Content Writer & Catalog Coordinator

Role Overview:

We are looking for a detail-oriented and organized Content Writer & Catalog Coordinator to manage content flow between internal teams and external content agencies. This role involves overseeing content hygiene, quality checks, allocation tracking, and hands-on content writing for specific categories. The ideal candidate should understand e-commerce cataloging standards, have a strong grasp of fashion terminology, and be able to manage deadlines across multiple stakeholders.

Key Responsibilities:

• Content Coordination & QC Coordinate with content and listing agencies for product allocation, brief sharing, and timelines
• Maintain trackers for content allocation, review status, rework cycles, and go-live timelines
• Conduct regular hygiene checks for grammar, brand tone, plagiarism, and image-text alignment
• Act as the first-level quality gatekeeper before content goes live on marketplaces and brand sites
• Raise errors and feedback with the agency and ensure timely corrections

Content Writing (Hands-On for Select Categories)

• Write compelling and accurate product descriptions, feature bullets, and meta details for assigned categories
• Ensure content aligns with brand guidelines and is optimized for platforms like Myntra, Ajio, Amazon, etc.
• Research fabrics, silhouettes, and product attributes to ensure content accuracy

Cross-Functional Coordination

• Liaise with catalog, photography, brand, and product teams for product info and creative direction
• Support listing teams with copy-related queries or escalations
• Assist in building guidelines or SOPs for new categories or content types

Requirements:

• Bachelor’s degree in Fashion Communication, English, Journalism, or related field
• 2–4 years of experience in e-commerce content writing or catalog operations
• Familiarity with fashion product categories and terminology
• Strong grammar, proofreading, and editing skills
• Experience managing vendors or freelancers is a plus
• Comfortable with Excel/Google Sheets for tracking
• Knowledge of marketplace listing requirements (Myntra, Ajio, Amazon, etc.) preferred

Nice to Have:

• Understanding of CMS tools and catalog platforms
• Experience in coordinating with creative/photography teams
• Exposure to fashion or lifestyle product shoots