Growth & Performance Marketing Manager

About THRD

7-10 lakh+ every month in Meta Ads

The Mission

Own the growth engine that propels THRD from cool indie label to cant-miss cult brand. You’ll run paid traffic end-to-end, hack new acquisition loops, and turn first-time buyers into high-LTV loyalists. If ROAS dashboards and consumer psychology light you up, read on.

What You’ll Tackle

• Meta Ads Mastery ( 80 %)

  Build, scale, and optimise campaigns in Ads Manager; A/B test hooks, audiences, copy and placements; ruthlessly scale winners and kill underperformers to hit target ROAS.

• Growth & Retention Hacks ( 15 %)

  Design and launch referral loops, upsell/cross-sell flows and surprise-and-delight bundles; craft go-to-market plans for each monthly drop in collaboration with founders.

• Reporting & Insight ( 5 %)

  Maintain live dashboards tracking spend, revenue, LTV:CAC, churn and MER; present weekly findings with clear, data-driven next steps.

Key Responsibilities

• Draft and own a monthly

  Growth Calendar

  aligned with product-drop timelines.
• Partner with the content team on thumb-stopping creatives, hooks and UGC angles.
• Mine Shopify + GA4 data to segment audiences, model LTV, and prioritise spend.
• Manage acquisition channels beyond Meta (Google / YouTube / influencer whitelisting) as ROI justifies.
• Design, launch and iterate scrappy experiments—landing-page tweaks, one-click upsells, mystery-box promos.
• Run email/SMS/WhatsApp automations that push AOV and repeat-purchase rate.
• De-brief wins and losses with the founders; double-down or pivot fast.
  

Who Thrives Here

• 1–3 yrs

  in performance or growth marketing for DTC / e-com (fashion a plus).
• Fluent in Meta Ads Manager and analytics tools; can swing pivot tables before coffee.
• Left-brain/right-brain hybrid—numbers drive you, storytelling hooks audiences.
• Weekend or late-night launches? Cool, that’s when drops heat up.
• No ego, high hustle, obsessed with profitable scale.
  

Why Join THRD

• Immediate impact

  —your ideas move real revenue, fast.

• Creative freedom

  —pitch bold growth stunts; we’ll trial them.

• Direct line to founders

  —learn full-stack brand building.
• Employee discounts to keep your wardrobe fire.
• Clear path to

  Head of Growth

  as we scale.

Apply now and share your growth playbook.