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Eurofins
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Manager- Marketing

Manager- Marketing

Eurofins

20 - 25 years

11 - 16 Lacs

Bengaluru

Posted:9 hours ago| Platform:

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Skills Required

digital marketing adwords analytics tool marketing google analytics marketing budget google adwords advertising marketing management sales online marketing marketing campaigns strategy development campaigns consumer behavior sem seo

Work Mode

Work from Office

Job Type

Full Time

Job Description

In 2019, Eurofins generated total revenues of EUR ‚ 4.56 billion, and has been among the best performing stocks in Europe over the past 20 years.Should have at least 5+ years of Digital Marketing experience for new and emerging technologies of Clinical Diagnostics, Molecular Screening Program, Molecular Diagnostic tests etc.

Developing strategies and tactics to boost the company"™s reputation

Deploying successful marketing campaigns from ideation to execution

Produce valuebale and engaging content for our website and blog that attracts and converts target groups

Build strategic relationship and partner with key industry players, agencies and vendors

Experimenting with various organic and paid acquisition channels

Prepare and monitor the marketing budget on Quarterly and annual basis

Oversee the marketing material from website banners to hardcopy brouchers

Measure and report on the performance of marketing campaings, gain insights and assess against goals

Analayse consumer behavior and adjust our advertising campaigns accordingly

Requirements

Demonstrable experience in marketing together with the potential and attitude required to learn

Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate

Solid knowledge of website analytics tools (e.g., Google Analytics)

Experience in setting up and optimizing Google Adwords campaigns

Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets

A sense of aesthetics & good communication

Up-to-date with the latest trends and best practices in online marketing and measurement

BSc/MSc degree in Marketing or related field

Qualifications
BSc/MSc degree in Marketing or related field Additional Information
EVOLUTION:

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Manager- Marketing