Digital Marketing Executive

Job Title: Digital Marketing Executive (Freelancer)

Location: Remote
Employment Type: Freelance / Part-Time

About Us:
Z1 Study Abroad is a leading overseas education consultancy dedicated to helping students achieve their dreams of studying abroad. We are looking for a talented and experienced Digital Marketing Executive to join our team on a freelance basis to enhance our online presence and lead generation efforts.

Key Responsibilities:

• Campaign Management: Plan, create, and manage digital marketing campaigns across various platforms, including Google Ads, Facebook, Instagram, and LinkedIn.
• Content Strategy: Develop and execute content strategies to enhance brand awareness and engagement.
• SEO and SEM: Optimize website content for SEO to improve organic reach and implement SEM strategies to drive targeted traffic.
• Social Media Management: Oversee social media accounts, create engaging posts, and analyze performance metrics.
• Lead Generation: Develop and implement lead generation strategies to capture high-quality leads.
• Analytics and Reporting: Monitor campaign performance using tools like Google Analytics, and provide detailed reports with insights and recommendations.
• Budget Management: Manage digital marketing budgets to maximize ROI and meet campaign objectives.

Qualifications and Skills:

• Proven experience as a Digital Marketing Executive or similar role, preferably as a freelancer.
• Strong knowledge of digital marketing tools and platforms (Google Ads, Facebook Ads Manager, Instagram, LinkedIn, etc.).
• Excellent understanding of SEO, SEM, and content marketing strategies.
• Proficiency in using analytics tools such as Google Analytics and social media insights.
• Strong communication and analytical skills.
• Ability to work independently and manage time efficiently.

Preferred Qualifications:

• Experience in the education or overseas consultancy sector.
• Familiarity with lead generation tools and CRM systems.

Why Join Us?

• Flexible working hours and remote work environment.
• Opportunity to collaborate with a dynamic team focused on student success.
• Competitive compensation based on performance and deliverables.

How to Apply:
Interested candidates are invited to submit their resumes and a brief cover letter detailing their relevant experience to vishnupriya.z1/wg@gmail.com

We look forward to collaborating with innovative digital marketers who are passionate about driving growth and success!

Job Types: Full-time, Part-time, Permanent

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: Remote