PPC Expert (Min 2 Years exp.)

We are looking to hire a PPC Executive with managerial experience to lead and handle paid ad campaigns end-to-end. This role requires strong leadership, technical PPC expertise, and hands-on experience in conversion rate optimization. Note - In-Person Position – Kolkata Please don’t apply if you can’t come to the office. Key Responsibilities Manage and oversee Google Ads campaigns from start to finish Perform in-depth keyword research to identify high-performing search terms Plan and implement keyword strategies to reduce cost-per-click and increase ROI Create and optimize landing pages for better conversions Run A/B tests on ad creatives and landing pages to improve performance Set up and manage campaigns using Google Ads , and Google Tag Manager Monitor campaigns daily to track performance and make real-time adjustments Generate regular performance reports using Google Analytics and ad platforms Coordinate with content writers, designers, and web developers to create high-converting creatives and landing pages Stay updated with the latest PPC trends, tools, and best practices Experience with CRO (Conversion Rate Optimization) tools like Hotjar, VWO, or Google Optimize is a big plus --- Requirements Proven experience in managing PPC campaigns with measurable results Strong understanding of keyword research, bidding strategies, and ad copywriting Hands-on experience with platforms like Google Ads, Facebook Ads, Google Analytics, and Google Tag Manager Experience creating and optimizing landing pages using tools like Unbounce, Elementor, or Webflow Strong analytical and problem-solving skills Good English writing and communication skills Ability to work in a fast-paced startup environment with high career growth potential Passion for digital advertising and performance marketing Job Type: Full-time Pay: ₹15,000.00 - ₹25,000.00 per month Education: Bachelor's (Preferred) Experience: SEO: 2 years (Preferred) Work Location: In person Job Type: Full-time Pay: From ₹20,000.00 per month Benefits: Flexible schedule Paid time off Schedule: Day shift Weekend availability Supplemental Pay: Yearly bonus Ability to commute/relocate: New Town, Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (Preferred) Work Location: In person Application Deadline: 25/04/2025 Expected Start Date: 08/05/2025