Marketing Platform Auto Associate

Skill required: Marketing Operations - Braze Customer Engagement Platform

Designation: Marketing Platform Auto Associate

Qualifications:Any Graduation

Years of Experience:1 to 3 years

What would you doHelp balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designBraze is a customer engagement platform for multichannel marketing. Understand the delivery of platform capabilities for clients from architect, solutioning, development, testing.

What are we looking for3.Task Management and Work Orchestration:oOversee and coordinate task management across multiple campaign stages, including monitoring, email development, and deployment.oCollaborate with cross-functional teams to ensure campaigns are delivered on time and meet the quality standards expected.oMaintain close communication with project managers to track progress and ensure timely execution.4.CRM tool knowledge:

Experience in CRM tool knowledge like Braze, adobe, SFMC will be added advantage2.Data Tracking & Reporting:oTrack and document campaign performance metrics, providing detailed reports to stakeholders.

oCollaborate with project managers (PMs) and technical leads to quickly identify, escalate, and resolve any campaign anomalies or issues.oProvide actionable insights based on campaign data to help refine and optimize future campaigns.
Roles and Responsibilities:

1.Campaign Monitoring:oUtilize dashboards within SFMC, Adobe or Braze and external tools to monitor and analyze campaign journeys, Cloud Pages, and adhoc campaigns.oRegularly review campaign performance to ensure smooth execution and compliance with set goals.oAct as the first line of defense to identify campaign-related issues and anomalies, ensuring timely resolution.
Qualification
Any Graduation