and collaborations (if applicable) Requirements: Bachelor’s degree in Marketing, Mass Communication, or a related field Basic knowledge of social media tools, trends, and algorithms Experience with Canva, basic Photoshop, or any editing tools is a plus Good command of English – both written and verbal Strong creativity and attention to detail Ability to multitask and meet deadlines Previous internship or freelance experience in social media is a bonus. Job Types: Full-time, Permanent Pay: ₹8,500.00 - ₹15,000.00 per month Benefits: Health insurance Provident Fund Schedule: Day shift Supplemental Pay: Yearly bonus Ability to commute/relocate: Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (Required) Experience: Social media marketing: 1 year (Required) Content creation: 1 year (Required) Hindi: 1 year (Required) Language: Bengali (Required) English (Required) Location: Kolkata, West Bengal (Required) Work Location: In person