Job
Description
As a Deputy Manager in Marketing at our institute, you will be responsible for a wide range of activities to drive business growth and market presence. With a postgraduate qualification and at least 7 years of experience, you will play a crucial role in the success of our Marketing Department. Your primary job responsibilities will include counseling for programs, sales, business development, BTL activation, event participation, seminars, coaching center relationship management, event activation, negotiation, decentralized tie-ups, customer and market research. In terms of Business Development, you will be expected to plan and conceptualize innovative ideas to increase revenue opportunities for the institute. This will involve developing competitive sales strategies for deeper market penetration, executing the overall business plan, generating leads, and meeting revenue targets. You will also be responsible for presenting the institute to potential clients through various communication channels. For Marketing & Promotion, you will need to plan marketing campaigns for different educational products, analyze customer research and competitor information, attend and organize sales promotional events and exhibitions, and coordinate with managers to carry out campaigns. Additionally, you will establish tie-ups with various organizations to promote programs and increase sales. Your role will also involve Customer, Market Research & Sales activities such as ideating new marketing tools and techniques, lead generation, local mapping of target audience, relationship building with corporate clients, attending to queries, and providing appropriate solutions. As part of Activities and Events, you will be responsible for executing BTL activities, organizing seminars and workshops, and traveling across different cities for marketing activities. You may also be assigned additional job responsibilities as per the needs of the institute. Your contribution will be vital in driving the growth and success of our institute in the competitive educational landscape.,